URL Structure for Blog
-
Hi guys,
Hope you are all doing well today.
I have a questions with regards to our blog URL structure.
The URL for the blog is /blog - however when you click on a blog post the "/blog" disappears completely and is replaced by the title of the post. So it is ".com/title-of-post" for example.
Would it be better to keep the blog subdomain in the URL so it is ".com/blog/title-of-article"
Any insight would be appreciated. My thoughts are that surely the second option above is ideal?
Thanks
Tom
-
Hi Tom,
I guess if you used a /blog sub-folder, any links to individual posts will pass juice down to the main /blog landing page. If you go for the /blog-name URL, juice will be spread across the whole domain.
-
Hi Lewis,
That's is what I am thinking too. However, I am merely interested in this in terms of an effect on SEO.
Cheers
-
Hi Tom,
I've always used /blog/blog-name as the URL structure for any blog. I feel this makes it clear to Google that these posts belong to a blog and are not a stand-alone, separate page on your site. However, I'm not sure it would have a massive SEO effect if you kept the /blog-name structure.
Cheers,
Lewis
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Strategies for Enhancing Lead Generation from Blog Posts
Hello Moz Community, I've been running a blog ( www[dot]arrify[dot]com ) for a while, focused on Salesforce. I'm looking to enhance my lead-generation efforts through my blog content. I would appreciate insights and strategies on the following: SEO Best Practices: How can I optimize my blog posts for better search engine visibility to attract more potential leads? Content Engagement: What types of content (e.g., infographics, videos, in-depth guides) have been most effective for engaging readers and encouraging them to provide their contact information? CTA Placement: Where is the most effective placement for calls-to-action within a blog post to maximize lead capture without detracting from user experience? Lead Capture Forms: Are there any recommended practices for designing lead capture forms that encourage sign-ups? Any specific examples or case studies would be greatly appreciated. Thank you in advance for your help!
Content Development | | Kritikgarg0 -
What is Moz Community and Blog Commenting System Built on?
Hi, I love the Moz blog and community so I'm just curious what it is built on. Is it built on something like a bbPress or is it custom system built in-house? Thanks!
Content Development | | fbchris0 -
I work on a uk decorating website with five of our own bloggers all of which reside on the home page of the website on their own separete blogging urls as sub domains - is this a good idea or would google not like this from an seo point of view?
Should blogs that are part of an overall content site be on separate sites and link in or is it ok to promote them as content on the home page of the site and take users off to their own url to view the site. Is this good practise for seo?
Content Development | | Pday0 -
Duplicate Content From Huffington Post Blog
A client who writes blog posts for Huffington Post also wants an identical version of the blog posted to his personal site. Do you think there could be a problem of being punished for duplicate content? Would a better SEO practice be to have the client do an on-site blog just linking to the Huffington Post blog and providing information about it?
Content Development | | EmarketedTeam0 -
We are contemplating whether to put a blog on our site.
The reasons we want to put one up is obviously for SEO reasons but since we are a small business with limited resources the higher ups are worried that we will start strong but slack off. Some feel that it's worse to start and not keep up the blog as it gives an unprofessional vibe to google and other users. I maintain that I will try to keep it up to the best of my abilities and that it's better to have something than nothing. What do you feel and do you have any experiences in this?
Content Development | | EcomLkwd0 -
Short Meme/Image Posts on Blog - Will this hurt me?
Hey guys, I use Hootsuite to cross-post to twitter/facebook/google+/wordpress. It's mostly short one-sentence posts (http://minecraftserverfinder.wordpress.com/). But it's updated about 5-6 times a day and the images are relevant and interesting to my followers. Currently the wordpress page is not hosted on my main site minecraftserverfinder.com, it just links to it. I do have another blog on minecraftserverfinder.com/blog that has a couple of lengthy articles. My questions are thus: Should I keep going with these posts? Should I consolidate the blogs and host them on my main site? Thanks in advance.
Content Development | | HamburgerHelper0 -
Benefits put my blog inside website or outside the website
Hi everyone, I wonder if you can provide some information regarding inside or outside blogs benefits. One of us thinks that the blog should be within our website URL. And the other one thinks that it should be a separate url. I believe an outside blog will provide SEO benefits but we hope that you will provide us your thoughts on this issue? Thanks for all of your help. Antonio
Content Development | | AVSFencingSupplies0 -
Blog SEO Strategy
The current SEO strategy for my company blog is to include a percentage of short tail keywords in each blog post, and not to link to the main site because they are concerned with diluting the blog. I would like to change the strategy and instead use the blog to promote long tail keywords by having each entry focus on around a different long tail keyword. I would also like to use the short-tail keywords for internal linking to strengthen our important pages with keyword rich anchor text (no more than 1 link per 100 words). I would love the advice of the SEOMoz community about which strategy is more effective (or if there is something else entirely we should be doing). Thanks!
Content Development | | theLotter0