Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Best way to separate blogs, media coverage, and press releases on WordPress?
-
I'm curious what some of your thoughts are on the best way to handle the separation of blog posts, from press releases stories, from media coverage. With 1 WordPress installation, we're obviously utilizing the Posts for these types of content.
It seems obvious to put press releases into a "press release" category and media coverage into a "media coverage" category.... but then what about blog posts? We could put blog posts into a "blog" category, but I hate that. And what about actual blog categories? I tried making sub-categories for the blog category which seemed like it was going to work, until the breadcrumbs looked all crazy.
- Example: Homepage > Blog > Blog > Sub-Category
- Homepage = http://www.example.com
- First 'Blog' = http://www.example.com/blog
- Second 'Blog' = http://www.example.com/category/blog
- Sub-Category = http://www.example.com/category/blog/sub-category
This just doesn't seem very clean and I feel like there has to be a better solution to this. What about post types? I've never really worked with them. Is that the solution to my woes?
All suggestions are welcome!
EDIT: I should add that we would like the URL to contain /blog/ for blog posts /media-coverage/ for media coverage, and /press-releases/ for press releases. For blog posts, we don't want the sub-category to be in the URL.
-
@Philip, did you find a solution for this one?
-
On the /media-coverage/ page, the header says "Media Coverages Archives" -- I imagine there's a way to edit this headline? I checked archives.php with the theme but it doesn't look like it's pulling from there. If you aren't sure, I can see if the plugin creator can help out!
-
The name of the post type only matters for your menu items in admin but yes it is an issue sometimes. You could call it "News Item" and "News Items" or just go all grammatically incorrect with "Media Coverage" and "Media Coverages"

-
I am trying to add "Media Coverage" as a custom post type, and it asks for singular and plural... well, singular is the same as plural ('Media Coverages' sounds ridiculous), but it's telling me that they MUST be different from each other. Ever run into this problem and find a way around it?
-
I had a feeling that post types might be my solution... I've been putting off learning about them for too long. Today is my day!
I'll look into that and let you know if I end up with any follow-up questions

-
Hi Philip,
You definitely want to look into Custom Post Types. By creating a new Custom Post Type, it can allow you to create another set of content in the same manner as "Posts" (non-archived) or "Pages" (archived & hierarchical) you can then use to separate your content into buckets like you mention. For some folks we will create very specific custom post types like "Products" that feature items for sale. You can also create custom fields that apply to just those post types that can then be used to add additional meta data to the custom post.
Two plugins we use for this are-
- Types - https://wordpress.org/plugins/types/
- Advanced Custom Fields - http://wordpress.org/plugins/advanced-custom-fields/
Obviously there are others but that should get you started. I'm happy to reply to any other questions you may have, just leave a comment. Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Landing page separate from product page
Hello there, I have a wordpress website with a woocommerce plugin. I have 4 landing pages that describe my products and at the end of the pages, I have a CTA to my product page. is it bad for SEO? my website: https://relationadviser.ir
On-Page Optimization | | Aaron.be1 -
Does it hurt SEO to build landing pages in HubSpot instead of directly in Word Press?
Our team's website is built in Word Press, but we use Hub Spot as our CRM. We are trying to determine if building landing pages in Hub Spot is going to hurt our SEO efforts and if it's better to build directly on Word Press.
On-Page Optimization | | MerlinLaw0 -
Random /feed 404 error from a wordpress site
My Moz Analytics report shows a 404 error on a page which I think should not exist at all. The URL is http://henryplumbingco.com/portfolio-item/butler-elementary/feed/. When I checked webmaster tools, it looks like there are a number of random /feed urls throwing 404 errors. I am using WordPress and the Enfold theme. Anyone know how to get rid of these errors? Thanks,
On-Page Optimization | | aj6130 -
Should you have two separate pages for synonym keywords?
Suppose that you want to rank for two keyword phrases that mean the same thing but are slightly different in spelling. When should you put both keyword phrases on one page versus two pages? What are the pros and cons?
On-Page Optimization | | ProjectLabs0 -
Best practice for Portfolio Links
I have a client with a really large project portfolio (over 500 project images), which causes their portfolio page to have well over the 100 links that are recommended. How can I reduce this without reducing the number of photos they can upload?
On-Page Optimization | | HochKaren0 -
Disabling archives in wordpress
Hi! Do you think it better to: a) have all archives crawled (date, time, category etc.) even though they create duplicate content,. or; b) disable crawling of all archives? Ideally, I'd like to set up just excerpts in the archives and have a unique intro for each, but I'm having trouble doing this just now so was wondering which is the smarter option in the meantime? Thanks very much!
On-Page Optimization | | LeahHutcheon0 -
Should I use my blog posts in a sub folder
Ok I did a search and didn't see an answer to this exact question. Most of them were about if a blog should be in a sub folder and not the blog posts themselves... so here it goes. I have a blog on my website the blog itself is in /blog/ but the blog posts themselves are situated in the root folder so it looks something like mydomain.com/cool-seo-blog-post/ Is there any reason I should change this and make it read mydomain.com/blog/cool-seo-blog-post/
On-Page Optimization | | jaybrn10