Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is it ok to use H1 tags in breadcrumbs?
-
A client has an e-commerce site and she doesn't want a page title on the products page. She has breadcrumbs though. Her website developer suggests putting the H1 on the breadcrumbs.
So: products> Gifts > picture frame with h1 tags round the word "picture frame".
Is this ok to do? Or is it a bad thing for SEO purposes?
Thanks
-
I'd just swap it. Make the breadcrumbs H2 (or just regular paragraph text) and product title H1 on the product pages. Having the same text for H1 & H2 should be fine, just don't keyword stuff.
-
Generally speaking, if that's the only H1 tag that is going to be on the page, then it should be just fine. I would style the text so that it looks appropriate for the page and looks like the rest of the breadcrumb text on the page. An alternative would be to select another location, such as the sidebar somewhere towards the top of the page, and include a heading as an H1.
-
Thanks Oleg. There is a product title and a description underneath. The product title is an H2 tag. Is it ok to have a H1 and H2 tag saying the same thing i.e. "picture frame"?
On the category pages e.g. "gifts" I can see that it might be ok to have the H1 breadcrumbs becuase there are no other words, but on the product pages there is the opportunity to use the product name as an H1 but at the moment it is an H2 tag and the H1 tag is in the breadcrumbs. Should this be changed or is it ok?
THanks
-
If that is the only place where "Picture frame" appears on the page, then yes.
Usually, ecommerce sites have the product title within the product section (where you can view images, description, add to cart, etc) and that is what should have the H1 tag.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How long does it take for canonical tags to work
How long on average does it take for a canonical tag to work? Understand that canonicals are just a suggestion, but after adding a canonical tag and submitting the page via Google fetch, assuming Google follows the canonical, would you expect it to work after a day or two or does it take longer? We added canonicals to old PPC landing pages that are ranking organically, though our new landing pages (which we want to rank organically) are not identical and have a bit more content/features. They are similar though. Canonicals were added to the old pages (pointing to new pages) and requested indexing via search console. Old pages are still ranking and new pages not so much. FYI we are unable to 301 old PPC pages due to other non negotiable reasons unfortunately. Thanks.
Technical SEO | | SoulSurfer80 -
Removing a canonical tag from Pagination pages
Hello, Currently on our site we have the rel=prev/next markup for pagination along with a self pointing canonical via the Yoast Plugin. However, on page 2 of our paginated series, (there's only 2 pages currently), the canonical points to page one, rather than page 2. My understanding is that if you use a canonical on paginated pages it should point to a viewall page as opposed to page one. I also believe that you don't need to use both a canonical and the rel=prev/next markup, one or the other will do. As we use the markup I wanted to get rid of the canonical, would this be correct? For those who use the Yoast Plugin have you managed to get that to work? Thanks!
Technical SEO | | jessicarcf0 -
Hreflang Tag great for Google, what about Bing or others?
I've read that the Hreflang Tag is all the rave for International solutions on a per page basis. I haven't read much about what International agencies are using for non-Google search engines such as Bing. Is the common language meta tags the only solution? would love to see an article that addresses this
Technical SEO | | MikeSEOTruven0 -
Would using javascript onclick functions to override href target be ok?
Hi all, I am currently working on a new search facility for me ecommerce site... it has very quickly dawned on me that this new facility is far better than my standard product pages - from a user point of view - i.e lots of product attributes for customers to find what they need faster, ability to compare products etc... All in all just better. BUT NO SEO VALUE!!! i want to use this search facility instead of my category/product pages... however as they are search pages i have "robots noindex them" and dont think its wise to change that... I have spoken to the developers of this software and they suggested i could use some javascript in the navigation to change the onlclick function to take the user to the search equivelant of the page... They said this way my normal pages are the ones that are still indexed by google etc, but the user has the benefit of using the improved search pages... This sounds perfect, however it also sounds a little deceptive... and i know google has loads of rules about these kinds of things, the last thing i want is to get any kind of penalty or any negative reaction from an SEO point of view... I am only considering this as it will improve the user experience on my website... Can any one advise if this is OK, or a "no no"... P.s for those wondering i use an "off the shelf" cart system and it would cost me an arm and a leg to have these features built into my actual category / product pages.
Technical SEO | | isntworkdull0 -
Auto generated meta description tag in Drupal
Was having issues on Drupal not autogenerating a meta description tag, but I think I have figured it out. Just to verify, would this piece of code be the meta description tag (reason I ask is b/c it looks a little different than the usual tag I have seen):
Technical SEO | | kevgrand0 -
The Mysterious Case of Pagination, Canonical Tags
Hey guys, My head explodes when I think of this problem. So I will leave it to you guys to find a solution... My root domain (xxx.com) runs on WordPress platform. I use Yoast SEO plugin. The next page of root domain -- page/2/ -- has been canonicalized to the same page -- page/2/ points to page/2/ for example. The page/2/ and remaining pages also have this rel tags: I have also added "noindex,follow" to page/2/ and further -- Yoast does this automatically. Note: Yoast plugin also adds canonical to page/2/...page/3/ automatically. Same is the case with category pages and tag pages. Oh, and the author pages too -- they all have self-canonicalization, rel prev & rel next tags, and have been "noindex, followed." Problem: Am I doing this the way it should be done? I asked a Google Webmaster employee on rel next and prev tags, and this is what she said: "We do not recommend noindexing later pages, nor rel="canonical"izing everything to the first page." (My bad, last year I was canonicalizing pages to first page). One of the popular blog, a competitor, uses none of these tags. Yet they rank higher. Others following this format have been hit with every kind of Google algorithm I could think of. I want to leave it to Google to decide what's better, but then again, Yoast SEO plugin rules my blog -- okay, let's say I am a bad coder. Any help, suggestions, and thoughts are highly appreciated. 🙂 Update 1: Paginated pages -- including category pages and tag pages -- have unique snippets; no full-length posts. Thought I'd make that clear.
Technical SEO | | sidstar0 -
Is using a Href in Div OK?
Hi, I was just wondering what your thoughts are on using a Href in a Div, which contains anchor text. We currently use the Href on the div, as opposed to just the anchor text as I want the whole div to be clickable as opposed to just the anchor text. So currently I have: Keword 1
Technical SEO | | James77
Keyword 2 Is this perfectly fine to do it like this as opposed to using <a tags="" ???<br="">I suppose there are various alternatives - if you must use the</a><a tag="" like:<="" p=""></a> <a tag="" like:<="" p=""></a> Keword 1
Keyword 2 However I would assume a search engine is smart enought to know its the same thing??? Thanks0 -
Use of Meta Tag - MSSmartTagsPreventParsing
We've inherited some sites from another developer that had the following tag: All references I can find to it are from 2004. What is the purpose and is it worth including in pages/sites we build?
Technical SEO | | wcksmith0