Keyword/phrase proximity
-
I'm curious about opinions regarding how the search algorithms treat multiple key phrases that may reside in one long tail key phrase. So for example:
If I'm optimizing for "New York Litigation Lawyer", would that also give me rankings for "New York Lawyer"?
My thought is that the former will be considered the primary keyword and rankings will improve mostly for that, but that the latter keyword could also possibly see some lift as well.
Thanks!
-
The shortest and sweetest answer to this is YES!
Long tail keywords are the combination of (mostly) of few head keywords and when you link to long tail it automatically benefit your short tail keywords too.
Personally I was trying to optimize for bigcommerce premium themes and get some links with the same anchor text and as a result my client was appearing on the first page for both bigcommerce premium themes as well as bigcommerce themes.
Hope this helps!
-
Hi there,
A search term can be made up of a combination of keywords. The keyword proximity refers to the distance between the search term’s individual keywords. For example: a website contains the keywords that make up the search term “New York Lawyer” in the sentence “New York Lawyer Blake Discher specializes in corporate litigation”. The search term proximity between “New York” and “Lawyer” is excellent, zero words, but between “Lawyer” and “corporate” it is four words. The smaller the distance between a search term’s individual keywords, the more relevant it will be from a search engine’s point of view.
From an SEO standpoint, the sentence in italics above would be better written, “ _New York Lawyer Blake Discher _creates images for blah, blah, blah.” In this way all three of the search phrase words the searcher entered are next to one another.
Hope it helps you.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Embedded twitter post is good for https://www.fitness-china.com/hip-thrust-machine seo
We have short video posts on twitter. Embedded twitter post is good for https://www.fitness-china.com/hip-thrust-machine SEO?
On-Page Optimization | | ahislop5740 -
Is this keyword stuffing or best practice?
I'm a psychotherapist here in California. Its common practice for people to say "counseling and therapy" on their websites. Although the two are technically different, most people consider them to be synonyms. Do you think google would consider this practice to be keyword stuffing? Also, I am making a page for the forms I need people to fill out before they see me. Do you think it is bad to list links to the forms like this:
On-Page Optimization | | joebordersmft
-counseling / therapy intake form
-informed consent for counseling / therapy
as opposed to
-intake form
-informed consent
.....I think this falls under the idea that readability is important. I'm just really struggling because recently google decided my main keywords are things that have very little to do with therapy/counseling.0 -
Should a keyword be optimized on One page only?
I have a niche website that focusses on selling pizza delivery bags, the search keywords that are used by users are about 7 and their are another 15 long tail keywords. The question is do i optimize every keyword per one page only? i have a blog on the website www.prodelpizzabags.com/blog/ if i write a blog post that would "compete" internally with another keyword, what should i do, what are the best practices I would be thankful for any insights regarding keyword/page optimization
On-Page Optimization | | akramsabra0 -
The seomoz on page keyword analysis tool is not showing title or keyword in document
the SEOMOZ onpage analysis tool is not not showing title or keyword for any page in one of my sites. It says there are no title elements on my page and there are, i checked the source code myself and they are there and correct. my title and keywords are in there and show up fine in firefox and internet explorer even after i refresh them. why would this tool show them as missing in one of my sites but not others? I'm worried that google's spider might not see them if the on page analyzer doesn't see them and my rankings might drop. they showed up the other day in the seomoz on page analyzer just fine and i haven't changed anything. Thanks mozzers!
On-Page Optimization | | Ron100 -
Branded keyword domain not appearing in Google
Hi, I have a site called www.emv-cards.com but the site has a very poor showing on Google for the search term 'emv cards' and this does not make sense to me. It has position #6 on Bing but is not in Google's top 50. Any assistance would be appreciated. regards, George.
On-Page Optimization | | sirgeorge0 -
Should I bother with branded keywords in my onsite SEO improvements?
Someone recently told me that using branded keywords extensively in your copy and titles may be unnecessary so long as you have a substantial catalog of back links containing keyword rich anchor text. Can I take this to mean I can privilege non-branded terms over branded in my onsite SEO efforts?
On-Page Optimization | | bbelgard0 -
Continuous variation of a keyword
Lords, on a site i have optimization job, a specific keyword, for over 5 months, ranging from 7 to +100 position. One day the keyword is there, beautiful on the first page, and another day disappear. I do not understand why this happens, someone has something happened? I can not stabilize it, and is one of the most important for this client. I live in tension, in the morning the first thing I do is search to see whether the keyword is. Obviously it did in the first 2 months, then relaxed as she always comes back : ) Anyone have any idea what might be happening?
On-Page Optimization | | j0a0vargas0 -
Does keyword density on a landing page effect SEO?
I'm relitavely new to SEO, and I just wondered how keyword dense the homepage to our businesses site should be? Is there any value in loading the frontpage at the potential expense of readibility, or should our content elsewhere be responsible for our yield in search engine results? Look forward to any responses. Thanks, Mark
On-Page Optimization | | RobertHill0