Local Search Question re Bulk Upload Feed
-
What option is best for a Bulk Upload Feed?
A. Should this be done in the same Google account where we run our Adwords campaign or
B. Should we use our Google account that has the Google Webmaster access?
Thank you
-
Thank you Christy & Jacob
-
I can chime in about how to get bulk uploads going to Google Places:
GPlaces does have a tool for this:
https://support.google.com/places/answer/178024?hl=enJust use the same Google account you use for AdWords.
Keep in mind that you'll still have to verify them via snail mail post cards so this process may take some time.
But as they come in and get verified in your Adwords/Places account then you should be able to use them in ads.
Good luck!
-
Alright! I just pinged a colleague who specializes in AdWords about your question. You should hear from her shortly. Thanks for your patience, Patrick. Cheers!
Christy
-
Thanks for your response Christy.
The objective for the upload is two fold:
1. To get visibility and traffic from the local listings
2. To be able to use local extensions in PPC
Best
-
Hi Patrick, it depends on what you are uploading and why (local listings for verification, keywords to be adding to an AdWords group, new product listings, etc.) I know you posted this question in Local Strategy, but I want to make sure I know what your objective is (vs. assuming) as you mentioned your Adwords campaign. Would you mind providing us with some more details so we can help? Thanks!
Christy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What Service Page Strategy Should We Use to Target City-Specific Local Intent Service Keywords?
Hey guys! We are targeting a number of cities in the Nassau and Suffolk County areas for foundation repair, insulation, and mold remediation keywords, and we were debating on creating city-specific pages for each location and service, or creating one service page for each type of service that contains all of the services and solutions within that service category for each city. Example: City-Specific Pages for Each Service: One page for say foundation repair, one page for foundation crack repair, one page for foundation problems, etc. (for each target city) Service Category Pages for Each City: One page for foundation contractors that lists all services on one page in sections. Which one do you think is better for local SEO and rankings? Both seem to have their advantages and disadvantages to me. Just to throw a couple out there, the category pages may not rank as high as the city pages for each individual service if our competitors have a whole page designed for that service and we only have a part of a page covering the topic. At the same time, they would save labor hours, technical issues would be less, and they would be condensed, and we would have WAY less mess on the backend. I appreciate your expert opinion on this one. The site is www. zavzaseal.com in case you want to check us out.
Local SEO | | everysecond0 -
What Causes Large Swings in Local Rankings?
I know local rankings are a complicated matter and I'm not looking for a single answer to this question, but I'm curious if any local SEOs have noticed similar issues to what I'm experiencing with trying to rank a multi-location-based business. Overall, the visibility trends for the business are up, but we keep popping into the top three spots (happened 2-3 times over the past year) for some general, particularly high-volume search terms only to fall back out and settle a week later into placements below the first page. This is particularly frustrating because the terms we're seeing this volatility for are the exact dream keywords we're hoping to rank the site for. Has anyone else experienced the same thing and had specific findings about what was at play? Is Google testing us and finding us unworthy? Any and all insights from pros with similar experiences would be helpful!
Local SEO | | formandfunctionagency0 -
Spaces between Letters and Numbers SEO question
This is a fun one - Example: Mercedes Benz is pushing to have all of there vehicle models to coincide with the world branding such as the "C300" is supposed to be "C 300" and the "E300" is supposed to be "E 300"... I have a few issues here as when I use Voice Search for "Mercedes Benz C 300" there is no way (that I know of) to add a space between the number and letter. In addition, when searching for the "C 300 for sale" Google corrects the text with "Did you mean: C300 for sale". I am seeking a way to accommodate both versions of the models WITHOUT adding the both C300 and C 300...etc. to the text on web pages. OR will Google eventually change the model names over time as Mercedes-Benz regulates the new U.S. naming convention. Tough question - any thoughts? Thank you for your help -
Local SEO | | MBS-MBA0 -
Trying to rank homepage nationally and internal pages locally?
We are a finance brokerage in Australia and we operate in a specialist niche and in regional areas with low competition but we have identified KW's that are very profitable to us but seem to need different approach re strategy. We specialise in Agribusiness lending. We have been pretty scrappy in the past with our SEO as it has always been done by me, and as a startup, as everyone knows, the jack of all trades can help and hinder! To date, we have done a lot of Adwords (and KW research) so I have a fair idea of what keywords I am after. Some KW are low competition and extremely profitable to us. But there is a difference between them on who our competitor is and how difficult it would be to rank and which strategy to use. For example Agribusiness, used by all major banks, now they provide agribusiness, but only via their own products, as we are brokers we tend to receive a lot of new leads as we are brokers and we can compare all products and as agribusiness can be quite complex this is a major point of difference for us. So my strategy to rank for this KW would include a national approach as we provide advice in this space on a national scale, which has worked well via AdWords leads. But would like to move away from my sole reliance on AdWords. Then we move onto KW that we have also had some success on a national scale via Adwords but the metrics suggest is better from a local perspective (local regional town), i.e hobby farm loan, rural finance, even home loans (when there is no other local competitor in small town). As we have brokers in other regional towns this also opens up an opportunity to have either internal pages with lots of local signals (i.e NAP, Authority outbound links, local KW, social signals from local FB groups etc). But can a internal page compete against a competitors HP, for example I was going to set up mysite/Toowoomba.com.au internal page with info re that broker and lots of local points, or am I best to create another site, i.e brandname-Toowoomba.com.au (still linking from my contact us page for Toowoomba) and focus solely on local for this site (including internal pages to rank locally, i.e Toowoomba Home loans)? the extra benefit is I then create another asset if I was to sell the region as a franchise (another discussion) So, my question is, can I mix my strategies without any issues, or should I create separate sites?
Local SEO | | AgLend0 -
Getting Schooled in Local by 'Lesser' Brands?
Hi Moz! First question I've asked here. I've been working on campaign for my company (regional solar installation company in Northeast USA) for close to 7 years, we've always done well in local search but recently have noticed sites that, for lack of a better word, we 'school' in terms of all the usual metrics - better/more consistent local listings, better domain strength, better backlink profile, bigger company (in the real world), brand recognition, etc... However recently we have started seeing smaller competitors beat us in state-specific rankings, using stuff I would call 'old school' SEO that is no longer really tolerated, in theory - stuffing keywords onto page, keywords in domain, etc... domains of much less strength pulling #1 or #2 terms. Based on data I don't actually think keywords like "solar + state name" are actually that powerfully but frankly it is bit embarrassing to get crushed by 1-2 person companies when you have a 150+ company with a three-person in-house digital marketing team. My strategy so far has consisted of building a better Google review solicitation process, adding schema markup to our project gallery, and some SEO 101 stuff like reworking keywords and title tags. I've noticed a strong uptick on our site of leads from outside our territory (like folks from all across the USA who are NOT in our service territory) - I'm almost thinking I've done 'too good' a job of building a nationally relevant website and not enough state-specific options. Has anyone ever experienced something like this? Any clever strategies beyond the obvious? Can share more specifics if it'll be helpful. Cheers,
Local SEO | | revisionsolar
Fred0 -
Find high DA link opportunities in your local area
Hi, part of my link building strategy is ideally going to be from outreach to local businesses. I run a local service business operating in multiple locations (with no physical base). I have created local landing pages on which I'm showcasing local businesses and photographers (relevant not in terms of industry but location). Its my intention to show off their business as best I can, then get in touch to say "hey, we love what you're doing with X product/service, check out our site here [link]. We'd love it if you could link to us etc etc". Assuming that this is a valid strategy, what is the best way to find locally relevant sites with the highest domain authority?
Local SEO | | Cleanily0 -
Local Rankings
Hi all, I do hope to get some insight into this problem. I look after a webiste - http://www.crownhilldentalpractice.co.uk/ - and the age used to rank for 'dentist plymouth' in the middle of the first page of the SERPS on Google. The ranking then slowly slipped at the beginning of this year and following the Penguin update it has fallen to the bottom of page 1 and is sometimes seen on page two. Their competitors are mostly in plymouth, but there is a site whose physical location is close to my client, and yet they maange to rank more highly. I have tried to see what this domain has been doing - they have a marginally higher domain authority, but the clients domain is older. Checekc Webmaster, (no messages) re-submitted site map, built up internal links, optimised images, bilt up Google + with reviews too. They have some social signlas from facebook too. Any ideas of how to get these guys back up to above the fodl on poage one for that keyword? Kind Regards Carrie
Local SEO | | dentaldesign0 -
Moz Rank Tracker - Local Rankings?
My question is about local SEO rankings. How does the Moz Rank Tracker track local results, meaning I do not see a place to tell the tool what local market to show results for.If I have a dentist in Denver and I enter the keyword “dentist” into the tracker, is it looking for how my site ranks locally in Denver or how it ranks for “dentist” on a national level.Thanks in advance for the help!
Local SEO | | ifuseurbiz1