Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does a text URL (without hyperlink) provide any SEO value?
-
Our clients use the link shortener of our service software to share their job offers. Sometime the job baords they post to do not allow hyperlink and thus post the url as text only.
Do these url texts offer any benfits in terms of SEO?
-
If we understand that a major portion of SEO is link building, I would say that url text (only) is not a link and does not offer any direct SEO value. If the url is to good content that you're trying to amplify, someone else could see it and re-post it in other places which would (in some cases) provide SEO value. Just my two cents...
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are long URLs bad for SEO?
Hi, I would like to know how bad is the long URLs that I have on my website. At the moment we have 543 long urls and I was wondering how big is the impact in my SEO. Thank you
Link Building | | Blind_Foundation3 -
Are Sidebar Backlinks worth for SEO?
Hello! Let's use the following example: I have a blog (let's call it Blog A) and I find another blog in the same niche (this will be Blog B) that has higher DA and PA than mine. Will Google penalize me if the Blog B puts a link to my blog in their sidebar? Remember, the Blog A and Blog B are from the same niche. I ask this because Google says that links on sidebars appears in every page and in some pages the link may be useless. But if both blogs are from the same niche, there won't be pages where the links will be from different themes and with less relevance. So, is my thought correct: we can use sidebar links without caring about penalization ONLY if the blogs are from the same niche? Thanks in advance!
Link Building | | btqkelvin0 -
URL parameters affecting link juice
I have a couple of quirks in my online shop that I'm ironing out. One of them is adding some URL parameters to product links.ie: website.com/product.html?&cat=0&featured=Y If someone links to this URL, will I get the link juice as if it was website.com/product.html ? I have URL parameters in Webmaster Tools and robots.txt set up to ignore them so they're not in the Google index, but I have found a few websites that have linked to us using these longer URL's and I'm wondering whether to write to them and ask them if they mind changing them or not.
Link Building | | sparrowdog0 -
Value of a .edu or .gov link?
I am looking to hire a company to start a backlink campaign for me. In my search I have stumbled across one which essentially charges a good amount of money to secure backlinks on .edu and .gov sites ($500 per link). This would be in context links. This company is an SEOMOZ recommended company so I am thinking the links will be well earned and not simple paid for to the university as to prevent future issues. My question is, how can I put a value on these links for my website? Like lets says I have a DA of 1 right now, and I get one backlink with DA of 70 PA of 70, how will that effect my DA? How can I quantify how many .edu .gov links I will need before I start to place? I realize I will need some more mixed up there so it does not seem unnatural, but my business has a lot to do with universities and government entities. I am trying to figure out how I can calculate the value of these links to me
Link Building | | DemiGR0 -
Does link from a blog in Blogger.com helps in SEO ?
Do you guys think that adding good quality blogs to blogger.com and then getting a link from those blogs will help ?
Link Building | | Personnel_Concept0 -
Changing url from non www to www.
basically I have realised i have more page authority and links going to www.onestopmuscle.co.uk instead of onestopmuscle.co.uk. I use wordpress and have no clue how to make sure onestopmuscle.co.uk redirects to www. version. anyone have any ideas? I don't want to mess about with files or i'll most likely make the blog into a disaster.
Link Building | | FLEAR0 -
Separate blog url helpful?
I am managing a website for a hotel brokerage firm. The main URL is www.hotelassetsgroup.com but we started a new blog with the URL www.hotelsforsaleblog.com. We chose the blog URL because it has the words "hotels for sale." The main website has a tab at the top titled "Blog" which links to the blog URL. I am not sure if this is helping us or not because the main URL and blog URL are both competing for the name of the business "Hotel Assets Group." The blog has very little interlinking within the same URL because it mainly links to the main website. Should we combine the two URLs together and just have the blog URL be the same like- hotelassetsgroup.com/blog or something like that?
Link Building | | lwilkins0 -
Changing backlinks anchor text
Hi, I've read a few blog post here that suggests the strength of building links using your brand as an anchor text. This supposedly gives the site authority. Currently a chunck of the back links to my homepage are on generic terms i'm trying to rank for which doesn't seem to be working very well. I was thinking of contacting the various webmasters to change the anchor text to that of the site brand name but wondering if this will signal a manipulation of links to the search engines and potentially could be flagged as paid links? Has anybody done this before and what is the danger of doing this? Thanks Duke
Link Building | | clickangel0