Page title
-
So if we have a main category page on our site (mines an ecommerce site), do we go for more than that main keyword phrase for that category of products, or is it better to just keep it by itself, and not utilize the 65-70 characters available?
-
I used that link and wrote a post on one of my golf blogs.
-
I guess thats where the 'written for humans' part comes into play. As your title tag is almost the most visible of your organic you need to consider readability. Please also take a look at this http://news.bbc.co.uk/sport1/hi/golf/14013084.stm
-
One question, isn't using "and" twice kind of a waste of characters, as that means nothing to the search engines seo-wise?
-
Good guess
-
Sorry if i was being a little specific and big brotherly. I guessed you were a golfer by your tan and golf shirt
-
Dang it lol!
-
Your SEOmoz profile has a link to your Twitter page, which is quite clear about your niche.
-
How did you know my niche
-
I would suggest you use the available characters though bear the following in mind;
Write a title tag which is good for humans first and robots second eg Golf Training and Fitness | Video and Online Tutorials .This is an example of easy to read title tag. There is no need to spam eg Golf Training | Golf Fitness Video | Online Golf Tutorial as search engines will give you equal ranking for words in any order.
There is evidence as explained by SEO chief Rand that title tag composition should give hierarchical prominence to your most important keywords, therefore place golf training at the start of the tag.
As the title tag is underlined and bolded in search results it is important that it is readable and attractive to increase click though rate.
There is no evidence that ranking is reduced by using all of the available title tag space therefore use it all and write to sell..
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which Is More Important? Building a web page for customer reviews or a careers page?
Hello, I am wondering which would be more important to have on a website a customer review page or a careers page? And as far an SEO advantage which is more important and why?
On-Page Optimization | | Nicks1230 -
SEO Moz Says I have Multiple Page Title Elements
I am getting this recommendation from page grader. I recently added Yoast to my site. Can you confirm that I really have multiple title tags because my seo guy says it is fine and it is just a problem with the crawl. I think I see it on line 18 and line 125 am I correct? urbanforestprofessionals.com
On-Page Optimization | | lehcherry0 -
Category Page Content
Hey Mozzers, I've recently been doing a content audit on the category and sub-category pages on our site. The old pages had the following "profile" Above The Fold
On-Page Optimization | | ATP
Page Heading
Image Links to Categories / Products
Below the Fold
The rest of the Image Links to Categories / Products
600 words+ of content duplicated from articles, sub categories and products My criticisms of the page were
1. No content (text) above the fold
2. Page content was mostly duplicated content
3. No keyword structure, many pages competed for the same keywords and often unwanted pages outranked the desired page for the keyword. I cleaned this up to the following structure Above The Fold
H1 Page Heading 80-200 Word of Content (Including a link to supporting article)
H2 Page Heading (Expansion or variance of the H1 making sure relevant) 80-200 150 Words of Content
Image Links to Categories / Products
Below the Fold
The rest of the Image Links to Categories / Products The new pages are now all unique content, targeted towards 1-2 themed keywords. I have a few worries I was hoping you could address. 1. The new pages are only 180-300 words of text, simply because that is all that is needed to describe that category and provide some supporting information. the pages previously contained 600 words. Should I be looking to get more content on these pages?
2. If i do need more content, It wont fit "above the fold" without pushing the products and sub categories below the fold, which isn't ideal. Should I be putting it there anyway or should I insert additional text below the products and below the fold or would this just be a waste.
3. Keyword Structure. I have designed each page to target a selction of keywords, for example.
a) The main widget pages targets all general "widget" terms and provides supporting infromation
b) The sub-category blue widget page targets anything related and terms such as "Navy Widgets" because navy widgets are a type of blue widget etc"
Is this keyword structure over-optimised or exactly what I should be doing. I dont want to spread content to thin by being over selective in my categories Any other critisms or comment welcome0 -
What should I title my homepage tab?
Our homepage tab just reads "home." Am I missing out on something with that? Should I re-write the tab to our brand name or a general descriptor? Best, Ruben
On-Page Optimization | | KempRugeLawGroup0 -
Google not displaying my page title and meta description
Google is automatically picking up random text from my page and displaying it in place of the page title and meta description on the SERP. What can I do to avoid this? I want my page title and meta description to show up on the SERP. The url of my website is: wishpicker dot com Thanks in advance!
On-Page Optimization | | seomanicster0 -
Duplicate page content
what is duplicate page content, I have a dating site and it's got a groups area where the members can base there discussions in a category like for an example, night life, health and beauty, and such. why would this cause a problem of duplicate page content and how would I fix it. explained in the terms of a dummy.
On-Page Optimization | | clickit2getwithit0 -
Crawl error: duplicate title for home page
I'm seeing a duplicate title for the home page, both the static file name and the domain. like: http://domain.com
On-Page Optimization | | joshcanhelp
http://domain.com/index.cfm I know how to set this in Google Analytics but how would I make sure this isn't seen as an error? It's accounting for both a duplicate title and duplicate content. Thanks!0 -
Optimally, how many times should the key word or phrase you are targeting for a particular page be mentioned or appear on that page?
Our marketing team is debating how many times the key phrase on each of our web store's product pages should include the word/phrase we are trying to be competitive with. Can you advise?
On-Page Optimization | | Glynlyon0