Minimum desired for Domain Authority and Page Authority
-
I see messages and threads talking about the less importance on PageRank and more importance on Domain Authority and Page Authority.
As I work on our link building, do I steer away from low DA and PA websites? If so, whats the minimum threshold I should stay away from?
If I see a site that has a Domain Authority as low as 9 - is that the minimum? What is?
What do you think?
-
What do you mean by two levels?
-
Quite well suggested Ryan!
-
Excellent response. Thank you.
-
A link from any site that is relevant can offer a benefit to your site. Even if the immediate SERP benefit is low right now, the linking site can improve over time. The link can broaden your site's link profile, improve key phrase targeting through proper use of anchor text, and provide direct traffic to your site.
With the above noted, DA and PA are logarithmically calculated so a link with higher DA/PA is definitely preferred. The challenge is the best sites often may be reluctant to link to you. There are no hard and fast numbers. The only suggestion I can offer is to focus your efforts on the best sites which may be willing to link to your pages. Doing such will maximize your efforts.
If I could offer one additional comment, I would also focus on sites at least 2 levels above your current DA/PA. Again, any link can offer value but to maximize your growth this can be a rough guideline.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does LinkedIn Pulse Backlinks add to domain authority?
I'm working on linkbuilding and content partnerships to drive referral traffic and boost our page ranking and domain authority. I wanted to check and see if Medium and LinkedIn Pule backlinking work just as well as other sites? Best, Jonathan
Link Building | | kjomalley0 -
Domain and page backlinks
Hello Everyone, I am new at SEO, and I am a bit confused with the following situation: I have domain, wordpress site on it, and I am building backlinks to it (testing). I do not have "home" page among pages in wordpress, if it means anything. When I build links, i use different anchor texts, but they all point to http://somethingsomething.net -Ahrefs shows that I have 830 backlinks from 45 domains, to my URL, which is http://somethingsomething.net (it is also my site's home page address) -MOZ;s Open site explorer, on the other hand, shows the following: 8 internal links and 0 external links for page specific metrics, and 878 total links 0 external for root domain metrics. -Google Webmaster tools shows 10 external links pointing to my site Please can someone explain to me what is happening here? Thanks a lot
Link Building | | ShivFriv770 -
Ranking a specific inner page for a specific website
Hi, I'm new here and it's my first question. I'm not so new in SEO, the thing that I know now is google has changed its game plan. lol. My question is: I have a specific website (aged website but not well-optimized overall), and I want the inner page (with good on page optimization for a certain kw) to rank for the main kw that it's optimized for. How to do this these days? Should we build more kw to this page like usual? If yes, then what best practices to do it? thx guys
Link Building | | martino8880 -
Did I over optimize on my desired Anchor Text?
I have been promoting a site using mostly the same 3 versions of anchor text. 1. Do I really need to get non related anchor texts to balance my linking profile? e.g. [http://site.com], [click here] and [non related keywords].
Link Building | | ClassifiedsKing
2. What should the ratio be between related and non related anchor text be?0 -
Homepage vs specific page Backlink
Hello, I have a local business and have been working on getting backlinks for highly relevant keywords. I have keyword optimized pages (keyword in URL, title, H1, etc) but I have been sending backlinks to the homepage, as these keywords represent the core of what we offer. See example below: car repair car repair london auto repair auto repair london I have been sending backlinks (with the correct anchor text of course) to the homepage, am I better off sending them to the specific pages? One more thing: the SEOMOZ report talks about cannibalisation of keywords, where for example the page optimised for "car repair" links to "Car repair london". I have links to the optimised pages in a footer at the bottom of every single page on the website, is this bad practice? (considering SEOMOZ talks about cannibalisation? Should I do something else instead (or eliminate the footer links altogether?) I would appreciate your expert advice.
Link Building | | dpaq20110 -
"Links" page Value?
I was wondering, Is there any value in these days to advice clients to create LINK US or LINKS page with bunch of reciprocal links on it and solely for link exchange, I remember reading somewhere that, it is little useless in terms for ranking nowadays? Am I right? Thanks!
Link Building | | DigitalJungle0 -
When searching for high quality links, in a niche area such as real estate, does page rank factor into a search or is page / domain authority the most important factor?
After having employed many different methods for finding good link partners I am now finding it more difficult to reach out and identify good quality links for a niche area such as real estate. Does page rank factor into the search much or is it better to focus on page / domain authority as a major factor?
Link Building | | casper4340 -
Can link juice be passed in an iframe from domain A to domain B
Need to give our web partners our booking form which must be loaded in an iframe calling back to our domain. Is it possible to pass any link juice from their domain loading our iframe back to us. Was thinking of a "Powered by" text link in the form footer, but I'm guessing the link needs to be outside the iframe. Would love to hear any thoughts or workarounds on this.
Link Building | | apolloseo1