Spanish word as English domain name
-
hi
anyine any issues with using Spanish, and other non English words, as domain names when trying to rank in Google uk. We launched a number of websites a while back but finding it hard to get much traction in Google uk. We are getting a reasonable number of impressions but cannot seem to get very high in the rankings. All the names are foreign words for their service. Our homeware website, for example, uses the basque word for furniture as its name.
other than potential branding issues of having domains people might struggle to spell, is there any serp issues we would face with these names.
thanks
-
I understand that. Sometimes it's a little frustrating to rank but I encourage you to ask yourself this questions:
- I'm trying to run a marathon rather than 100 metres?: try to rank first for less competitive keywords like "dinning tables" or "dining chairs in london" rather than "furniture"
- Do people know me?: maybe you need a little boost to people know you so you can get some SEO signals (links, social shares, branding). Try to run an AdWords Campaign, get active in your social media niche, make partnerships with niche sites (not just for get links, get visibility to other audiences).
- I'm measuring the right KPI's?: sometimes ranking for highly competitive keywords is not the best option if you have a brand new domain. Are you receiving organic traffic? Are you getting long tail rankings? How's the conversion rate of organic search compared to other sources? Are you receiving non-brand traffic rather than your brand (in Google Search Console).
Hope this can help you. Good luck!
-
Many thanks for the quick reply.
the domain extension is co.uk, hosted in uk and the site content all in English. Hopefully that's enough signals for Google. wmt has the uk as the default address for the domain. Due to the extension I'm unable to change it to another location even if I wanted to.
The domain pretty new with very little authority so that's probably more the cause with rankings than anything, I guess. Thought best double check before we invest a lot of time and effort in seo that we wouldn't be making life harder for us than needs to be.
regards
carl
-
I don't think if you are using a word in another language you will have a worst ranking rather than using english words. In Spanish speaking countries it's very often to see domains with english words.
If you are having impressions and not clicks, might be a branding issue and the domain name discourages the people to click. Its title and description are in English, Spanish or Basque? If you are not ranking my questions would be:
- The keywords you are trying to rank are too competitive?
- Are you using the keyword in your page?
- Do you have any link from sites in the UK?
- Do you target your domains to UK in Google Search Console if this domains are gTLD, if not, those domains are co.uk?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Correct Hreflang & Canonical Tags for Multi-Regional Website English Language Only having URL Parameters
Dear friends, We have a multi-regional website in English language only having the country selector on the top of each page and it adds countrycode parameters on each url. Website is built in Magento 1.8 and having 1 store with multiple store views. There is no default store set in Magento as I discussed with developer. Content is same for all the countries and only currency is changed. In navigation there are urls without url parameters but when we change store from any page it add parameters in the url for same page hence there are total 7 URLs. 6 URLs for each page (with country parameters) and 1 master url (without parameters) and making content duplicity. We have implemented hreflang tags on each page with url parameters but for canonical we have implemented master page url as per navigation without url parameters Example on this page. I think this is correct for master page but we should use URL parameters in canonical tags for each counry url too and there should be only 1 canonical tag on each country page url. Currently all the country urls are having master page canoncial tag as per the example. Please correct me if I am wrong and **in this case what has to be done for master page? **as google is indexing the pages without parameters too. We are also using GEOIP redirection for each store with country IP detection and for rest of the countries which are not listed on the website we are redirecting to USA store. Earlier it was 301 but we changed it to 302. Hreflang tags are showing errors in SEMRush due to redirection but in GWT it's OK for some pages it's showing no return tags only. Should I use **x-default tags for hreflang and country selector only on home page like this or should I remove the redirection? **However some of the website like this using redirection but header check tool doesn't show the redirection for this and for our website it shows 302 redirection. Sorry for the long post but looking for your support, please.
International SEO | | spjain810 -
For My International Sites only Homepage in other Language rest Pages are in English. Hreflang required here?
Hello All, For my ecommerce site at my homepage there is an Language option of 9 different countries. My main site - abcd.co.uk and other sites are like this se.abcd.co.uk, fr.abcd.co.uk, es.abcd.co.uk etc From my main site if user clicks on fr.abcd.co.uk then France site will open but when he click on any link it will redirect to my UK site. On France site homepage if user hover the cursor then links are visible of UK site only. My query is ;- Do it required here to implement hreflang? As only homepage is in different language? Do it anything wrong in google point of view? Thanks!
International SEO | | wright3350 -
UK English and USA English - two flags on navigation?
If a website is translated to English and has .co.uk version and a .com which are directed at UK and USA audiences respectively (using localised spellings etc), how do you get the visitor to the right version? It seems clumsy to add two flags on the navigation - one for USA and one for GB English as well as other languages. Should a redirection script be in place based on their IP address? Thanks for any help
International SEO | | AL123al0 -
Wordpress SEO/ Ecommerce , Site with Multiple Domains ( International ) & Canonical URLs
Hi I have an ecommerce site with an integrated wordpress instance. I want to have one wordpress site that outputs to 2 domains exactly the same content , but one will have canonical URL . NZ & Australia Sites. So: Would I use the rel="Alternate" hreflang="en-nz" . I want the same content to rank well for each country and not be penalised for duplicate content. Ideas?
International SEO | | s_EOgi_Bear0 -
Is having duplicated content on different domains a problem when using alternate tag, but no canonical?
We will be launching a couple of new language versions. I understand that ccTLD is mostly considered as best option, however I thought that to start with it might be better to launch the new language version first on a subdirectory of our established domain with strong backlink profile as it may rank much better until I can attract some strong links to new ccTLD. I would wait for the pages of new language versions to be indexed on the main domain and then after a month launch the same content paralell on the ccTLD setting up an alternate tag in the main domain pointing to the ccTLD. I would not setup any canonical tag. As I understand google would rank whatever of the 2 versions ranks higher. Should not cause duplicated content issues right?
International SEO | | lcourse
Any thoughts? EDIT:
For clarification. The language we are launching are mostly spoken in several countries. E.g. for Portuguese I would add in main domain an altnernate tag for Brazilian visitors to Brazilian ccTLD, but no alternate tag for Portuguese visitors. For Corean I would add in main domain an alternate tag for visitors in south corea, but not one for visitors in north corea.0 -
How to Best Manage Multiple Domains?
Hi,
International SEO | | thealika
I am new here and this is my first question.
(so please excuse if my etiquette slightly off) I have just taken over the SEO work for a website in South Africa (.co.za) it is for an Attorney of immigration law, and naturally I would love to make it into a star on google. I have about 15 extra keyword domains at my disposal, 5 of them are parked and the rest are not doing anything at the moment. so my question is: what should I do with them to get the best SEO results for their keyword names? I was thinking to make a WordPress Multi Site, un-park the domains and create a separate site for each domain. Create a visually similar front page, but all the links head back over to the main site. Then work on optimising the SEO for each domain. (lengthy work but it's not too hard to rank in google.co.za) what do you think? I also heard that parking domains is a bad Idea, because google sees it as duplicate content; is that so? website:
www.migrationlawyers.co.za Parked domains:
MigrationLawyers.co.za
MigrationLawyer.co.za
MigrationLawyers.de
ImmigrationLaw.co.za
EmigrationLaw.co.za Keyword domains: Migration-Attorney.com
Migration-Lawyers.com
MigrationCounsel.co.za
ApplyForPermanentResidencesSouthAfrica.com
AvoidDeportationSouthAfrica.co.za
AvoidDeportationSouthAfrica.com
RetirementVisaSouthAfrica.com
SouthAfricanCitizenship.co.za
SouthAfricanPermits.co.za
StudyPermitSouthAfrica.co.za Thanks a lot,
Nikita0 -
Why don't our English versions show up first?
If I google "greatfire" I find the Chinese version of our website (zh.greatfire.org) before the English version (en.greatfire.org). This is not on the Chinese-language version of Google. Why is this? Our site even has a language indicator () and also hints of where the English version is (). The same thing happens if I google "freeweibo". I find https://freeweibo.com but not https://freeweibo.com/en/, even though we indicate that's the English version (). Any ideas?
International SEO | | GreatFire.org0 -
Multiple domains for one site / satellite domains
Hi, I know this has been asked a few times before but I want to clarify everything my own head. We've recently relaunched a website for a client that combined three existing sites into one. The new site is http://www.gowerpensions.com/ I've added 301 rewrite rules to the three old domains to to point to the correct page on the new website, i.e the old contact page goes to the new one, the about page to the new about page etc, etc. The old domains are thehorizonplan.com, horizonqrops.com and horizonqnups.com. I've informed Google Webmaster Tools of the change. The client also has several other domains such as horizonpensions.com and qnupscheme.com. Am I correct in thinking I should not park these domains on top of the gowerpensions.com website as this will be seen as duplicate content? I don't think there is anything linking to these domains. They might not even be listed in Google. With the thehorizonplan.com, horizonqrops.com and horizonqnups.com domains there are existing links to them, but will parking these on top of gowerpensions.com cause a problem, or should I keep my 301 redirects forever? Would a better strategy be to make microsites on all of the satellite domains that link to the main one to create more relevant links? If this is the case then I'd need to fix any third party links to the old horizon domains. I hope that makes sense. Thanks Ric
International SEO | | BWIRic0