Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What is mT/mR good for In the keyword tool difficulty full report results?
-
So the ratio is MozTrust to MozRank, but what is this good for? What can I deduce from this and what can I use it for?
-
Here is my best guess about what this metric is aiming for: How does the quality vs. quantity of the links to this page compare? If a page has a mT/mR score of around 2, with Trust being 4 and Rank being 2, then you're looking at a content that's linked to from great sources but isn't linked to a lot. If the mT/mR score is .5, with Trust being a 2 and Rank being a 4, then you have a page with a ton of links to it, but few that are from "trusted" sources. My guess is that the latter case might start to look like spam to Google - someone building up low-quality links (blogger comments or even the dreaded linkfarms).
I am not sure what to make of a page where the Trust and Rank are both high and the ratio ends up looking close to 1. We have one page that falls under this category - the Trust and Rank are both higher than the competing Wikipedia entry, but the mT/mR ratio is lower because Wikipedia has a lot less strong content and fewer strong links directly to that page on an admittedly niche term.
-
Sorry to say Cody, but your answer is not conclusive. The question about the ratio still remains, even with myself (therefor i want to ask it again).
During a small investigation on a SERP, i found the following results.
rank #3 scored
mR: 1.72
mT: 4.99
mT/mR: 2.9 <-- according to the Keyword Difficulty Tool this was the best scorehowever!
rank #9 scored
mR: 5.08
mT: 5.82
mT/mR: 1.1 <-- according to the KDT this was the lowest.My question is, with the individual scoring, rank #9 should have had the best score. So what is the use of the ratio of MozTrust to MozRank?
-
This is giving you a score of the popularity and trust of the links. Links that are more popular and that have more trust will provide you with better link juice than those with low popularity and low trust.
These pages should be helpful for you.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the best way to search keywords for Youtube using Moz Keyword explorer?
I want to optimize my youtube channel using identified keywords, but I'm concerned that the keywords I'm identifying work well for SERP's but might not be how people search in Youtube. How do a distinguish my keywords to be targeted for Youtube?
Moz Pro | | Dustless0 -
Why Do Different Tools Report 404s Differently?
Hi Mozers, How come Moz reports just six 404 errors, whereas Google Search Console reports 250 and Screaming Frog only reports a dozen? It seems to me that these results are all over the place. Shouldn't these reports be more consistent? I do understand that Search Console includes historical data and that URLs or issues need to be "marked as fixed" in order for them to go away, however, even if I do this, Google ends up reporting far more errors than anything else. Do 404s reported by Moz and Screaming Frog NOT include external links? It seems to me that this could be partially responsible for the issue. Also, is there a way to efficiently track the source of the 404s besides clicking on "Linked From" within Search Console 250 times? I was looking for something like this is Moz or SF but no luck. Any help is appreciated. Thanksabunch!
Moz Pro | | EricFish0 -
Comparing New vs. Old Keyword Difficulty Scores
We've had a few questions regarding the new Keyword Difficulty score used in Keyword Explorer, and how it compares to the old score in our stand-alone Keyword Difficulty tool. Specifically, people want to know why some scores are much lower using the new tool. There a general discussion of the math behind the tool in this post: Keyword Research in 2016: Going Beyond Guesswork One of the problems we had with the original Keyword Difficulty score is that, because it's based on our Page Authority (PA) score and PA tends toward the middle of the 0-100 range, Difficulty got a bit bunched up. A Difficulty score in the low-to-mid 20s (via the old tool) is actually very low. So, we set out to re-scale the new tool to broaden that score and use more of the 0-100 range. We hoped this would allow more granularity and better comparisons. While the logic is sound, we're concerned that we may have been too aggressive in this re-scaling, given recent feedback. So, we're going to be analyzing a large set of keywords (anonymously, of course) that people have run through the tool to see if too many Difficulty scores seem too low. If they do, we'll make some adjustments to the math. In the meantime, please be aware that low scores may appear lower in the new tool and very high scores may appear higher. We wanted to address some of the limitations in V1 and feedback over the years, and so the old and new scores really can't be compared directly in a meaningful way. We're sorry for any confusion that has caused, and we will re-evaluate if necessary.
Moz Pro | | Dr-Pete3 -
MoZ vs SEMRush - Keyword Difficulty and Keyword With Low Competition.
Hi, My question is very focussed regarding these 2 tools. Is it correct to understand that MoZ tells keyword difficulty and not which keyword is easy to compete. And SEMRush tells which keyword is easy to compete but does not tell which keywords are difficult to compete? I mean one (Moz) misses the one part and the other (SEMRush) misses the other part. Hope some will enlighten me to the point. Best
Moz Pro | | Sequelmed0 -
A question on keywords that rank 51+
Good afternoon everyone. I wanted to pose a question to the group about keywords and the "on-page optimization - grade a page tool." I have a list of keywords that I am trying to rank for. Some of them are not ranked in the top 50, so on the keyword ranking tool it gives you the 51+ message in the rank column. For the items that are ranked I can try to improve them by looking at grade a page and typing in the URL and keyword. It will then give me a score and suggestions on how to improve it. With that being said, is there an easy way to find out which pages I should be optimizing those keywords which rank at 51+ for, besides typing the keywords in Google and seeing what URL it associates with the specific keyword? I hope the question above is clear.
Moz Pro | | trumpfinc0 -
Keyword Research and Planning Flow
Hello, First post here. I am a IT infrastructure engineer that does application and deployment work mostly, but new to SEO. That being said, I am a firm believer in demming wheel and defined process/flow charts. I have a website up, built as best practice, its a Magento CE open source Ecommerce store. After some initial research, it seems I really need to define my keywords before I start branding my landing pages and such. So i am going to have to go back and implement the keywords and evaluate. But as I am reading it seems most SEO people try their keywords in google ad words first? Then implement? I am hoping to find some flow or process sheets on how successful Keyword research is done via step by step process and evaluation. And explanations of each. How many keywords to start with per landing page, how many to try and get in the H1 headers, paragraphs, URL. How long to leave keywords in to test? Also, I am a start up company that is competing with the big boys in my market space. I know I cant compete for the big keywords in my market? What is my best strategy for getting any kind of ranking as a small business in a global market? SEO is a mysterious, intriguing thing to me! Very much reminding me of one of my favorite whimsical quotes I will leave you will now, and thanks for reading. -Alex "Invention, my dear friends, is 93% perspiration, 6% electricity, 4% evaporation, and 2% butterscotch ripple." - Willy Wonka
Moz Pro | | iamgreenminded0 -
Domain.com and domain.com/index.html duplicate content in reports even with rewrite on
I have a site that was recently hit by the Google penguin update and dropped a page back. When running the site through seomoz tools, I keep getting duplicate content in the reports for domain.com and domain.com/index.html, even though I have a 301 rewrite condition. When I test the site, domain.com/index.html redirects to domain.com for all directories and root. I don't understand how my index page can still get flagged as duplicate content. I also have a redirect from domain.com to www.domain.com. Is there anything else I need to do or add to my htaccess file? Appreciate any clarification on this.
Moz Pro | | anthonytjm0 -
Do keywords in drop-down menus count?
In running one of my campaigns in SEOMoz Pro, it was recommended that I reduce the amount of times a keyword is used to 15. On the actual page, there are fewer than 15, but when you include the number of times it is used in drop-downs from the nav bar, the number is 53. I know there is really no hard and fast rule about how many instances of a keyword make for keyword stuffing and the drop-downs only use the term where needed. Without it's use, it would be difficult to navigate the site. Is this a problem or should I focus on more important fixes?
Moz Pro | | rdreich490