Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Let your business shine with Listings AI
      Moz Local

      Let your business shine with Listings AI

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. 301 Redirect & Cloaking

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    301 Redirect & Cloaking

    Technical SEO
    5
    7
    3660
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Artience
      Artience last edited by

      HEllo~~~~ People.

      I have a question regarding on cloaking.

      I will be really greatful if you can help me with question.

      I have a site www.example.com and it is targeting for multi countries.

      So I use sub directories for targeting multi countries.

      e.g. www.example.com/us/

      www.example.com/de/

      www.example.com/hk/ ....... so on and on.

      Therefore, when people type www.example.com, I use IP delivery to send users to each coutries.

      Here is my question.

      I use 301 redirect for IP delivery, which means when user enter www.example.com,

      my site read user's IP and send them to right country site by 301 redirect.

      In this case, is there any possibility that Google considers it as cloaking?

      Please people.... share me some ideas and thoughs.

      1 Reply Last reply Reply Quote 0
      • RyanKent
        RyanKent @Artience last edited by

        Artience Girl, the information shared by Shane, Aaron and Lewis is correct.

        Google wants to see the same page as it would be shown to a user under the same circumstances. If Google is crawling your page from San Jose California, then they want to see what a user from San Jose would see. If they decide to later crawl your site from their center in London, they want to see your site as it would be seen by a London user. The geo-targeting redirects you are presently doing are fine.

        If you were to write any code which says to always show the Google crawler the US version of your site, then that tactic would be defined as cloaking. Any time you write code to specifically identify a crawler and show it different content, then you are cloaking.

        It seems you are a bit uncomfortable with the answers so let me set you at ease by sharing a Matt Cutts response to your question: http://www.youtube.com/watch?v=GFf1gwr6HJw

        1 Reply Last reply Reply Quote 2
        • Artience
          Artience @Jinx14678 last edited by

          Hi Shane Thomas.

          Thanks for your feedback.

          Actually contents is not exactly same, but alot similar. Because I sell different products for different countries.

          For example, I sell 30 products for US but only 10 products for UK. In this case, my UK site has only pages for 10 products. Of course, contents lay out and products are similar.

          In this case, should I worry about cloaking?

          Also, how search engine can see "intent is not deceptive or not"?

          I always wondering about that. ^^

          1 Reply Last reply Reply Quote 0
          • Artience
            Artience @CPU last edited by

            Hello, Lewis-SEO. Thanks for your reply, but I am not totally following your answer.

            What do you mean by "Google only version of the site"?

            You mentioned as follow.

            "You will therefore need to decide which regional variation you want Google to end up at when it tries to visit/crawl the www.example.com URL"

            Is this meaning that I should set "user agent redirection" for Google bot to send it to particular regional site? e.g. send Google bot to only www.example.com/us/ no matter which country IP address Google bot has?

            Please correct me, if I am wrong. But this sounds more cloacking to me.

            Google bot with DE IP address should redirect to www.example.com/de/ so google bot can crawl right contents. And when Google bot with UK IP addres should redirect to www.example.com/uk/.

            I think if I send alll Google bot to www.example.com/us/ for example, it will confuse google bot more.

            Could you please be more specific regarding your answer? PLEASE ~~~

            RyanKent 1 Reply Last reply Reply Quote 0
            • CPU
              CPU last edited by

              Hi Artience Girl

              The Google Webmaster guidelines covers topics like these but a key point is that geotargetting using IP address is fine as long as you are not showing Google a separate Google only version of the site. This would be considered cloaking.

              You will therefore need to decide which regional variation you want Google to end up at when it tries to visit/crawl the www.example.com URL

              But before you do that check the Google Webmaster guidelines in and around this area as if you follow them you are less likely to end up on the wrong side of them.

              Hope this helps.

              Artience 1 Reply Last reply Reply Quote 0
              • Jinx14678
                Jinx14678 last edited by

                This really does not fit the description of cloaking, the content is the same, just different languages right?

                If this is the case IMO this would not bee seen as cloaking as your are not delivering different content, just user experience.

                Also as long as you are not separating IP delivery by source (meaning sending spiders somewhere different than humans) this would not be the definition of cloaking.

                WIKI:

                One use of IP delivery is to determine the requestor's location, and deliver content specifically written for that country. This isn't necessarily cloaking. For instance, Google uses IP delivery for AdWords and AdSense advertising programs to target users in different geographic locations.

                As of 2006, many sites have taken up IP delivery to personalise content for their regular customers. Many of the top 1000 sites, including sites like Amazon (amazon.com), actively use IP delivery. None of these have been banned from search engines **as their intent is not deceptive.  **    Keyword here..... Deceptive  🙂

                Artience 1 Reply Last reply Reply Quote 2
                • AaronSchinke
                  AaronSchinke last edited by

                  I don't think this would come across as cloaking at all. It's a fairly common practice.

                  1 Reply Last reply Reply Quote 0
                  • 1 / 1
                  • First post
                    Last post

                  Got a burning SEO question?

                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                  Start my free trial


                  Browse Questions

                  Explore more categories

                  • Moz Tools

                    Chat with the community about the Moz tools.

                  • SEO Tactics

                    Discuss the SEO process with fellow marketers

                  • Community

                    Discuss industry events, jobs, and news!

                  • Digital Marketing

                    Chat about tactics outside of SEO

                  • Research & Trends

                    Dive into research and trends in the search industry.

                  • Support

                    Connect on product support and feature requests.

                  • See all categories

                  Related Questions

                  • LouisPortier

                    Redirection chain and Javascript Redirect

                    Hi, A redirection chain is usually defined as a page redirecting to another page which itself is another redirection. URL1 ---(301/302)---> URL2 ---(301/302)---> URL3 But what about Javascript redirect? They seem to be a different beast: URL1 ---(301/302)---> URL2 ---(200 then Javascript redirect)---> URL3 From what I know if the javascript redirect is instant Google counts it as a 301 permanent redirection, but I'm still not sure about if this counts as a redirection chain. Most of the tools (such as moz) only see the first redirection. So is that scenario a redirection chain or no?

                    Technical SEO | | LouisPortier
                    0
                  • mollykathariner_ms

                    I have a question about the impact of a root domain redirect on site-wide redirects and slugs.

                    I have a question about the impact (if any) of site-wide redirects for DNS/hosting change purposes. I am preparing to redirect the domain for a site I manage from https://siteImanage.com to https://www.siteImanage.com. Traffic to the site currently redirects in reverse, from https://www.siteImanage.com to https://siteImanage.com. Based on my research, I understand that making this change should not affect the site’s excellent SEO as long as my canonical tags are updated and a 301 redirect is in place. But I wanted to make sure there wasn’t a potential consequence of this switch I’m not considering. Because this redirect lives at the root of all the site’s slugs and existing redirects, will it technically produce a redirect chain or a redirect loop? If it does, is that problematic? Thanks for your input!

                    Technical SEO | | mollykathariner_ms
                    0
                  • HeroDesignStudio

                    301 Redirects, Sitemaps and Indexing - How to hide redirected urls from search engines?

                    We have several pages in our site like this one, http://www.spectralink.com/solutions, which redirect to deeper page, http://www.spectralink.com/solutions/work-smarter-not-harder. Both urls are listed in the sitemap and both pages are being indexed. Should we remove those redirecting pages from the site map? Should we prevent the redirecting url from being indexed? If so, what's the best way to do that?

                    Technical SEO | | HeroDesignStudio
                    0
                  • ptapley

                    Meta descriptions and h1 tags during a 301 redirect

                    My employer is shifting to a new domain and i am in the midst of doing URL mapping. I realize that many of the meta descriptions and H1 tags are different on the new pages - is this a problem ? Thank you.

                    Technical SEO | | ptapley
                    0
                  • Houdoe

                    CNAME vs 301 redirect

                    Hi all, Recently I created a website for a new client and my next job is trying to get them higher in Google. I added them in OSE and noticed some strange backlinks. To my surprise the client has about 20 domain names. All automatically poiting to (showing) the same new mainsite now. www.maindomain.nl www.maindomain.be
                    www.maindomain.eu
                    www.maindomain.com
                    www.otherdomain.nl
                    www.otherdomain.com
                    ... Some of these domains have backlinks too (but not so much). I suggested to 301 redirect them all to the main site. Just to avoid duplicate content. But now the webhoster comes into play: "It's a problem, client has only 1 hosting account, blablabla...". They told me they could CNAME the 20 domains to the main domain. Or A-record them to an IP address. This is too technical stuff for me. So my concrete questions are: Is it smart to do anything at all or am I just harming my client? The main site is ranking pretty well now. And some backlinks are from their copy sites (probably because everywhere the logo links to the full mainsite url). Does the CNAME or A-record solution has the same effect as a 301 redirect, from SEO perspective? Many thanks,
                    Hans

                    Technical SEO | | Houdoe
                    0
                  • bimmer540

                    A script to automatically write 301 redirect rules to htaccess?

                    I was wondering if anyone could help provide some resources on how to automatically write 301 redirect rules to htaccess.  Allow me to explain... I'm building a new website and the primary users are businesses.  They have their own profile pages on the site. The URL is based off of their Company Name. In the event that they decided to change their name... reasons being, perhaps they mispelled it the first time, or they're removing LLC or adding Inc, I want to also change the URL and redirect the old URL to the new URL. Since the URL is based off of their Company Name, making a change to the company name would make a change to the URL.  I know it doesn't have to work this way, but for our purpose this works best. In case the old URL had any links to it, I wanted to see if there was an way to automatically update an htaccess file with a 301 redirect from the old URL to the new one. Could anyone point me in the right direction of how to do this?  Perhaps a sample script.  I've done a lot of searches on Google and can't seem to find anything. e.g. Original:
                    Name:  XYZ Widgets
                    URL:  website.com/xyz-widgets New - business changes their company name in their profile:
                    Name:  XYZ Widgets, Inc.
                    URL:  website.com/xyz-widgets-inc Upon the user saving the changes in their profile, I'd like to write a 301 redirect to an htaccess file:
                    Redirect 301 /xyz-widgets http://www.website.com/xyz-widgets-inc I know how to manually write redirects and I've got a pretty smart web developer.  We've just never triggered a script to automatically write to an htaccess file before. Is this possible?  Any resources are appreciated.  Any security risks? Thanks!

                    Technical SEO | | bimmer540
                    0
                  • koamit

                    What should be use 301 or 302 redirection for 404 pages

                    Please suggest which redirection we should use for 404 pages- 301 or 302. If you can elaborate it with reason then it will be highly appreciated.

                    Technical SEO | | koamit
                    0
                  • socialtowards

                    How long should I keep 301 redirects?

                    I have modified a the URL structure of a whole section of a website and used mod_rewrite 301 redirect to match the new structure. Now that was around 3 months ago and I was wondering how long should I keep this redirect for? As it is a new website I am quite sure that there are no links around with the old URL structure but still I can see the google bot trying from time to time to access the old URL structure. Shouldn't the google bot learn from this 301 redirect and not go anymore for the old URL?

                    Technical SEO | | socialtowards
                    0

                  Get started with Moz Pro!

                  Unlock the power of advanced SEO tools and data-driven insights.

                  Start my free trial
                  Products
                  • Moz Pro
                  • Moz Local
                  • Moz API
                  • Moz Data
                  • STAT
                  • Product Updates
                  Moz Solutions
                  • SMB Solutions
                  • Agency Solutions
                  • Enterprise Solutions
                  • Digital Marketers
                  Free SEO Tools
                  • Domain Authority Checker
                  • Link Explorer
                  • Keyword Explorer
                  • Competitive Research
                  • Brand Authority Checker
                  • Local Citation Checker
                  • MozBar Extension
                  • MozCast
                  Resources
                  • Blog
                  • SEO Learning Center
                  • Help Hub
                  • Beginner's Guide to SEO
                  • How-to Guides
                  • Moz Academy
                  • API Docs
                  About Moz
                  • About
                  • Team
                  • Careers
                  • Contact
                  Why Moz
                  • Case Studies
                  • Testimonials
                  Get Involved
                  • Become an Affiliate
                  • MozCon
                  • Webinars
                  • Practical Marketer Series
                  • MozPod
                  Connect with us

                  Contact the Help team

                  Join our newsletter
                  Moz logo
                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                  • Accessibility
                  • Terms of Use
                  • Privacy

                  Looks like your connection to Moz was lost, please wait while we try to reconnect.