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Traffic Drop Observations: Google UI, Mobilegeddon

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Humanovation last edited by

Our traffic has dropped 25% in the last 3 weeks while maintaining our keyword rankings. At first, we thought it was due to the simultaneous change in Google UI where they removed the separators between ads and organic results. However, now, we have also noticed that our user devices have gone from ~ 50% desktop/50% mobile to 20% desktop/80% mobile.

Just food for thought ...
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RyanPurkey @Humanovation last edited by

But one would expect a drop off in mobile not desktop. I'd dig deeper into the Analytics on this to get solid numbers the percentage shift could have been accounted for any number of reasons.
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Humanovation @RyanPurkey last edited by

I am not sure ... we don't track revenue by device type. However, the timing has to be more than a coincidence ...
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RyanPurkey last edited by

So your loss came from desktop entirely?
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