Doorway v Landing Pages - Whats the difference?
-
I suppose I have not much further information to add apart from ask apart from what is the difference?
Both are highly optimized pages but that's where my knowledge ends!
-
Doorway pages are pages set up with redirection, spoofing, or cloaking to get some SEO benefit that's usually short-term gains and typically not so kosher. Basically, the visitor thinks they're getting one thing and ends up with another.
Landing pages are any webpages on your site which you're driving traffic to.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirecting 86'd Brand Product Category Page
What would be the approach if my website is no longer selling products for a brand that is driving top organic traffic? Where should I redirect the traffic on the page? I'm trying to decide between the homepage or another similar brand product page.
White Hat / Black Hat SEO | | JMSCC0 -
Schema for Landing Pages
Hi guys, I do a lot of landing pages for cars and would like to know what the best practices are for some things in Schema, so I can enhance their web presence. I would like to make some bullet points of the features of the vehicles show up in Google search results. What would be the best way to make this happen with Schema? Also, can I use coordinates in the code to make the landing page show up on a search result saying "2014 Volkswagen Beetle near me," rather than "2014 Volkswagen Beetle near Clarence, NY?" Can I make an image of the brand or car show up in the search results along with the meta description (kind of what bloggers do). Thanks!
White Hat / Black Hat SEO | | oomdomarketing0 -
Negative SEO to inner page: remove page or disavow links?
Someone decided to run a negative-SEO campaign, hitting one of the inner pages on my blog 😞 I noticed the links started to pile up yesterday but I assume there will be more to come over the next few days. The targeted page is of little value to my blog, so the question is: should I remove the affected page (hoping that the links won't affect the entire site) or to submit a disavow request? I'm not concerned about what happens to the affected page, but I want to make sure the entire site doesn't get affected as a result of the negative-SEO. Thanks in advance. Howard
White Hat / Black Hat SEO | | howardd0 -
Pagination for Search Results Pages: Noindex/Follow, Rel=Canonical, Ajax Best Option?
I have a site with paginated search result pages. What I've done is noindex/follow them and I've placed the rel=canonical tag on page2, page3, page4, etc pointing back to the main/first search result page. These paginated search result pages aren't visible to the user (since I'm not technically selling products, just providing different images to the user), and I've added a text link on the bottom of the first/main search result page that says "click here to load more" and once clicked, it automatically lists more images on the page (ajax). Is this a proper strategy? Also, for a site that does sell products, would simply noindexing/following the search results/paginated pages and placing the canonical tag on the paginated pages pointing back to the main search result page suffice? I would love feedback on if this is a proper method/strategy to keep Google happy. Side question - When the robots go through a page that is noindexed/followed, are they taking into consideration the text on those pages, page titles, meta tags, etc, or are they only worrying about the actual links within that page and passing link juice through them all?
White Hat / Black Hat SEO | | WebServiceConsulting.com0 -
Why doesn't Google find different domains - same content?
I have been slowly working to remove near duplicate content from my own website for different locals. Google seems to be doing noting to combat the duplicate content of one of my competitors showing up all over southern California. For Example: Your Local #1 Rancho Bernardo Pest Control Experts | 858-352 ... <cite>www.pestcontrolranchobernardo.com/</cite>CachedYou +1'd this publicly. UndoPest Control Rancho Bernardo Pros specializes in the eradication of all household pests including ants, roaches, etc. Call Today @ 858-352-7728. Your Local #1 Oceanside Pest Control Experts | 760-486-2807 ... <cite>www.pestcontrol-oceanside.info/</cite>CachedYou +1'd this publicly. UndoPest Control Oceanside Pros specializes in the eradication of all household pests including ants, roaches, etc. Call Today @ 760-486-2807. The competitor is getting high page 1 listing for massively duplicated content across web domains. Will Google find this black hat workmanship? Meanwhile, he's sucking up my business. Do the results of the competitor's success also speak to the possibility that Google does in fact rank based on the name of the url - something that gets debated all the time? Thanks for your insights. Gerry
White Hat / Black Hat SEO | | GerryWeitz0 -
Would the same template landing page (placed on 50+ targeted domains) help or hurt my ranking?
Scenario: Company ABC has 50 related domains that are being forwarding to the main company URL. Q1: Would there be SEO value by creating a template landing page for each domain that includes product info, photos and keyword links to the main URL? Q2: If all 50+ landing pages were the same, would that penalize the main site due to duplicate content?
White Hat / Black Hat SEO | | brianmeert0 -
Sudden Ranking Drop from 1st Page
My client's Website http://countryfeelingholidays.com is experiencing a huge drop of its rankings since Aug 1st. It was at 2nd on 1st page on google.lk for the keyword Holidays Sri Lanka . But When I checked it last it has gone to 20th page. I really cannot find a reason for this drop . Only thing that comes to mind is that we put a comment on a blog but finally it appeared on all pages because of top commentator plugin . huge rise in backlinks in oneday . from next day we lost its ranking on google.lk but on google.com it is still at the same position where it used to be . What would be the reason for this ? Could it be a penelty ? What should we do now to get its ranking back ?
White Hat / Black Hat SEO | | Osanda0 -
The Link in Profile Page is it good BackLink or not?
Well, i see that we need 200mozpoints to be able to put our Website Link (DOFOLLOW) into our profile in SEOMOZ.. the way i know it, it would be a good BackLink for my site. Here is the questions, please do answer from top to bottom, because if you have answered "NOT GOOD" for the first question, then the rest of the question will definitely be "NOT GOOD" too Every single back link source i used below (for question #2 and #3), comes from a good domain (it is an extremely wellknown website in Indonesia) 1. Is the DOFOLLOW link from my SEOMOZ Profile Page , a good back link? 2. is the DOFOLLOW from http://www.indonesiaindonesia.com/m4g1c14n a good back link 3. is the DOFOLLOW from http://www.kaskus.us/member.php?u=10407 (click the Contact Info), a good back link? okay, only if you answered the first 3 questions with "It is a good backlink, and it will definitely help your SEO Standing for your site", then i ask you my real question.. i was planning to use the service from http://www.monsterbacklinks.com , and i asked them to show me what kind of "High Quality Backlink" they will be giving me, here is their reply, 10 examples of profile they use to backlink to one of their client Domain PR 4--http://www.sanramon.org/user/12548
White Hat / Black Hat SEO | | IKT
Domain PR 5--http://extratasty.com/profile/42069/paulc4312
Domain PR 5--http://www.bug.co.uk/forums/members/paulc4312.html
Domain PR 5--http://www.offspring.com/forums/member.php?u=84973
Domain PR 5--http://www.massify.com/profiles/paulcpaul
Domain PR 6--http://www.gamezone.com/member/159751/
Domain PR
5--http://www.indyarocks.com/profile/profile_vview_main.php?uid=6155724
Domain PR 6--http://classic.mapmywalk.com/user_profile?u=866130762956343886
Domain PR 5--http://www.netbookreviews.com/forum/members/paulc4312.html
Domain PR 5--http://www.thepoint.com/users/paul-c-2/profile
Domain PR 5--http://forums.cagepotato.com/members/paulc4312.html In my eyes, all of those links are as good as the one link coming from SEOMOZ Profile, hell in fact i have already purchased from them the 750 High Quality BackLink package (cost 197$), but my PayPal is being lock down just now, because i login to my account from both my cellphone and pc (they think my account is hacked)... so will i increase my SEO Standing if i used their service? if they are, i will finalized my purchase tomorrow (after i settled the problem with paypal) Their FAQ Page is also very convincing .. such these 2 questions Will I get penalized for paying you to do my backlinks? There is no way you will get penalized for paying us to do your backlinks. It is possible to get penalized for paying people to put links on their sites but that's not what you're buying from us. When purchasing from us you are paying us to place thousands of free backlinks. There is absolutely no way Google can penalize you for this. Will Google ban/sandbox me for getting so many backlinks? We have never had any problems with getting sanboxed or banned by google. None of our customers have had any problems either. If our methods of placing backlinks were to get a site penalized or banned then we would be sending thousands of links towards our competitors sites. But since our methods work great for increasing search engine rankings, we would never use our backlinking on our competitors because that will damage our rankings and boost theirs. Please enlighten me 🙂0