Better to have less pages with more related content?
-
I work with a law firm and we are having a hard time busting into the first page of results for any of our keywords. I am new at SEO and have been trying to analyze how are competitors have an edge over us when on paper we are better optimized than their websites. One glaring difference is they have fewer webpages, which possibly makes each of their pages more keyword rich.
Would it be smarter to condense our many webpages/topics into less, more general web pages?
I hope my question is even making sense, thanks for any possible help!
Our site is http://www.utahdefenseattorney.net/
-
You'd want to decide pages based on how to best optimize for keyword searches. If you find more people search for drug possession than marijuana or cocaine possession, then it would be better to condense all of that info under one page. It really all depends on what is going to net you the most opportunity. You could have one umbrella page for drug charges and then a couple of sub pages with details on each type of possession charge. Beef up your content with info about potential sentencing/outcomes, what to expect during the trial, etc. That will help you capture additional long tail searches as well.
-
To be honest we haven't yet gotten rigorous with our keyword planning - like I said I'm pretty new at SEO and everything has been a little overwhelming at first. We are hoping our homepage will rank with "salt lake city criminal defense attorney" and then hope to optimize each of the individual 'charges' pages. I haven't made it through every page on the site yet because there are so many, so thanks for bringing that particular one to my attention.
So I am wondering since "marijuana possession attorney" isn't a searched for term if it would be better to condense all the drug charge pages into one page instead of having them broken up into 11 more pages specific to each drug charge.
Thanks for your help and patience, definitely a huge learning curve here!
-
How rigorous have you been with your keyword research/planning? Are you sure you're optimizing for the most-searched terms? And then optimizing for those terms across all of your page elements (including body copy)? For example, you've partially optimized for "marijuana possession attorney," but according to Google's keyword planner that term has zero searches in the state of Utah.
Also, I agree with EGOL that you need to eliminate the extra blank title tag. That's definitely not helping your cause.
-
Give us an example of the keywords that you are concerned about.
I looked at this page....
http://www.utahdefenseattorney.net/criminal-defense/drug-charges/possession-of-marijuana/
It is not optimized well for anything. The title tag is....
<title>Marijuana Possession Attorney in Salt Lake City | Intermountain Legal</title>
.... but the visible text on the page is not optimized for that.
Also, I see an instance of the title tag higher in the code....
.... which might or might not be causing a problem, but which I would definitely eliminate because you can never be sure of how a search engine will treat it..
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why does my site have so many crawl errors relating to the wordpress login / captcha page
Going through the crawl of my site, there were around 100 medium priority issues, such as title element too short, and duplicate page title, and around 80 high priority issues relating to duplicate page content - However every page listed with these issues was the site's wordpress login / captcha page. Does anyone know how to resolve this?
Technical SEO | | ZenyaS0 -
Getting high priority issue for our xxx.com and xxx.com/home as duplicate pages and duplicate page titles can't seem to find anything that needs to be corrected, what might I be missing?
I am getting high priority issue for our xxx.com and xxx.com/home as reporting both duplicate pages and duplicate page titles on crawl results, I can't seem to find anything that needs to be corrected, what am I be missing? Has anyone else had a similar issue, how was it corrected?
Technical SEO | | tgwebmaster0 -
Duplicate Page Content but where?
Hi All Moz is telling me I have duplicate page content and sure enough the PA MR mT are all 0 but it doesnt give me a link to this content! This is the page: http://www.orsgroup.com/index.php?page=Scanning-services But I cant find where the duplicate content is other than on our own youtube page which I will get removed here: http://www.youtube.com/watch?v=Pnjh9jkAWuA Can anyone help please? Andy
Technical SEO | | ORS-Group0 -
Can up a page
I do my best to optimize the on-page parameters for my page www.lkeria.com/AADL-logement-Algerie.php for the kw "aadl" but i can't understand what Ii'm doing wrong (i desapear 2 mounths ago). The page is optimize (title, description, h1, h2 etc.) few links with different ancers, but google put a spamy site www[dot]aadl[dot]biz in top 3 ratheer my page. Can you give me some advice to fix this issue? What I am doing wrong? Tanks in advance
Technical SEO | | lkeria0 -
How do sites manage to rank better with no fresh content
hi, trying to work out why there are lots of sites that are ranking better than me. Our site www.in2town.co.uk has always been on the first page and for a long time we were number one in google for the term lifestyle magazine as well as being on the first page for other keywords. Our site is www.in2town.co.uk We had a site upgrade a few months ago and since then we have seen our rankings have dropped like a lead balloon. I do not understand why sites such as the following seem to rank better than me for the word lifestyle magazine http://www.lifestyle.org/ http://www.24sevenlifestyle.com/ http://www.lifestylesmagazine.com/website/ http://motabilitylifestyle.co.uk/ http://www.alifestylemagazine.com/ if anyone can help me understand what i am doing wrong and why my rankings have gone out of the window then it would be a huge help.
Technical SEO | | ClaireH-1848860 -
Duplicate Page Content for sorted archives?
Experienced backend dev, but SEO newbie here 🙂 When SEOmoz crawls my site, I get notified of DPC errors on some list/archive sorted pages (appending ?sort=X to the url). The pages all have rel=canonical to the archive home. Some of the pages are shorter (have only one or two entries). Is there a way to resolve this error? Perhaps add rel=nofollow to the sorting menu? Or perhaps find a method that utilizes a non-link navigation method to sort / switch sorted pages? No issues with duplicate content are showing up on google webmaster tools. Thanks for your help!
Technical SEO | | jwondrusch0 -
Is it better to have URLs of internal pages that are geo-targeted or point geo-targeted links to the homepage?
For example... Having links that are geo-targeted and pointing to this URL www.test.com/state-service/ or Not having any geo-targeted internal pages and just having links that are geo-targeted and pointing to this URL www.test.com Eventually the site will be a national campaign, so I am concerned about having so many geo-targeted internal pages. Thanks in advance!
Technical SEO | | Cyclone0 -
Duplicate Page Content Report
In Crawl Diagnostics Summary, I have 2000 duplicate page content. When I click the link, my Wordpress return "page not found" and I see it's not indexed by Google, and I could not find the issue in Google Webmaster. So where does this link come from?
Technical SEO | | smallwebsite0