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    4. What's the deal with significantLinks?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    What's the deal with significantLinks?

    Intermediate & Advanced SEO
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    • NerdsOnCall
      NerdsOnCall last edited by

      http://schema.org/significantLink

      Schema.org has a definition for "non-navigation links that are clicked on the most." Presumably this means something like the big green buttons on Moz's homepage. But does anyone know how they affect anything?

      In http://moz.com/blog/schemaorg-a-new-approach-to-structured-data-for-seo#comment-142936, Jeremy Nelson says " It's quite possible that significant links will pass anchor text as well if a previous link to the page was set in navigation, effictively making obselete the first-link-counts rule, and I am interested in putting that to test." This is a pretty obscure comment but it's one of the only results I could find on the subject. Is this BS? I can't even make out what all of it is saying.

      So what's the deal with significantLinks and how can we use them to SEO?

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