Referral issue in Google analytics
-
We have an eCommerce website that counts paypal as a referral source in Analytics.
The site takes people to Paypal to make a payment and then back to the website to a Thank You page once that payment has been made.
Due to this, Analytics sees this as a conversion that has come from Paypal, and also records it as a referral source, when we know this is not really the case. This also distorts the data in analytics and prohibits us from clearly seeing which channels sales have come from.
Is there anyway in Analytics to include Paypal as a part of the website so that it does not record Paypal as a separate referral website?
-
Thanks Peter and John, your answers were helpful and assisted us to resolve our issue!
-
Gavo,1. Does you PayPal account have your Google Analytics tracking code on it? That's the first step, which may not be possible to implement.
2. If you get GA on the PayPal account, then you will have to pass cookies using the Auto Linker in Universal GA and exclude referral traffic from PayPal in the exclusions list like Peter suggested.
https://support.google.com/analytics/answer/1034342?hl=en
3. Even if you get this setup, I'm not sure it will work the way you want because you are going from your domain, to PayPal, and back to your domain. That 3 step process seems like it would break every time.
-
You need to exclude PayPal from GA tracking:
https://support.google.com/analytics/answer/2795830?hl=en
https://docs.shopify.com/manual/settings/general/google-analytics#exclude-referrer-domainsBecause this broken your statistics. On links you can find how to make it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
More 'New users' than 'Users' in Google Analytics
Hey Mozzers, I'm seeing more 'New users' than 'Users' in Google Analytics (see screenshot). This is over a 3 year time period. Any idea why new users would be greater than users? Thanks! 6lYmU0j
Reporting & Analytics | | RWesley0 -
Google Analytics Not Properly Attributing Goals
My GA has been working fine for years and is now suddenly attributing 100% of my goals/conversions to a "referral" source. In this case "crm.zoho.com". (see attached url) Our contact form is a zoho CRM form. When prospect fills it out online, it dumps them to a thank-you page and the conversion is counted. That all works just fine, but it is not attributing the conversion to Organic or PPC or Direct as it was a month or so ago. I'm not sure if this may be the cause, but I was cleaning up GA about a month ago, deleting some filters I didn't think I needed any more. Thank you for your help. 9CRUx
Reporting & Analytics | | sanctuary2420 -
How can we stop Google analytics pulling in data from another site?
We have a few accounts under one Google login. They all have separate Google analytics codes but one of the sites is somehow pulling in some data from another site but the other site has not got the same analytics code on it. Not sure how this is happening and what we can do about this, is it a bug in the Google Analytics system? Any help would be appreciated.
Reporting & Analytics | | dentaldesign0 -
Universal Analytics: Why does Google Organic appear as Direct traffic?
Hi there, When I enter the site via Google Search and follow myself via Real-Time Analytics I appear an organic visitor (which is good). When I browse and visit the site I still am an organic visitor. However, as soon as I fill in the contact form (gravity forms) and land on the "thank you page" I appear as a direct visitor with Google as the source. Since I have the thank you page set-up as a goal, Analytics incorrectly attributes these conversions to the direct medium instead of the organic medium. The tracking code has been installed on all the pages and all conversions are being recorded. What is going on?
Reporting & Analytics | | Robbern0 -
Tracking in Google Analytics
My site has just recently (or maybe not so recently...) had a great deal of https URL's indexed (I was really only able to find this out thanks to the recent update to the GWT Index Status). It appears that Googlebot picked up an ssl somewhere (I already know where) on my site and then proceeded to crawl and index pages with https rather than http. Since I understand the issue, it should be an easy fix. My question is, does Google Analytics support (track) both http AND https for one site, or would I need to set up two different tracking codes for http and https? I figured that I might as well grab some data from the https pages that are indexed before I try and remove them. I've done a little research on using Groupings/Groups but I figured I would reach out to the MOZ community to see if anyone else has worked with a similar issue. Thanks!
Reporting & Analytics | | GalcoIndustrial0 -
Alternative to Google Analytics
Hey Everyone, My company has just changed the order processing software we are using and it's causing some issues with Google Analytics conversion funnel tracking. Specifically, there is one point in the funnel where making certain selections (which about half the people do) causes the page to reload. Also, on the login/register page, if they miss a field, the software tells them missed the field, but loads a new page which has a different URL which is not a part of the funnel when a mistake like that isn't made. All of this is causing Google Analytics to report people as leaving the conversion funnel when they really haven't. About a third of the traffic is being shown as exiting the funnel with the exit URL being the exact same URL as the step they are supposedly exiting from (example: the visitor enters on page1, moves to page2, Google is showing that they exit on page2 and go to...page2. Does anyone have any suggestions of how to deal with this in Google Analytics? If not, do you have a recommendation of an alternative analytics program which can deal with the situations mentioned above? PS - Changing the way the checkout software works does not appear to be a viable option. Kurt Steinbrueck
Reporting & Analytics | | Kurt_Steinbrueck
OurChurch.Com1 -
Why isn't Google showing the first keyword result in Analytics anymore?
Just checked my Google Analytics traffic sources under organic search and it dosen't display the first keyword, it says "not provided" is there another way of determining the #1 organic searched keyword that my site was found under?
Reporting & Analytics | | Randog0 -
Image Search Keyword Tracking With Google Analytics
Does anyone know how to track keywords for your images in Google, Yahoo, Bing (/imgres)?
Reporting & Analytics | | Melia0