Prioritize Cities Instead of Counties or Countries in Site Architecture
-
I am designing the structure of a large travel webiste and have the following problem.
The obvious structure from a users perspective would be to structure locations as follows:
Home/Hotels/Country/County/City
i.e. Home/Hotels/UK/Lancashire/Preston
The problem is, it is the cities that I need closer to the root directory, instead of countries and counties.
If I did Home/Hotels/City or even
Home/Hotels/Country/City
There may be too many links on one page and google may think they're spammy.
How can I get the cities closer to the root directory as they are the most important pages on the site. Even if I did a text based sitemap I would encounter the same problem.
*scratches head!
Thanks in Advance,
Nick
UPDATE_________________________________________________________
Sorry I may have phrased the question wrongly.
I should have said that I need the city pages to be less clicks from the root directory, as opposed to their actual URL structure.
Ideally, I want to be able to access the city pages before the county and country pages on the site, as they are more important.
Thanks A Bunch
-
Hi Steve, a lot of consideration needs to be placed on the scale of the website. How many countries around the world, how many continents etc etc.
In terms of coming up with an intuitive and relatively simple way to reduce the number of clicks to an actual city, I'd recommend a large, full-width map with big dots for more popular cities and that sort of thing. Could like be created using HTML5/CSS3 for maximum SEO friendliness. The advantage of a map is it's immediately intuitive and doesn't require drop-down menus or anything of that variety.
So the structure I'm suggesting would theoretically allow one-click to top cities which is going to make a lot of people very happy
-
Thanks so much for such a swift reply,
Sorry I may have phrased the question wrongly.
I should have said that I need the city pages to be less clicks from the root directory, as opposed to their actual URL structure.
Ideally, I want to be able to access the city pages before the county and country pages on the site, as they are more important.
Thanks A Bunch
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword Cannibalization vs. Optimizing Site
I am in the process of optimizing our website and I am having a hard time reconciling two best practices I have found on Moz. 1. You should avoid having multiple pages focus on the same keyword because you will lose some control of which result will show. 2. You should identify your core keywords and weave these keywords multiple times (naturally) throughout your site. I have spent months identifying our top 7 keywords and am working through the site now. The first piece of advice keeps giving me pause. Can anyone weigh in with other considerations or advice on how I can reconcile these two strategies. Thank you
On-Page Optimization | | NikCall2 -
Improving the search function on my site...
Hi all, The search function on my site is pretty bad... it basically lists every single product for any search query. Has anyone got experience integrating a 3rd party tool such as Google Custom Search or Pardot and if so which would you recommend? Alternatively, any tips on improving/ creating rules for site search would be appreciated. https://www.boardwarehouse.co.uk/ Thanks, Alick
On-Page Optimization | | Alick3000 -
Simple on-site SEO - bet practice for keywords in content
Hello, The Moz on-page grader will give a grade of A if the keyword appears exactly in the content at least one time. If there are 500 words and a lot of it is about the main keyword, what have you found to be important to look for beyond the on-page grader - beyond the one exact instance of the keyword? I'm specifically talking just about keywords in the content. My guess is that it needs to occur 3 or 4 times in different forms and at least once exactly, but the on-page grader doesn't require it. What have you found?
On-Page Optimization | | BobGW0 -
Site Maps / Robots.txt etc
Hi everyone I have setup a site map using a Wordpress pluggin: http://lockcity.co.uk/site-map/ Can you please tell me if this is sufficient for the search engines? I am trying to understand the difference between this and having a robots.txt - or do I need both? Many thanks, Abi
On-Page Optimization | | LockCity0 -
Blocking Pages E-Commerce Site
Hello, I am working on a site with 1,000's of product pages, some of which do not have inventory in them. Should be blocking these pages in order to reduce bouce rate? How could i manage so many pages efficiently? It would takes weeks to comb through pages to determine which have inventory and which do not. They are also time sensitive as they are live events so dates are always changing. Thanks!
On-Page Optimization | | TP_Marketing0 -
What are the best eCommerce sites from an SEO perspective?
We're working hard on improving our website right now, and would love to get the community's examples of the best eCommerce sites out there, from an SEO and a general customer-centric design perspective...
On-Page Optimization | | reddogmusic0 -
301 Redirect to mobile site effecting rankings
On my site I redirect users when on a mobile device to be redirected to my mobile version of my site. In the last couple weeks I added that redirect in my htaccess file. I just realized today that I am doing a 301 redirect. In the last few weeks my ranking have gotten lower. I am starting to think that because of the redirect my mobile site is not as optimized as my regular site and therefor is effecting my rankings. My question is how can I redirect my users to my mobile site but not use a 301 AND how do I get google to use my main site content for ranking on the mobile side. I want to go back to getting my search rankings on the mobile side using my main sites content. Can I simply remove the 301 on the redirect? Hope that makes sense.
On-Page Optimization | | cbielich0 -
Site URL's
We are redeveloping our website, and have the option to amend URLs (with 301 redirects from old URL to new), so my question is: Would 'golfsite.com/golf-clubs' achieve superior rankings than 'golfsite.com/clubs' for the search term 'golf clubs' if all other factors were the same? Should the URL reflect the intended search term wherever possible?
On-Page Optimization | | swgolf1230