Are links from inside duplicate content on a 3rd party site pointing back to you worthwhile.
-
In our niche there are lots of specialist 'profile / portfolio' sites were we can upload content (usually project case studies. These are often quite big and active networks and can drive decent traffic and provide links from high ranking pages.
The issue im a bit stuck on is - because they are profile / portfolio based usually its the same content uploaded to each site. But im beginning to get the feeling that these links from within duplicate content although from high ranking sites are not having an effect.
Im about to embark on a campaign to re rewrite each of our portfolio items (each one c. 400 words c. 10 times) for each different site, but before i do i wandered if any one has had any experience / a point of view on with wether Google is not valuing links from within duplicate content (bare in mind these arnt spam sites, and are very reputable, mainly because once you submit the content it gets reviewed prior to going live). And wether a unique rewrite of the content solves this issue.
-
Thanks Andy,
This is very interesting, regarding editorial earned content vs self posted content, its self posted content although its vetted by moderators prior to going live so its not an 'article submission site'. The majority of the sites range for pr7-4 and its not uncommon for the actual article or profile pages to have a pr2.
Regarding finding additional link opportunities, this is only a small part of our outreach and along side this we have lots of earned editorial on our projects, although that too is often re used content as we are in fortunate position that our content is often very well received, often republished 100's of times due to a mixture of outreach and from there it going viral within the niche, which makes it hard to scale to every piece of content being unique.
Is it the consensus that Google can evaluate wether a site is purely editorial or user submitted content ?
-
...im beginning to get the feeling that these links from within duplicate content although from high ranking sites are not having an effect
You are probably quite right. It doesn't sound like editorial content and the fact it is duplicated over a number of sites, only lessens any benefits you might be getting.
Without knowing what the sites are, it's difficult to give you a true judgement on what (if anything) they are doing or have the capability of doing, even after a re-written profile.
I would be looking for additional opportunities where linkbuilding is concerned. Don't put all your eggs in one basket, springs to mind - or even 10 baskets!
Look at the links that are coming back. They are from within content that you have written and not really something that was 'gained'. How are your competitors gaining links?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How serious is Google about internal linking report? Considers the links from sub-directories too?
Hi community members, It's been clearly said by Google to interlink the important pages across the website and they give top interlinked pages in "Links report". They do consider the links from the sub-directories like example.com/blog, etc. to sum up the internal linking . But we do employ multiple sub directories and link to various pages which may not be that important to rank, example "terms of use" page at footer section. So, obviously these non-important pages might be over linked as per the search console "internal links report". Will this make Google to consider the highest linked pages as most important and they try to give ranking importance to them? How about links from sub directories? Please clarify and share your opinions.
Algorithm Updates | | vtmoz0 -
A page will not be indexed if published without linking from anywhere?
Hi all, I have noticed one page from our competitors' website which has been hardly linked from one internal page. I just would like to know if the page not linked anywhere get indexed by Google or not? Will it be found by Google? What if a page not linked internally but go some backlinks from other websites? Thanks
Algorithm Updates | | vtmoz0 -
Keywords ranks 1 position up for 24 hours or less and gets back to its normal position.
Hi, I don't know if this is strange or just normal thing for some keywords to rank one position up for around 24 hours and get back to its original position. Making it clear to understand, i have these 3 keywords kw1, kw2, kw3 on first page of google on position #3,#3 and #4 respectively. The content of the site is almost static so adding new contents to the site is out of question for now. I noticed that at least 2 times a week those keywords rises to one position above and then gets back to their own normal position. I noticed the serp position change takes place for around 24 hours only.
Algorithm Updates | | MindlessWizard0 -
Multiple products with legitimate duplicate descriptions
We are redeveloping a website for a card company who have far too many products to write unique descriptions for each. Even if they could I don't think it would be beneficial to the user. However they do have unique descriptions for each range which is useful for users viewing an individual card. Which is better practice: a) Ignore the duplicate content issue and supply the user with info about the range b) Provide clear enticing links to find out more about the range which will leave the individual card page a little void of content. Many thanks
Algorithm Updates | | SoundinTheory0 -
Site titles / descriptions change - Google Algo Change ?
Hello, During the weekend 4 of our sites automatically changed their search titles and descriptions at the same time.
Algorithm Updates | | lordish
They are not picking up the real pages: Title, Description. Our ranks are dropping because of this. can you please tell if it happened to you as well or if you recognize a problem here? sites:
http://www.robinhoodbingo.com
http://www.gossipbingo.com
http://www.moonbingo.com in the attached examples:
for the kws searched - the results show different titles and descriptions. results for these pages:
moon bingo - http://www.moonbingo.com
mobile bingo - http://www.robinhoodbingo.com/skin/mobile.php rhMzURw.png 2tRL5dZ.png0 -
My site dropped from 1st to 5th Pagna google br
My site dropped from 1st to 5th Pagna google br mented in the key word, how can I find out why at and what to do to get back? He fell after he put the google analytic code on all pages of the site, it may have acid? Meu site caiu da 1º para a 5º Pagna do google br em tadas as palavra chaves, como posso descobrir o motivo e oque fazer para voltar ? Ele caiu depois que coloquei o codigo do google analytic em todas as paginas do site, pode ter cido isso ?
Algorithm Updates | | Guedes0 -
Too Many Non-Niche-Specific Links?
Something just occurred to me today. I work in-house for an embroidered patch company, but I respond to a lot of HARO queries about Marketing, SEO, SEM, Web Design, ect. So, we have a lot of links from these types of sites. Additionally, I have done guest blogs on these topics because those are what I'm knowledgeable about. We also have links from customers' personal blogs or websites stating they got their patches from us and are happy, blah, blah, blah. On top of that, we hired someone who ended up getting tons of .edu links by spamming blogs. Oy. I'd estimate only about 10% of our links come from embroidery, sewing, screen printing, promotional products, etc types of sites. I guess it's not really known or documented how much weight Google places on niche-specific links--we just assume that it matters, and I'm sure it does. Our rankings are fine now, but I'm looking for some opinions from other SEOs about how much they think this will matter in the future or how much it matters now. Could this hurt us in the future? .
Algorithm Updates | | UnderRugSwept0 -
Duplicate Content & www.3quarksdaily.com, why no penalty?
Does anyone have a theory as to why this site does not get hit with a DC penalty? The site is great, and the information is good but I just cannot understand the reason that this site does not get hit with a duplicate content penalty as all articles are posted elsewhere. Any theories would be greatly appreciated!
Algorithm Updates | | KMack0