How accurate is Googles Keyword Planner?
-
I did some keyword research for our company. Some of the terms we got 100,000 search volume for in 2011 now have only 90 monthly searches. I am doing exact match for both US and Global and neither are any where near those high of numbers. Now I can't say how the old report on this was done but we are all a little skeptical of these numbers. Is there any other tool out there for search volume on Google? The Moz tool while it lists Google as an option only does Bing. Thank you!
-
Given you "can't say" how the old numbers were derived, you might try plugging your key phrases into Google trends to see if there's been an obvious diminishing of search volume over the past few years. That might help you figure out whether there's been less searches or whether your "old" numbers are from exact match searches or something else.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
YouTube Keyword Research
MOZ has some really powerful tools available to us, but I was wondering if there are any tools for conducting keyword research for YouTube? Thanks!
Keyword Research | | Alaeddin1 -
Keyword Planning and Site Architecture
Hi all, I'd like to know your thoughts on keyword planning and site architecture. I thought it was best practice to structure your website so specific pages target certain keywords. The titles, meta desc. and content on these pages should be unique to that page. I've had good success ranking pages this way. But! How come so often you'll see a website that has no keyword planning ranking so well? Let's take the example: "Bamboo Sheets". A top ranking website in my country sells all kinds of bamboo bedding, including sheets, towels, pillow cases, etc. They have "Bamboo Sheets" in the title & meta description for the main category page (www.store.com/bamboo-sheets) - which is where it should be. But then I see it again on the homepage title & meta (www.store.com) and other pages of the website. So why aren't they cannibalizing their own pages? And why do they blog about Bamboo Sheets and not cannibalize the keyword from there? Is landing page optimization just a myth? It seems entire websites built around a keyword rank just as well, and in most cases, much better than sites with keyword specific landing pages. If you only sell one product this isn't a problem, but for websites that offer multiple products or services, it's incredibly frustrating when trying to compete. It's like Google still gives a lot of authority to keyword rich domain names and business names. Thoughts?
Keyword Research | | Onlineorders0 -
Google Adwords traffic shows a different level to Google Trends
Hello I am doing some keyword research support for a client. The keywords that we are looking at Keyword A is 880 LMS and Keyword B is 2900 LMS through Google Adwords. When we look at Google Trends Keyword A is showing much high traffic than keyword B. Does anyone know why this is? Many thanks
Keyword Research | | mblsolutions0 -
Keyword Research Help
Hi all, My website is www.bruadair.com which is a luxury 7 bedroom villa in Barbados primary suited for large groups and weddings , using googles adword keyword tool i have been trying to establish some long tail keywords that i could include in my website. However i am finding it extremely difficult to find any long tail keywords (such as: Luxury 7 bedroom Villa Barbados ) that are receiving any local or global searches, it seems that there are only extremely competitive keywords receiving traffic. Does anyone have any suggestions as to how i can find effective keywords? With this type of website is it really as likely to be able to rank high due to the pure amount of keyword competition? I would really appreciate any help given as i am really struggling with my keyword research 😞 Thank you very much!!
Keyword Research | | Tmgale0 -
Am I Doomed with Low Volume Keywords?
I've been pursuing an internet startup for over a year now. We've figured a lot of things out along the way and even managed to start making some modest revenue ~$3,000/month. We're just now starting to dig into SEO and I'm realizing that most of our keywords aren't very high volume. The best have 1,000 local searches per month (exact match) with most being a couple hundred local searches. I'm worried that I've picked a market that's too small, but I don't have the SEO experience to know if this is normal or not. Most of my keywords are rated 'highly competitive' and also are stacked with CPC ads upon Google search. I'd love to know what others' experience with keyword volume is and if I'm just overreacting on limited knowledge. Thanks!
Keyword Research | | TBiz0 -
Comprehensive Keyword Research Report?
I'd like to provide a keyword research report to a client, that includes all of the keywords we're targeting, organized nicely along with relevant data for each (keyword difficulty, search volume, etc.). Is there a way to do this other than running an individual report for each keyword? I'd like to avoid sending them a 50 page document showing all of the keyword research 😉 Thanks for any help! Josh
Keyword Research | | JoshTurner0 -
Keyword management - where do i start?
Hi all, i am a starting out SEO. I have recently been browsing our keyword rankings report and noticed that we are very low down on some quite key search terms. I therefor want to focus over the next few weeks, on bringing us up the rankings for these specific terms. Apologies if this is a very basic one, but**,.... I dont know where to start!** I would be very interested if anyone can give me some advice on a plan of action. What actions should be in my action plan? For example, if i wanted to improve our rankings on the following: English school in malta Learning english in malta English classes in malta
Keyword Research | | Exp0
