Enable Ecommerce Tracking with Google Tag Manager
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Hello all,
I am having an issue with tracking the sales on a webshop, and I would like to know how I can enable the ecommerce tracking with Google Tag Manager?
Right now I am tracking the pageviews fine, firing a Universal Analytics tag.
How can I achieve this?
Thank you.
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Great thank you, I am sticking with the normal GA method.
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Hello.
We found exactly the same thing, the GTM is very complex! As such we came to the same conclusion and decided to also sick with the normal GA system.
I did get GTM working though but found the results it provided to be not a great deal better.
Have a nice day.
Paul Hughes.
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Thank you for your answer. I have looked at how I could integrate the ecommerce functionality with GTM, but it is not as easy as I hoped it would be.
The normal way of just flipping a switch in GA, is much easier, so I just think I will stick to that for now. Thank you!
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Hello.
If you have your google tag manager code published already on your site all you need to do is add some additional code for the ecommerce features, which can be found at: https://support.google.com/tagmanager/answer/6106097?hl=en
We found that this was not the only way to do this and we found GA's own tracking to work much easier than via Tag Manager.
Paul Hughes.
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