How to know if a website is worth putting a link on?
-
Hello all,
Wondering if someone could please help me.
I'm currently in the process of building more links to improve my keywords but how can I tell if the website is worth putting a link on?
I only really want to input links of websites with good traffic.
Thanks,
Beth
-
Great, thanks so much for your tips and help!
-
Great thanks for help!
-
Agreed. Spy on Web is a great tool.
Most of the sites that are bad news are pretty transparent. Tons of links, high home page rank, with 0 page rank on subpages or category pages where your link will be posted. Look closely at where your link be be placed. If the page has a ton of links to other companies, low page rank, and just plain seems....unnatural, its best to stay away.
Of course, you could always use the MOZ tools and see inbound links of your competitors, or high ranking sites within your niche.
-
If you sat down for lunch with someone from a search engine and they looked at the link, would you be comfortable or squirming?
-
Great tip there Robert, you can also use majestic SEO's bad neighborhood checker and spy on webs got a great tool too!
-
Chris has given some great advice there. As a side I'd also recommend checking the site you are linking from doesn't come from a 'bad neighbourhood' and have lots of spammy links pointing to it. You can do this by checking on opensiteexplorer and checking the of quality external links and that they themselves also come from a relating category/niche.
-
Hi Beth,
There are lots of different things but the first one is for me always : is it the same category/niche?
What I mean by this is are users of that site going to find the link helpful or useful or is it unrelated and not helpful?
e.g. its not much use having a link to your gardening blog on a space rocket site now is it!
Next up the Moz tool bar is very helpful it will tell you the domain and page authority which can be good indicators of nice sites. There are lots of other toolbars too like Majestic Seo etc.
Finally go with your gut, if your gut says its good or bad its probably right and if you're ever not sure just leave it be.
Remember Google is trying to give the best results for the user if you follow the same advice you can't go too far wrong with Google or your users.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Links
Hi, im wondering if links that is not exact anchor links gives any boost for rankings? Example if lets say somebody links to my site http://domain.com/category/article with anchor: domainname or url link.
Link Building | | Rob_I0 -
We had a blog that has been inactive since 2011\. Now since the website is redesigned and we are working on link building, is it advisable to use the old blog content in the new blog?
The content of the old blog belongs to the company, hence no issues of copied content. The options I have are: 1. Use old content as is 2. Re-use old content in more interesting format i.e use info-graphics and the likes 3. Do not use any of the old content. Create new content
Link Building | | Tusk2Tail0 -
Are links with space considered to be the same as links with %20?
I wonder if Google would consider those three links to be the same? http://www.example.com/test page.html http://www.example.com/test page.html http://www.example.com/test+page.html
Link Building | | lucek0 -
Links on Charity websites?
Do links on link pages or home pages work on unrelated sites, I know if a site is unrelated and the content is related it puts a similarity in the link to helps it's worth but with just a link on a links page (5-10 other links not a directory) does this pass any power or is it a bad idea.
Link Building | | BobAnderson0 -
"gimme links" = easy to fill out profile/personal reputation links that offer a do-follow anchor text flexible link
I'm doing some SEO for small niche service sites...and aside from niche directories and some light article marketing and local search directories (yelp, etc) there really isn't a budget for content generation. I really only have a budget for profile/submission links. What are some sites where you can quite easily fill out a personal profile with an anchor text variable link that may not be THAT juicy but will stick (i.e. not a spam/fake profile type of link, but something like Linkedin). I'll start with giving away 1 www.istockphoto.com Any others that aren't obvious?
Link Building | | ilyaelbert0 -
Total Links vs Ext. Followed Links
Hi I'm fairly new to SEO and SEOMOZ. I've created a campaign for my own site and I've added 3 competitor sites. There are 1,385 total links to my site and a massive 49,450 links to one of my competitor's site. However under "Ext. Followed Links", there are 1,045 to my site and only 911 to the same competitor site. Am I correct that it is the "Ext. Followed Links" which are more important from an SEO point of view as the other links have the "no follow" attribute set? Or have I got this wrong? Thanks James
Link Building | | avecsys0 -
Outsourcing Link Building - What Low LEvel Links Should One Start With 1st
Outsourcing Link Building - What Low Level Links Should I start with if my interest is get free immediate traffic as a direct result from placing links or what ever out there and what should I outsource 1st and why ? What questions should I ask my self that will help me determine where I should start with low level links ?
Link Building | | helpwanted0 -
Inbound links vs. internal links
Which scenario does more to help SEO - A) An inbound link from a low traffic/low page rank site to my site B) An internal link where one page of my site links to another page on my site
Link Building | | DVanSchepen0