ECWID Ecommerce Sitemaps (Lack of)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How important is anchor text in your sitemap?
I've read in a few recent articles that using keyword anchor text in your HTML sitemap is a good idea i.e. important. How important do you think it is? I'd love to hear your thoughts. Example 1: Widgets: View All Colors: Red | Blue | Green | Yellow | Orange | Purple Types: Oversized | Large | Small | Miniature Example 2: Widgets: View All Widgets Colors: Red Widgets | Blue Widgets | Green Widgets | Yellow Widgets | Orange Widgets | Purple Widgets Types: Oversized Widgets | Large Widgets | Small Widgets | Miniature Widgets
Web Design | | Choice0 -
Ecommerce Category Pages
First, let's define the terminology for the various types of ecommerce pages. The terminology differs from organization to organization: Product Description Pages (PDPs): These pages have a single product, pricing, an "add to cart" button, reviews, and a product description. Product Listing Pages (PLPs): These are product category/subcategory pages that have product image links and text links to Product Description Pages (PDPs). Category Pages: These pages have subcategory image and text links to subcategory pages. No product images are displayed Hybrid Category Pages: these pages combine sub-Category Images and text at the top of the page and product listings below. Our CMS currently does not allow us to create hybrids. This conversation revolves primarily around mobile. Our ecommerce team is having discussions around the appropriate use of PLPs vs Category pages. After doing a quick audit of the mobile sites of some top ecommerce players, there is definitely a trend to use Category Pages at the top of the category and sub-category hierarchy and use PLPs at the very bottom. The logic from a usability perspective is to allow visitors to navigate a site without ever using the hamburger navigation. ex: Baby (Category Page) => Car Seats (Category Page) => Convertible Car Seats (PLP) The sites I audited all had hamburger menus. A visitor would navigate from a home page image for "Baby," an image on the "Baby" page to "Car Seats", and an image on the "Car Seats" page to the Convertible Car Seats page. At that point, they would be able to shop for "Convertible Car Seats" on a PLP. This appears to be excellent UX and easy to use navigation. Theoretically, good for SEO as well. In short, category and subcategory pages are being used as navigation to allow visitors to easily navigate to the bottom of the hierarchy and shop on the most narrow page in the hierarchy. Much easier to use than a hamburger menu, but it does entail more clicks. The discussion revolves around allowing users to shop for product at a higher level in the taxonomy. For example, what if a visitor wants to shop all Car Seats? In the above taxonomy, we are precluding users from shopping in this manner. There is no "Car Seats" PLP. Our CMS has the ability to create both a Category Page and a PLP for "Car Seats". We could theoretically place an image on the "Car Seats" category page for "View All Car Seats", and allow users to click to a "Car Seats" PLP. None of the major ecommerce players I've audited are adding a PLP option higher up in the hierarchy. That doesn't mean that it's not good UX. Problems: From an SEO perspective, having a Category Page and a PLP for "Car Seats" would cause cannibalization - they would be competing for the same keywords. I am skeptical that canonicals would work. The pages are not near duplicate content. One page has category images, the other has product images. We could place content blocks on the page to make them more similar. We could noindex the PLP, but that's a waste of internal link juice. Need advice: Will canonicals work in this situation? Should we trash this idea entirely? Does adding a PLP add value or confusion? Is noindex a good idea? Is there an option to target keyword variations with the PLP? Is there another solution?
Web Design | | Satans_Apprentice0 -
Sitemap created on client's Joomla site but it is not showing up on site reports as existing? (Thumbs Up To Answers)
I am working with a web developer who built our client's site in Joomla. I seem to have a lot of issues with Joomla based sites. Any how, the site is www.pitgearusa.com and when we run site reports it is showing there is no xml sitemap. However he used a popular Joomla plugin for sitemaps called Xmap. Here is their url: http://www.jooxmap.com/ Can anyone provide any advice on what the website developer needs to do in order for the xml sitemap to function and "show up" on reports? Thanks Mashed Up
Web Design | | Atlanta-SMO0 -
B2C directory website adding B2B ecommerce sub-domain
Hey fellow Mozzers, Just got back from Mozcon and enjoyed getting to know a handful of you. I do in house SEO for a B2B wholesaler. We have a B2C website directory for homeowners to locate contractors to work on their home. On the site we have a products section which includes tech specs but not pricing. Our contractors have been asking us to add the ability to purchase their items online, so we are wanting to add a B2B sub-domain (store.domain.com) to our website for the contractors to purchase products online. We do not want consumers to be able to purchase the items and will have pricing behind a log in. I have a few questions that I'm hoping you might be able to answer: 1. What would be the best practice to not have duplicate content errors with products that are listed on both sites? Should we rel-canonical items shown on both domains or do something else?
Web Design | | AC_Pro
2. We are not against having the new site be crawled, but will Google be upset/ding rankings because pricing is behind a log-in? Are there certain best-practices for B2B ecommerce sites?
3. Do you know of any other sites that have done this/do you have any recommendations on how to best implement this?0 -
Need help to implement microdata/microformat for ecommerce site
**Can somebody please help me to implement microdata/microformats codes for our ecommerce product pages? **
Web Design | | EastEssence22
Please guide me if you have some CSS example for the same. Thanks.0 -
Ajax pagination and filters for ecommerce site
Hi There, Is it ok to use ajax for product filters and pagination? In this case url doesn't change when you navigate to 2nd or 3rd page also when you filter by colours, etc. If not what's your advise?
Web Design | | Jvalops0 -
Is my sitemap going to help me attract more visitors?
Hi, As I await my sitemap to go live, can someone tell me the main benefits of it? A Google sitemap that is .xml one. I have a images sitemap also as the site is an e-commerce store. Should I be expecting to see an increase in visitors when I implement it initially? Thanks Will
Web Design | | WillBlackburn0 -
Optimzing a new ecommerce site, Need help with URL
Hi We are putting up a new ecommerce website and for product description, our tech team indicates that they must have the skun numbers in the URL. Which one of the following URL structure do you find the most SEO freindly? 1. http://www.Site.com/SKUNumber/ProductDescription/ or 2. http://www.Site.com/ProductDescription/SKUNumber/ My personal opinion is that most relevant content should be on load page so I like option 1. Thanks
Web Design | | CookingCom0