Hamburger nav causing drop in organic traffic?
-
This may sound crazy but is it possible a hamburger nav used on a desktop responsive site could lead to a drop in organic traffic? Our hamburger nav requires between 3-4 clicks to arrive on a subpage. Here's an example of necessary clicks for a given page:
- click hamburger menu2) resorts (expands resorts nav)
- city (expands various cities where our resorts are located)
- actual resort (this opens up resort menu)
- resort overview (first clickable link)
Is there any way we're getting penalized for excessive number of clicks? All our old pages were 301 redirected and content is relatively the same on the new redesigned website.
Thanks
-
I think your answer is in the question
All our old pages were 301 redirected and content is relatively the same on the new redesigned website.
So if you recently remodeled and redid your URLs that's a much more likely suspect in your drop. 301s past most, but not necessarily all, page juice
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sudden Drop in Mobile Core Web Vitals
Web Vitals Screengrab.PNG For some reason, after all URLs being previously classified as Good, our Mobile Web Vitals report suddenly shifted to the above, and it doesn't correspond with any site changes on our end. Has anyone else experience something similar or have any idea what might have caused such a shift? Curiously I'm not seeing a drop in session duration, conversion rate etc. for mobile traffic despite the seemingly sudden change.
Technical SEO | | rwat0 -
If some rooted domains providing back links to a website are from the same server, would it cause an issue?
My client with alliedautotransport.com has a brother that owns hundreds of relevant websites that has great content on there, however, if we have him do some back linkings from those pages from the same server, would it hurt the rankings or make a difference?
Technical SEO | | SeobyKP1 -
Decline in traffic and duplicate content in different domains
Hi, 6 months ago my customer purchased their US supplier and moved the supplier's website to their e-commerce platform. When moving to the new platform they copied the descriptions of the products from their site to the supplier's site so now both sites have the same content in the product pages. Since then they have experienced decrease in traffic in about 80%. They didn't implement canonical tag or hreflang. My customer's domain format is https://www.xxx.biz and the supplier's domain is https://www.zzz.com The last one is targeting the US and when someone from outside of the US wants to purchase a product they get a message that they need to move to the first website, the www.xxx.biz. Both sites are in English. The old site version of www.zzz.com, before the shit to the new platform, contained different product descriptions, and BTW, the old website version is still live and indexed under a subdomain of www.zzz.com. My question is what's the best thing to do in this case so that the rankings will be back to higher positions and they'll get back their traffic. Thanks!
Technical SEO | | digital19740 -
Sudden traffic down after mobile site
Hi to all. I have a huge problem about my web site traffic. We published our mobile site version under mobile domain in m.etilercerrental.com. And we published mobile site sitemap under main site such as sitemap-mobile.xml and notify google from webmaster tools. After a while whole site traffic gone down so badly. Almost 60% gone down which doesnt make sense. Mobile sitemap is hosted under desktop site. And we didnt add any link to switch sites between mobile and desktop version. We automaticly redirect between desktop and mobile versiyons by detecting useragent. One another this is we have announcement section in dekstop version but we dont have it in mobile. But we are not making any redirection to mobile site when user visits the announcement section even by mobile phone. Because we are not displaying it in mobile version.
Technical SEO | | gkhnrtk
One last this is we are making redirections automatically and not asking user preference such as showing a link in the bottom of page to switch sites betwenn mobile and pc version. While developing mobile site we followed instructions in this https://developers.google.com/webmasters/smartphone-sites/?hl=tr For find the details I would like to give you some site urls. Site Url : http://www.etilercarrental.com/
Sitemap Xml : http://www.etilercarrental.com/sitemap.xml
Mobile Sitemap Xml : http://www.etilercarrental.com/sitemap-mobile.xml0 -
Webmaster Crawl errors caused by Joomla menu structure.
Webmaster Tools is reporting crawl errors for pages that do not exist due to how my Joomla menu system works. Example, I have a menu item named "Service Area" that stores 3 sub items but no actual page for Service Area. This results in a URL like domainDOTcom/service-area/service-page.html Because the Service Area menu item is constructed in a way that shows the bot it is a link, I am getting a 404 error saying it can't find domainDOTcom/service-area/ (The link is to "javasript:;") Note, the error doesn't say domainDOTcom/service-area/javascript:; it just says /service-area/ What is the best way to handle this? Can I do something in robots.txt to tell the bot that this /service-area/ should be ignored but any page after /service-area/ is good to go? Should I just mark them as fixed as it's really not a 404 a human will encounter or is it best to somehow explain this to the bot? I was advised on google forums to try this, but I'm nervous about it. Disallow: /service-area/*
Technical SEO | | dwallner
Allow: /service-area/summerlin-pool-service.
Allow: /service-area/north-las-vegas
Allow: /service-area/centennial-hills-pool-service I tried a 301 redirect of /service-area to home page but then it pulls that out of the url and my landing pages become 404's. http://www.lvpoolcleaners.com/ Thanks for any advice! Derrick0 -
Sitemap indexed pages dropping
About a month ago I noticed my pages indexed from my sitemap are dropping.There are 134 pages in my sitemap and only 11 are indexed. It used to be 117 pages and just died off quickly. I still seem to be getting consistant search traffic but I'm just not sure whats causing this. There are no warnings or manual actions required in GWT that I can find.
Technical SEO | | zenstorageunits0 -
Keyword rankings improve but traffic doesn't
I am working on a couple of SEO projects and have noticed over the past couple of months that the keywords rankings have improved immensely with most of them amongst top 10 on google, but still the traffic on the website doesn't improve much. Can somebody explain me the possible reasons behind this, and what can I do to attract more traffic?
Technical SEO | | KS__0 -
How does a mega drop-down affects SEO?
We are looking at implementing a "mega drop-down" as our main menu on our website. Will that be good or bad for SEO? My company is a big tour operator so our website contains a lot of pages describing all our destinations, hotels etc. We have noticed that our visitors have some trouble to navigate to all this pages since it requires a lot of clicks to reach a specific page. In order to make this easier we have looked at this popular mega drop-down thing that we all love. But what about Google? Will Google love or hate us for doing this? An example showing what I mean by mega drop-down: http://www.phonehouse.se/
Technical SEO | | Googleankan0