How best to handle on-site blogs for multiple site views in Magento?
-
Hi,
I'm working with a site on Magento with views for UK, US and FR websites. Currently they have a French WordPress Blog that is pulled into the French site view and an English one that appears on both the US and UK views.
Of course the problem here is that the US and UK views are duplicating content so these needs sorting super-fast.
The plan is to disconnect the US view from the current English blog and create a dedicated US onsite blog. However, should we continue to use WordPress or instead use an alternative blog module or plugin for Magento?
Cost is an issue and running three separate blogs and the cost of plugging these into each site view. However, getting these right for SEO is the most important factor here. I'm also concerned about the mess of multiple plugins causing page speed issues etc...
My instinct is to go with WordPress, but I'm keen to hear what others think or have experience of.
-
I think WordPress Multi-site is your answer - here's a few resources:
http://premium.wpmudev.org/blog/ultimate-guide-multisite/
http://mashable.com/2012/07/26/beginner-guide-wordpress-multisite/#Z2BAvs7t.Eq1
I believe this should allow you to maintain consistent plugins / settings etc across multiple sites.
-
Hi,
If wordpress is working for you already I don't see any reason to change that for the US site (using a different blog software for that site might introduce development or update issues in the future - better in my opinion to stick to one platform and know it well). Site speed should not be a problem as long as your server / coding setup is solid. If the time costs of maintaining the US blog is difficult you could alternatively rel canonical it to the UK blog which would help the duplicate content issue but of course not give any specific SEO value to the US site - it depends on what your aim is with the blog on each view and if you have the resources to support all the blogs or need to focus on properly supporting less of them until such time as resources become available
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the best tactic to fix thousands of product descriptions on an eCommerce site?
I've asked this to dozens of people already, but I still haven't found a satisfactory answer... perhaps someone here can help me: I keep hearing how important it is to update product descriptions to avoid duplicate content, decrease thin content and improve conversion rates - but for any new eCommerce sites like ours, with thousands of listings going up at once, this is nearly impossible to control. Outsourcing is clearly a bad idea from an SEO standpoint as well as a UX standpoint... But are there any other options? Should I let go of my other responsibilities and focuses as an in-house SEO manager and virtually stop, drop and roll out unique product descriptions? That would be a project that would take me at least a year to complete. Do I just give up? Do two descriptions a day and hope for the best? What do you guys think? What have you recommended for others? I can't imagine our company is alone in this dilemma. Thanks in advance! Hanna
Content Development | | whiteonlySEO0 -
Renaming web pages vs new web site
I am struggling with renaming a lot of my web pages because I used short form acronyms vs long form keyword page names and now my pages aren't ranking where they should be and used to be. I am weighing a whole new web site or just a massive update with new page names. I also have an old domain that 301's to the new url but the old one outranks the new one. If you search google for cheap tubes the first domain you see is www.cheaptubesinc.com (the 301'd version) when the real url is www.cheaptubes.com. I know I am getting a duplicate content penalty and when moz crawls my site they see 2X the page that I really have. I tried fixing this with canonical tags but it only helped 5 pages according the moz crawls since doing them. Since last July 4th my business has been declining and I know there was an SEO algorithm update last July 4th. I think either method of renaming the web pages with better SEO for instance cheaptubes.com/single-wall-carbon-nanotubes.htm vs cheaptubes.com/swnts.htm as it is currently. In either case, it is still an HTML 2 website done on frontpage and the question I keep asking myself is if I should just scrap the whole site and start over with a more modern format. Should I try to get a new site together with good SEO and publish it quickly vs rename and 301 a bunch of pages? What about the old site? Do I need to track the old page names and 301 them to the new ones? Any help is appreciates Mike
Content Development | | cheaptubes0 -
Video content sites
In addition to you tube are there any other video sites worth uploading content to? Such as Vimeo? Are these any good or is you tube the only place worth publishing
Content Development | | Hardley1110 -
How much do you pay for a 300+ word blog article?
I am considering outsourcing some of the blog writing and would like to get some idea of what is a reasonable amount to pay someone for writing say a 300-350 word article? Also any recommendations on where to find good writers? Thanks!
Content Development | | Clicksjim0 -
Blog? Is it worth it?
Hi Guys, Hope your all OK. Apart from our main site we have a static comparison site that's now ranking really high for some of our big keywords. At the moment the site only has 2 pages and I'm wondering weither or not to setup a blog on the site to not only increase the pages indexed but also increase our longtail keyword rankings... I'll be able to create a new article aday. Would like your input guys. Thanks, Scott
Content Development | | ScottBaxterWW0 -
Deleting a Wordpress Blog Page with no inbound links?
What are the concerns I should have in deleting a WordPress Page that is no longer relevant or a duplicate? Note: This would be a page that does not have any inbound links to it.
Content Development | | CMCD0 -
Blog SEO Strategy
The current SEO strategy for my company blog is to include a percentage of short tail keywords in each blog post, and not to link to the main site because they are concerned with diluting the blog. I would like to change the strategy and instead use the blog to promote long tail keywords by having each entry focus on around a different long tail keyword. I would also like to use the short-tail keywords for internal linking to strengthen our important pages with keyword rich anchor text (no more than 1 link per 100 words). I would love the advice of the SEOMoz community about which strategy is more effective (or if there is something else entirely we should be doing). Thanks!
Content Development | | theLotter0 -
How to organize content for ecommerce site
Hello, We've decided to create 24 articles of content for our ecommerce site, everything from an FAQ to history of the products to 10 articles on the top 10 products. Really useful to the user. How do you suggest that we make our content visible to the users? We could put a nice button on our right banner that says "Extensive Help Session" or we could put a banner on our home page or we could make it a tab at the top of the screen. We could additionally make a well organized footer with links to the articles. Or we could do all of those but that might be overkill. What do you suggest?
Content Development | | BobGW0