Site Not Ranking- No Reason Why
-
I have a client with a HUGE website who should be ranking for it's competitive keywords. No penalties, or bad links. Old domain. Not ranking for anything. Client has a huge AdWords spend and my theory is that it's not ranking organically because of the AdWords spend. I can't think of anything other reason. Anyone? Thanks. The keywords I'm trying to rank this client for aren't even competitive.
-
Karen,
Was the site ever ranking for these terms? In other words, did they have rankings and then lose them?
As others have mentioned, the backlink profile for this site does not look good. You have a large number of keyword anchored links from low quality sources like directories and press releases. This type of link profile is a prime candidate for a Penguin hit. Can you tell if you took a hit in organic traffic on a known Penguin date? The last one was October 5, 2013.
-
Look at it in open site explorer there are only 13 linking domains, all of them are junk domains except a couple.
As an SEO these should be screaming spam at you. The path is clear before you. They need quality links to rank, and that all starts with quality content. I'd start with a review of all their content and see where you can go from there.
Good luck!
-
This is exactly correct. I actually went in and looked at every single link listed in opensiteexplorer. All but one of the links is a spammy directory link and the one that isn't is a low quality link from a magento plugin vendor.
Even a few decent links should help a lot.
-
Hi Karen,
It has a pretty weak link profile with a bunch of links from directories and a few too many anchor text optimized links. Since car computers are a commercial space, I would assume it's fairly competitive. Not saying that it's domain authority/link profile are its only problems, but definitely not a big plus. It's organic search problems for sure has nothing to do with whatever you're doing with paid search.
Best of luck! ... Mike
-
Yes. Using webmaster tools and moz. Not ranking for any good keywords
-
I can see that you are listed:
https://www.google.com/search?q=site:www.solopcms.comI also see you ranked a position 6 with
https://www.google.com/search?q=Lexus+PCM+ECM+ECU+Auto+Computer+RepairsAre you using moz tools to check 'Crawl Issues' also Fectch as Google - https://support.google.com/webmasters/answer/158587?hl=en&ref_topic=4617736
PS you have an missing closing bracket at the end of your home page plus others
-
-
AdWords I don't believe would negatively affect your organic rankings. If you post up the URL then myself and other could provide you with more suggestions.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Mobile site crawl returns poorer results on 100% responsive site
Has anyone experienced an issue where Google Mobile site crawl returns poorer results than their Desktop site crawl on a 100% responsive website that passes all Google Mobile tests?
Intermediate & Advanced SEO | | MFCommunications0 -
Site migration/ CMS/domain site structure change-no access to search console
Hi everyone, We are migrating an old site under a bigger umbrella (our main domain). As mentioned in the title, We'll perform CMS migration, domain change, and site structure change. Now, the major problem is that we can't get into google search console for the old site. The site still has old GA code, so google search console verification using this method is not possible, also there is no way developers will be able to add GTM or edit DNS setting (not to bother you with the reason why). Now, my dilemma is : 1. Do we need access to old search console to notify Google about the domain name change or this could be done from our main site (old site will become a part of) search console 2. We are setting up 301 redirects from old to the new domain (not perfect 1:1 redirect ). Once migration is done does anything else needs to be done with the old domain (it will become obsolete)? 3.The main site, Site-map... Should I create a new sitemap with newly added pages or update the current one. 4. if you have anything else please add:) Thank you!
Intermediate & Advanced SEO | | bgvsiteadmin0 -
Drop in Rankings
UPDATE* I temporarily removed the images from the page to check if rankings would come back and they did. So Google made a recent update in the Netherlands where they look at your page for adult content (pictures). For us it was breast augmentations, before and after pics. END Hey Guys, We have a site for plastic surgery in the Netherlands. We ranked on number 2 if someone searched for breast augmentation. But sinds 31 of januari our ranking dropped outside the top 50. I did not get a warning or an other message in Search Console. We have a lot of pictures on the website displaying before and after pictures. So you see breasts. Does anybody know if google rolled out an update where they look at photo's with audult content? We didnt do any linkbuilding or other black hat stuff. Kind regards, Ruud
Intermediate & Advanced SEO | | equipezorgbedrijven0 -
Ranking Sub Categories on Ecommerce Site
Hi, I haven't tested this yet, so before I do I wanted to see if anyone had some experience with this. I have lower level categories I want to rank for SEO for example: Say I want to rank 'Standard Metal Lockers' - with the way our site is set up, I have to work within a classification, which isn't always easy. So it would be categorised as follows: Cupboards & Lockers > Lockers > Standard Lockers > Standard Metal Lockers The URL structure would remain /standard-metal-lockers & I would link this from the 'Lockers' page. Is this too deep in the site structure to rank? I think if it's linked properly & promoted it will be fine, but I'd like to see if anyone else has had this issue. Becky
Intermediate & Advanced SEO | | BeckyKey0 -
Large Site - Complete Site URL Change and How to Preserver Organic Rankings/Traffic
Hello Community, What is your experience with site redesign when it comes to preserving the traffic? If a large enterprise website has to go through a site-wide enhancement (resulting in change of all URLs and partial content), what do you expect from Organic rankings and traffic? I assume we will experience a period that Google needs to "re-orientate" itself with the new site, if so, do you have similar experience and tips on how to minimize the traffic loss? Thanks
Intermediate & Advanced SEO | | b.digi0 -
Why is my site not ranked?
Hey, does enybody have an idea, why my site www.detox.si is not ranked for the KW detox in www.google.si (Slovenia). It is being indexed, but it does not rank and i have no idea why. Best, M.
Intermediate & Advanced SEO | | Spletnafuzija0 -
Does Mobile optimised site improve ranking and how to index it faster?
Hi i have several question with regards to mobile optimised site: Does having a mobile optimised site improve ranking in SERP? How can we push/index mobile optimised sites to users searching on mobile sites faster? e.g. returning m.abc.com or abc.com/m to users seraching on mobile earlier.
Intermediate & Advanced SEO | | FWSBIO0 -
My site rank is not consistent. Once it at first page , then for the next week it is not found in top 100 position. Again two/ three weeks later it ranked automatically without any work. Why this is happening?
Here's the following are available in my site: robot.txt file is included sitemap available Natural link building going on. in a week total 100 links we are creating. 30 social bookmarks, 30 directory submission, 20 blog comments, 20 forum links All the blog and forum links are from relevant sources. Please help me ..
Intermediate & Advanced SEO | | coldfireinc0