One Location - Multiple Businesses
-
We have a client that has multiple businesses running out of the same address with no difference in suite number - what's the best way to work with this considering NAP?
The owner runs several different service businesses and a few online businesses (all legit) out of the same large office space and we want to try to figure out how to get him listed locally with the obvious NAP issue. We can get new phone numbers, but not sure of the best way to handle the duplicate address issue.
Thoughs?
-
Hey Doug,
Smart fellow you are to realize the importance of NAP in this situation. Your best bet is likely to involve:
-
Getting a different suite number for each local-focused business
-
Getting a different phone number for each local-focused business
-
Having a different website for each of the businesses
-
And, of course, each business should have its own name, Google+ Local categories, etc.
If the client does not want to work with his post office to get those suite numbers, then he could end up with merging, duplicate and ranking issues that will be no fun!
-
-
I'm also successful doing this.
-
Agreed, this will often work. We'll usually check with the post office or delivery person directly to make sure there will be no issues.
-
I would test the mail system and see if it works by sub dividing the suite. Like say the address is 299 East Main St, Suite 301. I would try something like this 299 East Main St, Suite 301-A and see if the mail still makes it. If it does, I would use that to delineate the different businesses.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Business Split into 2 Businesses - Residential and Commercial Site - 2 different URLs and both have the same address! Can we create 2 separate Google My Business Accounts?
Business Split into 2 Businesses - Residential and Commercial Site - 2 different URLs and both have the same address! Can we create 2 separate Google My Business Accounts?
Local Listings | | 9thCO0 -
Disadvantages to Hiding Business Address on Google Places?
From a Local SEO standpoint, wouldn't hiding a business address on Google Places for Business create an SEO disadvantage in that I would expect in the local portion of the search results, there would be a bias to showing businesses that have not hidden their address as then you can place a pin on the map at the location? Or from a Local SEO standpoint does it not matter if you hide your address or not?
Local Listings | | Jazee1 -
Google Plus Business Page is not showing up
Hello, I had 2 google+ business pages. But the website under those pages were different. For example, www.abc.com on 1st one and then www.xyz.com on 2nd one. Both of them had the different business name and website but same address and phone number. Also, www.abc.com domain was set as redirecting to www.xyz.com. My 1st business page was ranking good but I wanted to use 2nd one only so I called up google and asked them to remove the 1st one and then they closed it. Now, the problem is that I lost the 1st one and 2nd one is not ranking for any of the keyword (I have checked all the pages in the SERP and it doesn't show up anywhere until last page). I have fixed all the citations everywhere recently but no luck in getting ranking. Can anyone suggest what steps can be done to rank 2nd one now? FYI, I am talking about local places ranking, the domain www.xyz.com is ranked well in organic ranking. Any help is appreciated! Brian
Local Listings | | BrianBotts.0 -
Google My Business- Will a large service area dilute local search results?
I am considering adding our actual service area to our Google My Business profile, but I don't want this to dilute our local search results. As it is, we come up in the top 3 or so when searched in our HQ's city and several nearby cities when you search for us in Google Maps (although when I look at the top 10 organic for Google for some reason when you search for these cities + our keywords Google doesn't show any local results). Our actual service area is fairly large, comprising the states of CA & Hawaii & parts of CO, AZ, and UT. I would be adding the service area by zip code rather than radius, as a radius wouldn't make any sense in this case (particularly considering the distance between HI and CA). Is it better to keep our relatively high ranking in local results? Will adding the service area not affect local results negatively? Also, do you know why Google isn't showing me local results when I look for our keywords + our nearby cities? When I look for these keywords in larger cities like LA or San Diego, Google always shows me local results.
Local Listings | | BohmKalish1230 -
Same location, same industry, same phone number, old name
Hey Moz! I was recently hired for some local SEO work and discovered this about my client. His business used to be called something else before he purchased it. He has the same phone number and same domain name, but there are Google My Business pages for both the old name and the new name, both of which have the same address, phone number, and domain name listed on them. I am not sure what the correct course of action is. Should I begin removing the old information? It seems as though there is no penalty in place but I don't want to build a campaign on a poor foundation. Is there a way to let Google know that this old page should not exist anymore? Any advice would by much appreciated!
Local Listings | | Trojan_SEO1 -
Different Search Results Depending On Location
Hello all, I was talking to a client earlier this week and they were telling me that they were not ranking fora desired keyword term. When I, however, ran a Google search for the keyword term in question, the client's website was showing a ranking on my end. We are both located in California. I'm in Southern California and they're in Northern California, but I don't think that should make a significant difference should it? Anyway, I've never run into such a quandary before and am curious to know if any of you out there can help me better understand why we're receiving different search results. Any and all insights are welcomed and appreciated.
Local Listings | | maxcarnage0 -
Why is my location info on google+ correct in one state, but wrong in another?
One search was performed from Oklahoma, and one from California where the business is located. The Google maps data is wrong in CA, but correct in OK. The wrong info is the old business name that closed two years ago. I've written Google twice asking them to remove it from Google Maps, but they write back and say no. http://d.pr/i/KbIN http://d.pr/i/Gce9 Thanks for any input, I appreciate it.
Local Listings | | marshalllj0 -
Confusion and Issues With Google Places + Google Plus for Business
Hi all, I'm currently dealing with the frustration between our Google Places page and Google Plus for Business. I know, it's not an uncommon issue, so I'm hoping there's an easy fix to mine! I am currently dealing with 2 Google accounts and 2 businesses. Each business has 2 locations. Each account has 1 location of each business. Obviously this isn't ideal. 😕 A few questions: 1. Each account has already been setup with a personal Google Plus page. Will this interfere or cause any issue when I claim the existing Google Places businesses for a Google Plus for Business? 2. Once I have verified the Google Plus for Business page, I can then merge it with our standard Google Places page, correct? 3. Is the merging only for control/login and dashboard settings? Will there still be 2 separate pages/URLs? 4. If someone +1's our Google Places page, does this reflect on our Plus page, or vice/versa? 5. Is there a way to assign these listings to different accounts/logins without deleting the listing and creating them fresh again? I'm assuming no, but would love to hear of a solution! Thanks a lot!
Local Listings | | kirmeliux0