Title tag terminology on website

[KasperGJ]

Hi,
I own a website (www.maleribasen.dk), which i'm currently making SEO on.

The site actually ranks pretty good, top 1-2 on important searches.

The title tag on the frontpage (and lots of other pages too) are "Maleribasen.dk - Buy and sell paintings" (translatated from danish - Maleri means painting).

I'm thinking of changing the titles to "Buy and sell paintings | Maleribasen.dk"

And then try to use the convention "| Maleribasen.dk" on every other title page. Sometimes use "Buy and sell paintings | Maleribasen.dk" as convention when title is too small.

Like the overview of articles would be something like "Articles - Buy and sell paintings | Maleribasen.dk"

A specific article would be "How to paint using oil painting | Maleribasen.dk"

What do you guys think?

[KasperGJ]

Thanks for your answers. That helps a lot.

I'm still strugling with exactly how to do it.

The domainname "Maleribasen.dk" basically meaning "Paintingsdatabase" is not a "brand" as so, but it's one of the most popular private gallerysites, which is a "niche" market thou.

The latest article's subject is translated from danish "How to price my own painting?" and it's an article to help the artists with putting the right pricetag on their paintings.

So, how would u do the title-tag on this article?
1. How to price my own painting? | Maleribasen.dk
2. How to price my own painting? - Buy and sell paintings | Maleribasen.dk
3. How to price my own painting?

Or something else?

The frontpage title I will probatly change to something like "Buy and sell paintings by private artists | Maleribasen.dk".
Before it was "Maleribasen.dk - Buy and sell paintings".

[JVRudnick]

ALWAYS brand last...keyword/keyword phrase first, left to right as Eng is written works best, eh!

Have NEVER heard any variations on same - well, from anyone that counts in the SEO world that is....

[David-Kley]

With having such a limited amount of characters that Google will show in your title, I don't think it makes sense to have the brand name in each one of the page titles (unless the brand name is a large factor in searches, and you are trying to ensure your site gets credit for being the official representation of that brand). Instead, utilize that space for adding additional or secondary keywords phrases that can help bring in additional traffic.

"A specific article would be "How to paint using oil painting | Maleribasen.dk"

This type of format can work well if you are trying to optimize for one major keyword phrase, and your whole focus (on-page and off) is around that phrase.

[TheZenAgency]

Hi

Yeah i agree with Tim, focus on having a unique title tag for each page which focuses on the key term you are looking to rank for. If it is a well known brand there can be an argument for putting the brand name first however if the brand is not so well known, go with the keyword first.

Graeme

[TimHolmes]

I am sure I read somewhere, although quite some time ago that having your domain name in the title is a good thing and at the end of the title tag is best. Based on your above comments I do feel that you are following the correct format and structure. Just remember to try and get your pages main search terms in the title that are relevant to the page.

You mention that on a lot of the other pages you are planning to use "Buy and sell paintings | Maleribasen.dk", Although a good title I would only use this once, possibly on your home page. Using the same title tag on muiltiple pages is a negative factor in my book. I would advise you to make each and every title tag unique and relevant to that individual page.

If you Articles page is made up on paginated pages also add rel="next" / "previous" to help with structure.

Hope that helps. I am sure others can also add more?

Tim