Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. Digital Marketing
    3. Web Design
    4. Website Redesign - What to do with old 301 URLs?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Website Redesign - What to do with old 301 URLs?

    Web Design
    3
    3
    721
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • CamiloSC
      CamiloSC last edited by

      My current site is on wordpress. We are currently designing a new wordpress site, with the same URLs.

      Our current approach is to go into the server, delete the current website files and ad the new website files.

      My current site has old urls which are 301 redirected to current urls. Here is my question.  In the current redesign process, do i need to create pages for old the 301 redirected urls so that we do not lose them in the launch of the new site? or is the 301 command currently existing outside of our server so this does not matter?

      Thank you in advance.

      1 Reply Last reply Reply Quote 0
      • mememax
        mememax last edited by

        your redirects has to be in your server if not it'd be hard to manage that by yourself.

        What you ahve to be sure is how those redirects have been done.

        If they're on a dedicated HTACCESS, then it would be fine as, like you said, you'll ba mainitainig hte exact same  URL structure, but if they're maintained by a WP plulgin or JS, be sure to not ovverwrite it, or if you want to get rid of it, export your rules and rewrite them on your htaccess.

        1 Reply Last reply Reply Quote 0
        • PatrickDelehanty
          PatrickDelehanty last edited by

          Hi there

          If you are keeping your URL structure the same, then you should not have to update your redirects file, so long as all of the destination pages are staying in place. If you are removing any current URLs and those have pages being redirected to them, you will have to update that in your redirects file.

          I would do a backlink audit for the old URLs, however, and see if any are worth updating to their new URLs so the new URLs can get equity.

          Hope this helps! Good luck!

          1 Reply Last reply Reply Quote 3
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • eLab_London

            302 redirects, canonicalise or redirect (301)?

            Hey Guys, I am fairly new to 'technical' SEO as I was lucky enough in my old role to have technical expertise in the team for things like this, now I am learning myself and it is a slow and painful process, so your expertise is soooo much appreciated! My I.T. dept say that I have 3 instances on my website where the Hybris platform is creating a 302 redirect automatically - the first: URL doesn't exist - Hybris creates a temp 302 - the system does not create case sensitive url's | http://www.example.fr/Example/Marques/0180/brand/CHANEL | URL doesn't exist | TRUE | 302 | | http://www.example.fr/Example/Marques/0015/brand/Giorgio-Armani | URL doesn't exist | TRUE | 302 |
            | http://www.example.fr/fr/Example/marken/0507/brand/lancome | URL doesn't exist | TRUE | 302 | I believe these are being redirected due to the fact that capital letters are being created in the url. Multi-lingual redirects I have a German and French version of my site and whenever any switches from one URL to the other using our language selector a 302 is created. Dynamic URL elements Dynamic url elements and special characters are being created in the URL, I am not sure where this is happening, but my I.T. department would like me to go and see whether this is something that can be created by a browser. If anyone has any similar problems or have any advice or insights even, I would love to hear from you! Thanks 🙂

            Web Design | | eLab_London
            0
          • benjaminmarcinc

            New Website launch, asking for feedback

            Hey Guys, I just launched my new website. I just asking around for feedback. Please check it out if you have time and let me know www.benjaminmarc.com

            Web Design | | benjaminmarcinc
            1
          • InvoqMarketing

            Duplicate content on websites for multiple countries

            I have a client who has a website for their U.S. based customers. They are currently adding a Canadian dealer and would like a second website with much of the same info as their current website, but with Canadian contact info etc. What is the best way to do this without creating duplicate content that will get us penalized? If we create a website at ABCcompany.com and ABCCompany.ca or something like that, will that get us around the duplicate content penalty?

            Web Design | | InvoqMarketing
            0
          • AC_Pro

            B2C directory website adding B2B ecommerce sub-domain

            Hey fellow Mozzers, Just got back from Mozcon and enjoyed getting to know a handful of you. I do in house SEO for a B2B wholesaler. We have a B2C website directory for homeowners to locate contractors to work on their home. On the site we have a products section which includes tech specs but not pricing. Our contractors have been asking us to add the ability to purchase their items online, so we are wanting to add a B2B sub-domain (store.domain.com) to our website for the contractors to purchase products online. We do not want consumers to be able to purchase the items and will have pricing behind a log in. I have a few questions that I'm hoping you might be able to answer: 1. What would be the best practice to not have duplicate content errors with products that are listed on both sites? Should we rel-canonical items shown on both domains or do something else?
            2. We are not against having the new site be crawled, but will Google be upset/ding rankings because pricing is behind a log-in? Are there certain best-practices for B2B ecommerce sites?
            3. Do you know of any other sites that have done this/do you have any recommendations on how to best implement this?

            Web Design | | AC_Pro
            0
          • 1SMG

            3 Brands, 3 Services, 3 Different Websites Right?

            My client was told that having 1 website for 3 different brands/services is better than having 3 websites. I need your help to prove my value to a new client.  This client has worked with Reach Local on PPC for some time and when they first got started the Reach Local Markering Consultant told this cleint that they needed to have one site for better SEO purposes. The client was told that Google ranks websites higher if they have more paid traffic going to them.  I've been doing this for long enough to realize this does not help ranking, at least not enough to make a difference. Keep in mind this is for 3 different companies.  One company does plumbing, another electrical and the last one does air conditioning.  They also have  4 locations but only two locations have mutliple services opperating out of them.  I understand these 2 location will not have there own Google+ Local / Places listing.  Using the same address for 2 different business and expecting a first page ranking is just not possible. Right now when you visit the clients website you see a logo that rotates with a banner section that follows the logo rotation.  First you see the AC Company and then the Plumbing etc.  I see this as confusing to the end user and it is more work to get it ranked for SEO.  I recommended that we build 3 speerate websites for each service and just list out all the addresses that the company services on the contact page.  I would also design inside the footer links to the other services for branding purposes. Please share your thoughts on how you would handle this if you were doing the SEO for your own 3 different business services. I really appreicate any input/insight to this.  Thank you so much in advance!!!!

            Web Design | | 1SMG
            0
          • diyorgasms

            Rankings Dropped After Redesign

            Hi, I've recently redesigned our website with the main changes being sidebar changes and source ordering (making the main content appear before the sidebars). No URL changes have been made. A few days after making these changes our positions dropped heavily and have been dropping ever since. It's been a week and a half now and traffic is down by around 40%. Google has the new changes cached. Do people feel this just a temporary drop and will we rankings to go back at least or should we revert to the old structure? Website: http://www.diyorgasms.co.uk (NSFW) Thanks

            Web Design | | diyorgasms
            0
          • WilliamBay

            Display a message after 301 redirect.

            I know this one is a little more technical than pure SEO, but it somewhat ties in. I'm redirecting 2 sites to one. The companies have combined, and I've imported all their content that has been created, and the url mapping is set up correctly. So it currently is set up like this: A.com --> C.com
            A.com/blogpost-1 --> C.com/blogpost-1 B.com --> C.com B.com/blogpost-20 --> C.com/blogpost-20 What i would like is some method a redirect when landing at C.com or C.com/blogpost-XX. And in turn display a message in a DIV so I can style it. And yes, I have nothing better to do on a Friday night 🙂

            Web Design | | WilliamBay
            0
          • eseyo

            Site-wide footer links or single "website credits" page?

            I see that you have already answered this question before back in 2007 (http://www.seomoz.org/qa/view/2163), but wanted to ask your current opinion on the same question: Should I add a site-wide footer link to my client websites pointing to my website, or should I create a "website credits" page on my clients site, add this to the footer and then link from within this page out to my website?

            Web Design | | eseyo
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.