How many keywords per web page?
-
Hi, what is the technique for ranking for keywords?
Can you optimise a web page for more than one keyword? My moz report is telling me that a keyword I want to rank for is not in the page title, as it stands my page title has one keyword phrase.
Sorry for such a newbie question, my understanding is you home page carries the most weight, so you would place your most wanted keywords there?
The big question is, how many keywords per page?
David.
-
Ok fair enough, thanks for all the info!
There might be some golden content in me yet!
david.
-
One final thing. Be sure you are working on local search.
I don't share my websites in SEO forums. That produces competitors,
-
No guarantees.
Your content has to be golden, written about things that people care about.
Your site has to be unpenalized. If crappy linkbuilding was done you might have to clean it up.
-
have you a link to your site, I would realy like to see what you do.
David.
-
Sorry I haven't made myself clear. None of the 'crap' is on my site. They were writing articles, blog posts and they were being posted elsewhere, with a link back to my site.
I have been in a panic since last year when keywords stopped having a big impact on search results. I had keywords in my url which allowed me to put my head in the sand regarding link building. Google is such a massive client source but you need to be on first page.
So blog like crazy, let people know on facebook twitter, etc... obviously try and write inspired stuff, and it will all come back around?
David.
-
I want to respond to two things that you said. Just for perspective, I want to tell you what I do which is a different approach....
**I have just stopped using an Indian company who were writing crap content and placing on what looked like sites they had set up. **
I was not paying a lot but I never saw any difference in the 3 months I was employing them.
Most of the articles on my site cost between $500 and $1000 to produce. Some higher. Very few lower.
They all are published on my site. Not on other sites. Never. They are, in my opinion, "best on the web" for their topic. Place that on your own site. Don't build articles for other people's sites. They will compete with you.
People who visit your site will not be impressed by crap, nor will they link to it, share it, email it.
Your goal is to present yourself with the same quality work that you put into the bride's portrait.
The content that I produce takes over one year to rank well and start earning traffic. The articles that I write have a pay-back time of five years.
Raising your standards will raise your horizon.
-
Is this pro bono work? I have been stuck in short term strategies, I have just stopped using an Indian company who were writing crap content and placing on what looked like sites they had set up. I was not paying a lot but I never saw any difference in the 3 months I was employing them. Before that it was a Uk small firm, but neither have done much.
It's all about confidence isn't it? I'll be honest I wanted an easy life, but I think paying for SEO does not work anymore. I intend to get blogging and build it up the right way.
David.
-
I think as a wedding photographer there are not that many long tail phrases,
The number of phrases that bring paying traffic for weddings might be small but the number of phrases that you can write informative stuff about to earn links, likes, shares, etc is enormous. This is the content that will power your site to the top of the SERPs, not just qualify you to appear for the money keywords. Money keyword traffic usually does not earn links.
Also, I know wedding photographers in the USA and they are busy photographing every day of the week. On the other days of the week, they are taking portraits of kids for parents, of grandmas for their children, of products for retailers, of real estate for homesellers, of pets for people who love them, of home interiors for designers, of flowers for gardeners, of sports teams for their sponsors.... Tons of content there for earning clients and earning links.
-
I think as a wedding photographer there are not that many long tail phrases, You state on your profile good content will beat SEO. A seminar I attended hosted by a wedding photographer ranking nationally (UK) said all he has ever done is blogged and let people know about it on twitter and facebook. This is what he recommended, find your voice and start talking about it.
David.
-
The links could be down in the footer such as
Location:
- Manchester
- Liverpool
- London
- Bolton
Then having them as their own pages (url example) www.domain.com/manchester-wedding-photograph/
Each as their own targeted landing page for the keywords such as Manchester Wedding Photography. Make the landing pages similar to y our homepage in layout / content and images but all unique so that Google doesn't penalise you.
-
where would they exist in the website? would they have tabs in the menu?
again apologies for the newbieness.
-
Funnily enough I'm from Manchester / Bolton..
What i would do in your case as i see your website currently targets Liverpool on your homepage. I would setup additional landing pages for example:
- Manchester Wedding Photographer
- Preston Wedding Photographer
- Bolton Wedding Photographer
Make these landing pages unique in their content and imagery then start to build some links back to them and your main url from local directories such as yell and thomson local.
-
The content that I write is usually about one short-tail keyword that I really don't expect to rank for because it is usually quite difficult.
My optimization is to write a long article that hits many interesting facets about that one short-tail keyword. I use wordtracker or another form of keyword research to make a big list of the interesting subtopics that people are searchin' for. Then I write directly to them.
The result is that I have optimized for millions of long-tail keywords that together pull in more traffic than I would have gotten out of the one short-tail keyword, and because I have covered all of the details that everybody everywhere is searching for I occasionally rank #1 for that one short-tail keyword that I thought was too difficult and millions in the long tail.
Stop messing around and try to rank for everything.
-
HI thanks for the response. What is strong enough? If I am trying to break into other areas ie manchester my keyword 'manchester wedding photographer' unless placed on the home page is not really going to have a chance is it?
A friend who is in the wedding video business has all of his keywords in the title tag of his home page (about 10) and he does ok in other areas. I must admit the video business is not as hard to rank in but it's food for thought.
David.
-
They say target just one keyword but if your page is strong enough then you can rank for several. Your homepage is the strongest in most cases as this is the URL people link back to and the portal to your website. If it is a strong enough landing pages for your main keywords then yes target them on the homepage.
Also see: http://www.seomoz.org/blog/tactical-seo-how-many-termsphrases-should-i-target-on-a-single-page
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Google do keyword matching when deciding whether to rank a page?
Hi, another newbie question on keyword research and selection (can't find any information on-line with this low level of detail)... If I've decided that my primary keyword for a given product page is the product name, something like 'AquaPower wet and dry cordless vacuum cleaner', can I assume that it isn't worth additionally optimising the page for 'cordless vacuum' as this has a phrase match in the primary keyword? Is it still worth additionally optimising for 'wet and dray vacuum' which has a broad match within the primary keyword or is Google bright enough to drop the intervening word 'cordless' when deciding whether to rank my page? Thanks for any guidance on this.
Keyword Research | | Alli70 -
Exact keyword match on a page is dead. Is this right??
Hi, I read that you should give up on using exact keywords on a page if it means that the written content flows better. I just want your thoughts on this please because I don't want to miss opportunities. The keywords used are an example: SEO LONDON is the high vol./popular keyword that I want a page to rank for. Would I use that as the main keyword throughout the page, even though it doesn't really make sense (by this I mean you'd never really use this term other than typing it into google)? Or should I use something that makes more sense such as, 'SEO IN LONDON' or LONDON SEO? Would Google overlook the 'IN' in 'seo in london' so it's seen as 'SEO London'? (Same sort of question for LONDON SEO). If this is the case then why does google still show 1000 hits for SEO LONDON and just 100 for SEO IN LONDON? This makes me think that I should just target the exact keyword that people are typing even if it doesn't look natural. Best, James
Keyword Research | | CamperConnect140 -
Keyword reserch 'blends' to much. How to decide on focused landing pages?
Hi guys. I work for stationery company. We make personalised diary products, but recently we've expanded into binding services/ printing services. I've been doing some keyword research around these new services we offer, but i'm struggling to 'separate them out' into focused areas that we can then apply to our landing pages. In the images i've attached you can see how the keywords naturally fall into groups (and were generally in different groups in Ad words) but they also overlap somewhat. E.g) There's a 'Book binding service' group as well as 'print and binding' group...they're different but overlap. Another example would be 'Book binding' groups and 'leather book binding' group....so on and so forth. So... do you think there should there be a landing page for each group (and therefore having some keyword cannibalisation), or should I try be more broad trying to capture the searches within 1 or 2 landing pages? Make sense? Sorry I know it's kinda open ended question... but i'm struggling with this one 😞 Hope you can help. Isaac. wO974JK wO974JK.png 9oZjZbz.png JJ1MlRT.png 4Zx5iko.png
Keyword Research | | isaac6630 -
Page not ranking despite indicators showing should easily be mid-1st page?
I have many years old website selling a service. The main keyword is 47% competitive, and we used to be #1 page 2, occasionally page 1 couple years back. Domain authority is double of any of the competitors on 1st page, followed root domain links is many times that of 1st page competitors, infact against some of them almost 10 times as much, MozRank and MozTrust higher too. Infact, every metric is higher than competition. Only metric which isn't as good is Followed vs NoFollowed links metric, 95% of our links are NoFollowed, but we are still #1 in external followed links. Yet we are stuck on 4th page, and on some localizations we are not even in Top 50. This has happened slowly over time, not a overnight thing. Page we are trying to rank for gets grade A for optimizations, yet we have less significant pages ranking higher for that keyword. Further, newer pages tend to rank better than old ones. The whole site actually ranks quite low and we are not even getting search traffic for long tail keywords.
Keyword Research | | PulsedMedia
No problems reported on GWT, Analytics etc. Is this a google penalization or something of the sort? How can i troubleshoot this and get past this?0 -
Optimizing Webpages for Keywords- Using Text Links to Distribute Internal Page Rank
My Manhattan based commercial real estate firm hired an SEO firm. The company conducted a content audit, created a keyword matrix and suggested optimizing 51 pages for specific keywords. A specific price per page was quoted, which I understand and accept. I was under thought that setting up internal text links to redistribute page rank and thereby improve ranking for competitive terms was included in the price. But this task was not included in their quote. I really want to avoid getting nickeled and dimed to death. Should this cost be included, or legitimately is setting up the internal link structure something that is an additional expense? If this task is legitimately an extra, how labor intensive is it? A lit bit of extra time when re-writing pages or a completely different task that would be quite time consuming? Also, I believe the flow of page rank within a site can have a big effect on ranking, so setting up internal links is critical. Are these assumptions correct? For some background, www.nyc-officespace-leader.com gets 4,500 organic visits per month. Google Page Rank is 2 and the site was hit by Panda in 2012 but has partially recovered. I would really appreciate some insight from the MOZ community. I do not want to pay too much or too little for these services. THANKS, Alan
Keyword Research | | Kingalan10 -
How to stay organized for keyword research?
As most of you know keyword research can be quite taxing. I have been trying to get organized and do extensive keyword research. But trying to stay organized is proving to be more and more difficult. Can I get some expert views from experts in the community as to how you all go about organizing your research and how you track things over time. Thanks
Keyword Research | | EricMoore0 -
Keyword Density report/per page
I need Keyword Density report/per page. How can I obtain it on your website?
Keyword Research | | asmartsales0 -
Keyword Difficulty Score Assesment
What is a good keyword difficulty score to pursue when deciding which keywords to try and rank on? I'm in a very competitive field and I am currently in the process of doing keyword research to look for the low hanging fruit.
Keyword Research | | 13375auc30