Best way to create content in Google Plus to help SEO

[teconsite]

Hi,

I would like to know what is your experience about how to create content for Google+ in order to improve your SEO.

I mean, tips like content length, opitmization, links, hashtags, and so on...

What do you think? How would you integrate this strategy with the other ones (facebook, twitter, blogs, etc.)

Thank you.

[simonberenyi]

No one has mentioned authorship here. My local listings have benefited greatly from my Google plus authorship showing up in search.

In my experience Google+ has worked well for me, so I feel validated in recommending it. Yes it might just be a fad that will eventually be extinguished, but you need to take part and be engaged to get the benefits from it.

It is another free channel to reach your audience and being linked to Google should provide higher authority, because they can directly measure engagement. Google plus is also an excellent learning resource, with some terrific content being shared by authorities in every field.

Content on Google+ needs to be visual. Yes your posts can also show snippets of content and link directly to your site, but a visual hook is going to work well, because of the speed at which people scan through the posts. Having title text within the images can also be beneficial.

I have been on Google+ almost from day one, and the access to game changers and authority's in the field of SEO and SEM has been invaluable.

The best resources for Google+ engagement are on Google+. Just type the question into the search bar and the very latest posts and information is there for you to see.

Do you need to be engaging on Google plus in this industry - well yes, because why not?

[WilliamKammer]

I agree with the other responses on the point that the quality content you generate should not go into a G+ post. Put your good stuff on your good site, and share through G+, it still is, technically, social media.

With that said, there is a great way to generate content and increase your ranks (of your G+ listing) with content in G+, and that's by relying on others. Get more reviews, link your G+ in places that people will see, so they follow you, be engaging with them on G+.

Don't think of G+ as another site for you to put content on. Think of it as another social media site where you can attract an audience and be engaging. By doing that, you are allowing others to produce content for you on G+ while you provide value by engaging them.

[followuk]

It took me a while to learn what EGOL just mentioned. If I have any quality content it goes one place, on my site.

But I do see social having its place and I also see a time limit for social as well, because before you know it large amounts of your time will be eaten up by it - and unless you know what your doing large amounts of it will be dead time.

So to me filling up a social profile with hash tags, unique content, links, images etc doesn't hold much weight. I just use social to list build numbers of followers, when I release a new piece of content on my site I share it with my lists - depending on the type of people in your list you may get re-shares, links, onsite shares, comments, email signups etc.

Thats just my thoughts though, I dont use social massively.

[EGOL]

I am not doing any work on Google+

I am building on pages that I control.  Pages that I can monetize.

Next week somebody at google could wake up cranky and that whole place will be gone.