Blog for content
-
Noob here so be gentle...
We have a blog on our homepage that we're using for content/SEO purposes. Does this content rank as highly as it would if it were a simple HTML page as opposed to a blogspot or wordpress from our page? In other words, are we getting as much content cred in this way as we would if blogspot wasn't affiliated?
-
Hi there,
To reiterate some things that have been said here:
You want to remove / move away from Blogspot and Wordpress blogs that are hosted on .blogspot.com / .wordpress.com. Very few people would ever recommend using Blogspot even for a self-hosted blog - Wordpress is very much superior. Using a Blogspot domain does not give you a boost in Google's rankings, so do not worry about losing out because of that.
You also want to remove the duplicate content problem - as is linked to above, Google dislikes duplicate content and will filter out one "version" of the identical content. A query like this one shows that Google has indexed the content on your blogspot blog - if you click to see additional results in that results page, you will see that the way the blogspot blog is set up is absolutely terrible when it comes to duplicate content as well. Google has found 101 versions of the same sentence. The content appears to be drawn into the URL dynamically - the actual text of the post is not visible in the source code of the page, but the entire blog appears to be readable from any blog post URL - all you have to do is scroll up and down.
You really need to remove this blogspot blog and work solely on your own site, but if this blog is currently bringing you traffic, then this is going to be tough. Blogspot does not have a native method for 301 redirecting an old blog to a new location. There are a range of options for redirecting visitors at a page level, but I am relatively sure that there is no server-level redirect option yet.
-
As Richard mentioned "You want any links that your content builds to be directed to your website".
I would use <cite class="_sd">http://sites.google.com // blogspot.com //</cite> wordpress.com // tumblr.com etc. only as satellites.
-
This just could be because your blog post is better optimized for that search term as opposed to your product page. Ideally that same blog post on on your website blog would hold that position in the SERP, instead of on blogspot.
-
So...one of the reasons we put our blog into blogspot is it's a Google joint which, I'm assuming, gives those blogs an edge over blogs in Wordpress or Flickr (for example) or over a page generated entirely by us. Part of the reason I feel this way is our blogs often get better positioning than content/product pages. For example: if you were to Google "best flooring for over carpet", our blog, not our product page, is sitting at the top of Page 1.
-
I agree with Richard, I would look at having my content hub (blog) on my own domain, helping to enhance the site as an information resource and directly benefiting from any links that it earns with the posts that you create.Lots of interlinking between your site and your separate blog on blogspot or wordpress.com isn't great either.
-
Hello,
Have to agree with Richard on this one. You definitely want to have the blog contained within your site, which it looks like you are already doing @ http://www.greatmats.com/blog/. This way links to your content give your site increased authority/juice instead of giving the host site, in this case blogspot.com, any additional authority.
One important thing to note, it looks like you are posting the same content on your site blog that you are posting on your blogspot blog. Google tends to frown upon duplicate content, so you may want to stop using one blog or post different articles on each blog.
-
My first thoughts are, I would not suggest posting to a.blogspot.com or .wordpress. You want any links that your content builds to be directed to your website, so it's important that you put your best content on your website and not on something else.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to rank highly without much content?
Many pages on the web rank highly - even though they have no keyworded text. They might have listings, or just images. How do they achieve such high rankings? Is it just by getting lots of inbound links?
Content Development | | GayWelcome0 -
How to promote your blog content
Hi there, we've been blogging for a while now. Some of our content ranks quit well, other posts don't seem to be ranking at all. The weird thing (I think it's weird...) is that we recently published a post and focussed on a phrase that competes with over 400 million indexed pages, and after 3 weeks we're on page 3, and for other posts with only 2.5 million indexed pages we rank past page 5 (ok, this post is already 1,5 year old, does this matter?). To give you some background info, we moved our blog in January in a new subdomain, and redirected the old url's, but didn't actively promote the old posts. Would promoting the old articles through social media help us boost the rankings for these articles (the articles are "best practices", "how-to's", ...). Where / how do you promote your content after you published it on your blog? I find it hard posting in LinkedIn groups related to finance while I have the "online marketing manager" title on my profile. Why would a finance professional read an article shared by a marketing dude? As LinkedIn's API doensn't allow to post into groups anymore, do you actually go through all your relevant groups every time you publish a new blog to share the article?
Content Development | | jorisbrabants1 -
Same Press Release Content ?
I recently distribute my first ever PR to PRlog site. Now i am planning to move the PR to other PR sites, should i use the same content which i already submitted or again the same thing spun article will do ?
Content Development | | chandubaba0 -
Blog? Is it worth it?
Hi Guys, Hope your all OK. Apart from our main site we have a static comparison site that's now ranking really high for some of our big keywords. At the moment the site only has 2 pages and I'm wondering weither or not to setup a blog on the site to not only increase the pages indexed but also increase our longtail keyword rankings... I'll be able to create a new article aday. Would like your input guys. Thanks, Scott
Content Development | | ScottBaxterWW0 -
Finding Good Content Writers
I have a small but growing SEO company. I don't have in house content writers...where is a good place to find good content writers? Please help! Thanks.
Content Development | | ClickIt0 -
How quickly should one add content?
I'm building a content site (the model is AdSense revenue) around a certain niche, and I'm currently paying for about 6 articles to be contributed per week. I have the capacity to be paying for a lot more articles, however, so I'm wondering what, if any, factors exist to recommend building the site up slowly as opposed to throwing on e.g. 100 articles over the next week? Those I can think of are: 1. Going slowly leaves room for better keyword optimization etc. 2. Google seems to favor aged domains/content, so 100 good articles now certainly isn't as advantageous as 100 articles 2 years from now. All that being said, I still feel like the benefit in terms of traffic of adding more content now - since I can - might outweigh these considerations. Does anyone have any thoughts?
Content Development | | ZakGottlieb710 -
I have created 2 blogs for a client as they have 2 domains (1 for their core business, and 1 for a product). I want to use the same content on both blogs. What is the best way to set this up so there are no ranking or duplicate content issues?
We are pushing SEO for only one of the domains, therefore I would like one to be dominant. We will be sending the blog post via email to their database, therefore each blog needs to have the same content. Thank you!
Content Development | | MarketingResults0 -
Tools to Eval Blog Content - Rate your Fav tool
Ok, so I know that is has been covered in depth and at the risk of being sent to “google it!” (Which I have done with no success) I thought that I would ask your opinions on the topic. What are the best content marketing evaluation tools? By this I am specifically referring to tools that evaluate the content of Blogs, etc and not the performance of the blog, etc. I’m eager to hear your thoughts of what works and if you care to share what tools did not. Thanks
Content Development | | Questionmana0