IP and SEO
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We have a lot sites we've built sitting on the same IP as our web site. Given that a lot of web companies rely quite heavily on the backlinks they get from their clients (some rather dubious footer links are common in this space), are we getting the most out of these valuable backlinks by sharing the same IP?
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Hi there.
Exactly same IP? or same C-Block?
I would recommend having different IPs if possible, also do keep your and client's websites on several different hosting servers so if one of them goes down, all of your websites are dead at the same time - you'll save yourself lots of pain.
As for how valuable those backlinks are - I'd say as long as you're not using spammy techniques (lots of footer links, all of them are follow, to the same page, with the same anchor text etc), you will be fine. Of course, it would be nice to have every single client website with different C-block, but in real world it's close to impossible.
Hope this helps.
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I have never heard of search engines applying the link value of sites on shared hosting to the other domains on that IP. Sorry, but I doubt you are getting any value from it.
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