Guest Posting- Only Relevant Websites or Not?
-
I am aware of the fact that guest posting needs to be done for traffic and some level of SEO juice. However, what if we have less blogs to go after in our niche?
Here's a scenario. If I own a site about stock trading, there are only very few blogs about stock trading. Even if I broaden the niche and go after all finance related blogs, at one point, I'll hit a ceiling. What would you recommend now?
Would you start guest posting on non relevant sites that accept guest posts? Say tech blogs and then link to your site? Would that lead to some kind of link manipulation penalty?
WHat I can think of is to tie the post to something that's relevant- guest post in a technology website could be about "How Stock Trading Algorithms Can Be Built on The Cloud?". However, there is only so many articles you can write like that.
Suggestions are ,most welcome.
-
Just to throw my two pennies worth in....guest blogging is on the radar of Google so if you are going to start writing guest blogs that have your link in the author bio at the end, be very careful! It leaves a very obvious trial that Google can use to see if you are over-doing it on the guest blogging.
Instead of guest posting, why not think of the problems that people have in stock trading and reach out to finance websites/bloggers. Think of a widget that you could create that would appeal to bloggers as this could be a source of links for months. If you get short of ideas then I'd recommend buying http://www.linkbuildingbook.com/ which has been written by Paddy Moogan. Great read!
-
I will also back up the above guys. You should only be looking at relevant blogs Even If there are less blogs in your Field.
Its not about Quantity but its all about Quality of backlinks you have. As I found many websites Rankings for just a handful of links Plus Social likes.
Like Kyle said above, There can be alot of different footprints you can follow to find Related blogs. Also checkout : http://myblogguest.com/ for guest blogging.
Hope it helps.
thanks
-
To back up what Kyle says, yes there has be be relevance. The primary driver should always be does it add value and offer something that the visitor is looking for, rather than trying to shoehorn spuriously connected content onto a site. If it's not related in a positive way it will look manufactured, and probably be on a lower quality site. As soon as that happens you move across to join the penalty crew and take your chances.
-
Always stay relevant, as soon as you start posting stock trading articles to technology websites is when you start stumbling down a dark path that will return very little traffic and possibly a penalty!
Keep searching out there, i did a few simple queries and found almost +80k results return in Google:
- inurl:blog + "guest blog" + stock trading
- inurl:blog + "guest blog" + stock trading + finance
- inurl:articles + "guest blog" + stock trading + finance
- inurl:resources + "guest blog" + stock trading + finance
Good luck and keep on searching!
- Kyle
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I buy an expired domain that has already been redirected to some other website? Can I use it or redirect it to my own site if I purchase it?
I was going to purchase an expired domain but then I came to know that it has been redirected to some other website. I have two questions: Can I build a website around this domain if I purchase it? and will the Domain Authority remains the same ? Can I redirect it to my own site? and will all the Link Juice flow to my site?
Industry News | | Kamranktk0 -
Do old links from my own unrelated subject websites improve or hinder my rankings?
Several years ago I placed links on two of my other websites I own and control one my old company about CCTV installation and the other one is the official website for actor Sir Roger Moore. The links are going to my holiday cottage letting website http://www.endeavourcottage.co.uk/ and at the time I wanted to improve my rankings with these links which are still there. The vast majority of my other inbound links are natural and are on other people's websites with some diversity regarding the anchor text. So my question is the old links on these unrelated subject websites which are also stored on the same web hosting company causing a problem and would it be beneficial to remove them to leave them in place? Also several years ago I set up two other websites at the same hosting company also promoting holiday cottages in the same place thinking I might have more bites of the cherry, but they've produced very little traffic and are not ranked at all well, but they do links to my main letting website, could these because in a problem? My domain authority seems to be equal to some of the companies which are higher placed for the short tail keywords on page 1 of Google and they have less inbound links, although they are usually bigger companies and I know many things which influence rankings. I am trying strategies to improve the rankings, which have dropped to a small degree over recent months.
Industry News | | WhitbyHolidayCottages0 -
What are the meta tags should be included in the website and all its pages?
Hi Moz teams and all community members, I have been thinking that what are the necessary meta tags should I include in the website and all its pages? Please guide me with the detail manner and how important each of these as I found this useful link. Best,
Industry News | | Futura
Teginder0 -
Best company to do an analysis of our website
Is there anyone out there you would recommend to do a full analysis of your site? We are looking to see if we can find someone to look at our site. We have already done stuff like SeoMoz, Ahref, and Majestic.
Industry News | | EcommerceSite0 -
Huge website Search Quality Team problem
One of my clients, have a huge problem. His page which generate traffic over 3 milion unique users per month (GA) has been penalized in January / filtered by Google, reason is simple: incoming links from low quality pages... We try everything from reconsideration request to meeting Google Europe employees (But not directly with search quality team), reconsideration requests (over 10) in 6 month are bounced off we got automatic reply like "This website have still problem, read Google Webmasters FAQ etc." We contacted manually with webmasters which have websites with incoming link to us, some pepole delete with no problem, rest don't take any action to remove our links from webistes...A few days ago we use disavow tool links where we add all links which can be ignored by Google, so.. we make new recosideration data with specific information and yesterday we got the same reply like as beginning of the year.. Like this: "There are still some inorganic links to your site" What we can do? We lost a money, our client lost money, lost position, lost users... Anyone have any idea to contact with Google excluding reconsideration request form and forum?
Industry News | | thenaturat0 -
SEO Serice Company for aspx website
Do you know a reputable SEO company that has good experience in optimizing aspx website ? We are looking for one if you know one.
Industry News | | ypl0 -
Is their value in building your own website network?
--- I am moving this into open discussion to see if I can get a few more responses, I am very curious if anyone has experience in this area --- Hello, As a resource for my link building strategies I have often wondered if building my own 'web network' of sites would prove to be valuable in link building. For example, if I were targeting the travel industry (or insert a niche here) and created 30 websites on various related topics in the industry, would using outbound links from those sites to other relevant websites help increase domain authority? Obviously, I would need to avoid creating unusable sites with boilerplate content just for the sole purpose of linking. I am envisioning working websites/blogs that would be valuable on their own. Some thoughts and questions that have crossed my mind: If these sites are all hosted on the same server, would the link exchange end up in penalization in the SERPs? Being that the sites are designed to be quality sites on their own, can they share links between themselves if the links are relevant? This is already being done across the web, but what makes one network valuable and 'quality' vs another Being a web dev / host as well as SEO guy I would like to utilize those resources to create a network that is of quality and of value, but am not sure about things appearing 'unnatural'... It seems that the majority of link building falls into the 'unnatural' category as we as SEOs are constantly trying to place our links throughout the web vs. site owners linking naturally back to a website
Industry News | | Millibit0 -
How to achieve the highest global and local relevance in google?
Let's say I have a company that has its main business in Europe for thefollowing languages: English German Portugese French Italian And let's say some other markets (e.g. the Portugese one in south america) is also important. The question now is how should we structure the Domain if we want onlyone top level domain (www.company.com)? a) By using subdomains to target users with Google Webmaster Tools for the relevant country: portugal.company.com/pt (same content) brasil.company.com/pt (same content) germany.company.com/de england.company.com/en etc. or b) by using virtual folders www.company.com/pt www.company.com/de www.company.com/en
Industry News | | imsi
etc. or c) something completely different I do not know about? What do you reckon is best? I appreciate all suggestions!0