Outreach with your own name
-
I always send outreach under my own name. I use either my private e-mail address or an own e-mail address from the clients domain. I just send out 10 emails and I did get 6 replays which 4 of them started about my SEO background . The response rate was great, but my SEO background isn’t in this case.
How do you guys handle this situation?
I have always used my own name because it feels right. It’s also handy in case I pick up the phone or visit an link prospect in person.
The disadvantage is that people directly doubt my sincerity or they want to sell me a paid placement.
Love to hear your take on this.
-
Hi Andy,
Thanks for sharing. I stumbled upon it right after I posted this discussion on the Q&A. It's an great video and does indeed gives a lot of helpfull information!
-
Hi Bob,
Have a watch of Rands Whiteboard Friday on Outreach here. He talks about many aspects of outreach and you can probably pick up some great ideas.
-Andy
-
Hi Josh, thanks and you're right. I should just deal with that fact. Mabye take some more time to get to learn the partners I'm focusing on before throwing in an request or what so ever and see if that could set me a bit futher apart from what most people consider spam.
-
Thanks taking the time to repond Dmitrii! This really helps.
-
Yes, it does. Why is it bad? I assume that for your own outreach you are "outreaching" about seo stuff.
As for non-seo related companies - I usually use our clients info@ email or marketing@ email.
That way it's not related to me, but the company. If you do want to use your own name, then I don't think there is a way to go around your problem.
As for this: "people directly doubt my sincerity or they want to sell me a paid placement" - it's always going to be present and I don't think there is a way to get rid of it, unless your clients' companies become very authoritative in their fields.
-
When i e-mail them as Bob, or Bob from Client company X they Google my name (my last name is in the e-mailadres and in my senders name) and find out pretty quickly I'm an SEO. Today this was even 4 out of 10 people I e-mailed.
They replay with stuff like "I can see you're an SEO professional" and other related messages.
Did this clearify the explanation for you?
-
can you explain what you mean here:
I did get 6 replays which 4 of them started about my SEO background . The response rate was great, but my SEO background isn’t in this case.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need Help with Link Building Outreach Program
Hello Follks, We are a B2B company, and we are planning for a link building outreach program with Tier-2 and Tier-3 tech publication sites. Are there any SEO agencies who can help us only with the Link Building service? Please let me know. I can provide more details once we catch up. Thanks!
Link Building | | Rajesh.Nair0 -
I've published my forst infographic and started outreach to get links. Should I use a canonical URL and if so how?
I've published my first infographic and started outreach to get links. I've also submitted it to several infographic directories. Should I use a canonical URL and if so how?
Link Building | | roadhaulageservices0 -
Direct from one website toanother but different domain name
i have two web site same subject but two different name how can i direct ?
Link Building | | fabric-fabric0 -
Best Name for Business and Backlinks / SEO
Sorry if this is a basic question I should know the answer for. We have just acquired the .org for a moderately well searched keyword set. Our objective is to fight for rank specifically on this one set of two keywords. We want make sure our site is setup and business named optimally for this. Here is my question. What is the best business name for SEO and keyword rich backlinks, or anything else I'm not thinking of? KEYWORDS: Blue Widget DOMAIN: BlueWidget.org BUSINESS NAME OPTIONS: A) simply BlueWidget.org. We like this but do we lose some benefit of "Blue Widget" with a space on backlinks? **B) Blue Widget Foundation. Is this better because people will reference us by the keywords with a space "The Blue Widget Foundation", instead of "from the people at BLUEWIDGET.org"? ** Am I missing anything important here in the name? We just want to start everything off on the right foot. Thank you Moz. Just joined and my first post.
Link Building | | RetBit0 -
Does google really care if anchor text is the "brand name"?
I have read a lot about how it is a good idea to build links with your "brand name" as the anchor text. I am somewhat skeptical about all this. I suspect that the only thing that you need to do is have a wide variety of anchor text, some no follow links, and some links without any anchor text at all or just your URL. IDoes anyone have an opinion on this? Also I am somewhat confused about what a "brand name" is anyway. Obviolusly it applies to words like "Apple Computers" or seomoz but can I "make" my own name, i.e. Paul W. Matthews, into a "brand Name" aulby putting it in the title of my home page and just using it a lot as anchor text? If yes, is this a good idea? thanks, Paul
Link Building | | diogenes0 -
Half key word in brand name itself
If you have half of the keyword you are targeting in ur brand name itself can we still use our brand name as anchor text in all inbound links
Link Building | | ksbnok0 -
Linkbuilding for Clients? Do I create new email account for outreach?
Hey Guys, So in the past when I would build links for a client I would create a new email account or have them create a new email account for their website which I can use for email outreach for building links. Also I would try to use their twitter user accounts to get in contact with other niche bloggers for a potential link back or a social mention. Is this how you guys suggest I should continue going about building links for a client? Or do you suggest using my email (agency email) or a random gmail account for email outreach? Thanks
Link Building | | asimahme0 -
Changing Category Names in Wordpress Blog & Inbound Links
I'm working on a wordpress blog, /www.athleticfoodie.com, and I'd like to change the names of the categories so that I include keywords. If I change the current category name of "Healthy Recipes" to "Recipes for Athletes" will I lose the inbound links associated with the category and/or posts? Is there a way to prevent this?
Link Building | | EricVallee340