Are directory websites still worth considering?
-
Hi Mozzers,
What are people's opinions on directory website?
As standard, we would always attempt to get our clients listed on reputable generic directories such as Google My Business and Yelp, and then directories that are relevant to the industry in which a company operates.
Do you think this is the right approach to take?
-
Local directories are good for local companies. Yes that is a good approach. You may want to look at Yext whitelabel package for marketing this service to your local clients.
-
Hey Ryan,
Thanks for the response - really appreciate it!
-
Local directories are certainly stronger than ever with their integration into mobile, mapping results, and GPS targeted user behavior, so by all means consider using local listings wherever applicable with a client.
Directory pages on industry specific websites are also a great place for links and create topical associations and trust even if they're not keyword targeted.
General all inclusive directories have fallen by the wayside over the years as user behavior has gone less from something akin to tv-like channel surfing to targeted search and acquire usage. But like you mention in your question, and above, in the right context, directories are still strong. Just the more focused the better. Cheers!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Value of Links? What is each link worth?
Morning Everyone, I just had this thought and wondered what everyone's opinions were in terms of link value in monetary terms. We'll assume for the purposes of this that the links come from contextually relevant sites and that the sites in question have got the Moz DA from being high quality and have a good quality incoming link profile. Its a bit of a theoretical question, but i guess imagine if the only way you could get links was to pay for them, what would they be worth to you. This is link value for SEO purposes, they will have in addition value from traffic from good sites, that no doubt varies wildly depending on topic. I assume everyone also agrees on: The first link from a domain is the most valuable High DA sites are worth more than low ones. So could anyone who has an opinion on the link value suggest a monetary value for links. Its really just using a monetary amount to see how best to target my time. Here is my example of what might be expected, but I am hoping people with more knowledge will perhaps correct it. DA Rating First Link 2nd-5th Link 5th-10th Link 10Plus Links 5 $5 $2 $1 $0 15 $7 $3 $2 $1 25 $25 $10 $5 $2 35 $45 $20 $7 $3 45 $65 $30 $11 $4 55 $95 $45 $19 $5 65 $200 $100 $45 $6 75 $350 $120 $65 $9 85 $700 $240 $95 $15 95 $1100 $450 $200 $30
Link Building | | wellandpower1 -
Website has a barrage of comment backlinks from 2011
When Google rolled out Panda and Penguin, I assume these links have been discounted and any site punishment has already happened. The website is performing well, however, just recently these comment backlinks have started popping up again as "new" backlinks on Ahrefs. Being "newly-found", will this have a negative impact on the website? Should we be worried about these and start disavowing or is it OK to ignore them? Thanks.
Link Building | | nhhernandez1 -
Central Index Directories
Hi all, I'm based in the UK and i'm looking to submit to a several directories under the central index umbrella, for example to these directories: http://findit.chad.co.uk/ http://directory.nottinghampost.com http://directory.burtonmail.co.uk/ I've filled my profile out and have submitted to one of the above directories, however when I sign in to one of the other directories it asks me to re-fill out all my details. Is there not a way i can submit to several of these directories by signing in without confirming my telephone number for each one ? Many Thanks in advance Paco
Link Building | | paco87230 -
Why does GWT still show some links from a disavowed domain?
We have disavowed a lot of spam links that were pointing to our website. We've disavowed on a domain level and a lot of links have now disappeared on GWT. However, there is a domain that we disavowed where MOST of the links have disappeared in GWT but there are STILL some remaining even a month and a half after disavowing. The disavow file has been sent in numerous times since then with new domains. Is there an explanation as to why some links still remain on this domain even though most of them have been disavowed and removed from GWT?
Link Building | | ResumeGenius0 -
How to add website to Dmoz?
Hello all, i'm a webmaster, i need add my website : http://itvseo.com to dmoz, before i add some website to dmoz but unscuccessfull, please help me thank all
Link Building | | ITVSEO.COM0 -
Value of certain directory links
I am looking at the links to a competitors site and they have a ton of links from things like this http://www.directoryws.com/ Is it worth submitting to something like this? It has a 58 domain authority from Moz.
Link Building | | EcommerceSite0 -
Link Directories
Hi there, We're very shortly launching a new website so as part of our link strategy we will be linking to directories found with the Link Acquisition Assistant for various keyword searches. I was wondering at what point is it not worthwhile submitting to these directories with regards PA and DA? For example if a directory has a domain authority of 69 but the page authority for the keyword in question is only 1, would it be a waste of time? Cheers
Link Building | | TalarMade0 -
Submitting to directories all at once? i.e. within the same week or 2?
I have found a bunch of around maybe 20-30 directories that we seem not to be in, and that seem like they might be worth it from what I am reading… My question is - is it a problem to submit to this number of directories all at once – i.e. within the same week or 2? Or should I think about spreading the submissions around a month or 2? Just worried that Google etc might through a flag with a bunch of submissions all at once… Thanks
Link Building | | inhouseninja0