Critique my outsourcing email?
-
Could someone critique my email? Thanks!
Hi [FIRST NAME],
How are you?
I wanted to get in touch to see if you would be interested in being sponsored to write a post on your blog about [STORE NAME]? I’ve been looking at your blog and I see that you’ve featured [THE BRAND] a few times and I think [STORE NAME] would be a good fit as well.
We would like you to create a post about our company and we’ll compensate you for the time you’ve taken to do this. You can choose 1 item under $200 in the following categories and we’ll send it to you free of charge:
Accent Pillows
Sculptures
Accessories
Beyond this, you have creative freedom to do whatever you want – the only thing that we require is that you link to [STORE NAME]
If this sounds like something you would like to go forward with, let me know. Or, if you have any other ideas as to how you can partner with [STORE NAME], I’d love to hear them.
I look forward to hearing from you!
Thank You,
[EMAIL SIGNATURE]
-
Travis is right! It is generic and it can risk you for manual penalty. On the other hand ask for a link directly in to your email is not a good idea at all.
If I would be at your place, I might have gone this way!
--
Hello [Name],
I was researching for some quality blogs relevant to [niche] and I found your blog very interesting. [Research a blog and talk a little more about it].
Actually we [name of your store] are planning to increase our audience’s reach and as I personally believe that you have the kind of audience we ideally want to interact with, I have a proposal for you!
You can visit our website and choose any product under $100 and we will deliver 2 pieces to your door step for free. One will obviously for you and other we want you to giveaway to your blog’s audience via a blog post or anything you like.
Please let me know if this is something you are willing to do!
Looking forward to hear from you!
Regards,
[your name]--
I personally thing this email can also be optimized but atleast this sounds legit and do not really asking for link but you offer a situation in which he somehow have to link back to you the natural way!
Hope this helps1
-
Yeah I watched that video like 20 times but I just can't think of a giveback.
-
I couldn't agree MORE with Travis here. Nails on a chalkboard!! Be very careful.
On a brighter note... have you seen the WBF from back in December 2012 where Rand addressed "What Separates a "Good" Outreach Email from a "Great" One?"
It doesn't necessarily address what you are trying to do here but if you haven't already seen it, I think you may get some GREAT takeaways from it!
Good luck!
-
I think the understanding of the situation may be a little twisted. Say I give you a phone to review, FOC. Say I give you a duvet to review, free of charge. Or further, I give you a paper plate to review - free of charge.
All of these things cost something. They may be seen as gifts, rather than materials for review if they aren't returned. Giving someone a 'gift' for a 'link' is the very definition of a paid link. The 'gift' is the material.
Any material incentive for a link or links is a paid link, in the strictest sense.
Edit: I didn't adequately answer the question. Below is what I would do:
If you want someone to review a product, ensure that you have a return policy in place. It's not a gift at that point. If they don't return the product, they're a no-good scallywag.
-
Yes but there is no monetary value. Only a product to review. Matt Cutts mentioned that you can give back something other than monetary value. What other incentive would you give?
-
I would say it's terribly generic and you run the risk of a manual penalty. What you're soliciting is a paid link.
"We would like you to create a post about our company and we’ll compensate you for the time you’ve taken to do this. You can choose 1 item under $200 in the following categories and we’ll send it to you free of charge:
Accent Pillows
Sculptures
Accessories"
Paid links are bad, m'kay? The quoted text alone is enough to establish material incentive. So, do you want to run that risk?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best inexpensive email outreach program
Hello, What's an inexpensive, easy-to-use email outreach program for link building? Thanks
Link Building | | BobGW0 -
What to write in Guest Post Email Subject
How to and what to write in Guest Blogging email Subject to get noticed? Please provide an example?
Link Building | | Dan_Brown10 -
Help with outreach emails for content marketing
Hello, Could I get some feedback on how to make a good outreach email? I'm using buzzstream and Rand's awesome whiteboard friday. Here's what I've put together: Hi [first name] have you seen this [our niche] article? Paragraph 1 (short paragraph) comments on what the person is involved in, and ask them how these things are going Paragraph 2 (short paragraph) talks about how I've shared and retweeted their recent important posts. Paragraph 3 (short paragraph) Asks if they would link to our article. This niche article is really useful and needed to these people. Paragraph 4 (short paragraph) I'm not sure how to reasearch and put something interesting here. [my name] co-owner [our website]
Link Building | | BobGW0 -
Avoiding Getting Your Email Address Labeled as Spam
If you send out a lot of email outreach (manually not automated), are there ways to avoid getting labeled as spam and having your emails filtered to the spam box by the major email providers? (or are you pretty safe if you personalizing each email manually and getting a decent number of replies).
Link Building | | ProjectLabs0 -
Finding email addresses: Link Building
We're going to have 50-100 useful, well-written articles and we want them to be linkbait, and to use them in our backlink campaign. I assume when doing a backlink campaign, it is very important who you send your email to. What are the best ways to find the right email address, and who/what am I looking for?
Link Building | | BobGW0 -
What are the pros and cons of using a link builder? Can link building be outsourced?
Hi, I have great content on my website which I would like to build external links to from other websites. I am told this will increase my domain authority and ultimately help search engine ranking positions. I have very limited time in my hands and now thinking of outsourcing the link building component to a specialist. Is this a good way of doing it? Could you recommend professional link builders?
Link Building | | Saunders18650 -
Outsourcing Linkbuilding: Companies, Costs, Payment models
Hi there I am looking at outsourcing linikbuilding to a new content site. I want to target one 3 word keyphrase to begin with, it has a keyword difficulty of 48% (moderately competitive) on Google US. Goal is to rank 1-3, the target page is well on-page optimised. Here are my questions: Are there companies that have performance based payment models? Any rough guestimates on how much money is needed to get a page to rank 1-3 for a 48% difficulty level keyword? Over how many months? Any recommendations for good companies? Thanks a bunch, Chris
Link Building | | Diderino0 -
Should I outsource any SEO work or can I do it all?
My website needs a lot of improvement and we are working on it but I also don't want to fall behind on the SEO work. I am guessing that I can do much of it myself through SEOmoz.org but is there a part that busy folks should get others to do? Any feedback will be greatly appreciated. Thank you, Utah Tiger
Link Building | | Boodreaux0