Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Enhance Keyword Discovery with Bulk Analysis
      Moz Pro

      Enhance Keyword Discovery with Bulk Analysis

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Delete old site but redirect domain to a new domain and site

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Delete old site but redirect domain to a new domain and site

    Technical SEO
    3
    4
    2038
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Weerdboil
      Weerdboil last edited by

      I just have a quick query and I have a feeling about what the answer is so just wanted to see what you guys thought...

      Basically I am working on a client site. This client has a few other websites that are divisions of their company. However these divisions/websites are no longer used.

      They are wanting to delete the websites but redirect the domains to their name main website. They believe this will pass on SEO benefits as these old division sites are old and have a good PR and history.

      I'm unsure for DEFINITE, which way is correct?

      1 Reply Last reply Reply Quote 0
      • AaronSchinke
        AaronSchinke @EGOL last edited by

        I was just about to add a reply to my previous post to say the same thing. You are always so articulate, EGOL, it's truly impressive.

        1 Reply Last reply Reply Quote 0
        • EGOL
          EGOL last edited by

          If the current company still has products and services related to the old sites then I would carefully redirect the PAGES of those sites to equivalent pages on the current company website.  This will have the power of uniting the clans.

          As an example... now, instead of having five little sites with fifty links each they will have a much bigger site with 250 links.  That will compete much better for everything.

          That is what I would do based upon the limited information that you have provided - but there could be business reasons beyond SEO to do something different.

          On the other hand, if the current company is NOT into the same products and services as these older sites then the value of a redirect is a lot less.  If these old sites have good rankings in their product/service areas they could be used to market the products/services of others and still generate income or they could sell the sites to others who are currently in those businesses.

          AaronSchinke 1 Reply Last reply Reply Quote 1
          • AaronSchinke
            AaronSchinke last edited by

            Actually a 301 (permanent) redirect does pass the "link juice" along to the new site. I've done it several times and it always works.

            1 Reply Last reply Reply Quote 1
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • LindsayE

              What to do with old content after 301 redirect

              I'm going through all our blog and FAQ pages to see which ones are performing well and which ones are competing with one another. Basically doing an SEO content clean up. Is there any SEO benefit to keeping the page published vs trashing it after you apply a 301 redirect to a better performing page?

              Technical SEO | | LindsayE
              0
            • kuchenchef

              Redirect typo domains

              Hi, What's the "correct" way of redirecting typo domains? DNS A record goes to the same ip address as the correct domain name Then 301 redirects for each typo domain in the .htaccess Subdomains on typo urls still redirect to www or should they redirect to the subdomain on the correct url in case the subdomain exists?

              Technical SEO | | kuchenchef
              0
            • joony2008

              Redirecting Root domain to subdirectory by IP addresses (country specific)

              We are using Wordpress Multisite. so www.mysite.com is our English website and www.mysite.com/sub is our Chinese website Can I redirect Chinese visitors who type "www.mysite.com"  to "www.mysite.com/sub" ? so we want to force redirection to www.mysite.com/sub if our website is visited by Chinese IP Address. I've realized that this is called GeoIP Redirection. and our hosting company already has those database, I guess my job is just to simply insert some code in .htacess My question is, would it affect our SEO later on? and what .htacess code is the best practice here?

              Technical SEO | | joony2008
              0
            • Gmorgan

              301 redirects & merging two sites into one

              We have a client that has two sites that rank well for different searches in their market. The main pages ranking are things like advice articles and news pieces. For various reasons, they just want one site. I believe they need to duplicate the content from the outgoing site and place it on the main site, with a 301 redirect from each old page to each new one. What happens when they eventually want to redirect the entire domain? Would these smaller, internal redirects become obsolete, therefore removing any link value they once had? I am not sure how this works or if there is a best practice way to do this. Thanks Gareth

              Technical SEO | | Gmorgan
              0
            • CommercePundit

              Does it really matter to maintain 301 redirect after de-indexing of old URLs?

              Today, I was reading latest blog post on SEOmoz blog about. Uncrawled 301s - A Quick Fix for When Relaunches Go Too Well This is very interesting study about 301 & How it useful to maintain traffic. I'm working on eCommerce website and I have done similar stuff on my website. I have big confusion to manage 301 redirect. My website generates new URLs due to following actions. Re-write dynamic URLs. Re-launch entire website on different eCommerce platform. [osCommerce to Magento Commerce] Re-name category. Trasfer one product from one category to another category. I'm managing my 301 redirect with old practice. Excel sheet data from Google webmaster tools and set specific new URLs for redirect. Hoooo... Now, I have 8.5K redirect in htaccess... And, I'm thinking it's too much. Can we remove old 301 redirect from htaccess or not? This is big question for me. Because, all pages are not hyperlink on external website. Google have just de-indexed old URLs and indexed new URLs. So, Is it require to maintain 301 redirect after Google process?

              Technical SEO | | CommercePundit
              0
            • indigoclothing

              Is it worth setting up 301 redirects from old products to new products?

              This year we are using a new supplier and they have provided us a product database of approx. 5k products. About 80% of these products were in our existing database but once we have installed the new database all the URLs will have changed. There is no quick way to match the old products with the new products so we would have to manually match all 5k products if we were were to setup 301 rules for the old products pointing to the new products. Of course this would take a lot of time. So the options are: 1. Is it worth putting in this effort to make the 301 rules? 2. Or are we okay just to delete the old product pages, let the SE see the 404 and just wait for it to index the new pages? 3. Or, as a compromise, should we 301 the old product page to the new category page as this is a lot quicker for us do do than redirecting to the new product page?

              Technical SEO | | indigoclothing
              0
            • Techboy

              Why are old versions of images still showing for my site in Google Image Search?

              I have a number of images on my website with a watermark. We changed the watermark (on all of our images) in May, but when I search for my site getmecooking in Google Image Search, it still shows the old watermark (the old one is grey, the new one is orange). Is Google not updating the images its search results because they are cached in Google? Or because it is ignoring my images, having downloaded them once? Should we be giving our images a version number (at the end of the file name)? Our website cache is set to 7 days, so that's not the issue. Thanks.

              Technical SEO | | Techboy
              0
            • gallantc

              Starting a new product, should we use new domain or subdomain

              I'm working with a company that has a high page rank on it's main domain and is looking to launch a new business / product offering.  They are evaluating either creating a subdomain or launching a brand new domain.  In either case, their current site will link contextually to the new site.  Is there one method that would be better for SEO than the other? The new business / product is related to the main offering, but may appeal to different / new customers.  The new business / product does need it's own homepage and will have a different conversion funnel than the existing business.

              Technical SEO | | gallantc
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.