Niche sites migration into one authority site
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I have multiple websites within the health niche. All 3 sites are about different topics: protein powder, superfoods, and sustainable products.
I am thinking about migrating those 3 sites into 1 big site, to establish more authority and for branding purposes. But since those domains are exact match domains, and those exact keywords are pretty high volume, I'm not sure if it's a good idea.
Will this be a good idea from a traffic/conversion/seo standpoint? Or should I make a header on top where people can 'switch' between those 3 sites? Or just leave them seperate?
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When I first started doing SEO, I did small niche sites, and to some extent I used exact match domains. Furthermore, I dabbled in the old black hat arts as well.
I can tell you that merging multiple sites into one was the best thing I have done (well, that and going completely white hat). You can save so much time only focusing on one site, that you can spend alot more time creating better content, and like you say more time increasing the authority of one site rather than having to split your attentions over three.
Sure, you may find in the short term that you don't do so well, but if you are wanting to think ahead and consider how you can expand even more with related topics and better ranking through a stronger domain authority then I think migrating into one site could well be worth considering.
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Hi,
One quick question you want to merge three sites say A,B & C into D or A+B+C ? As you mentioned that all three domains are exact match domains & are pretty high volume so I wouldn't suggest you to do that.
You also asked from a traffic/conversion/Seo standpoint whether it will be good idea or not?
I have doubt ,l like your idea to make a header on top where people can switch between those sites.
Thanks
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