Should I use an informative outbound link when trying to market a service?
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Having outbound links seems like a marketing no-no as you don’t want people clicking away from your website. However, if the link provides great information (at the end of your content) that explains and markets a service that you’re offering, is it okay to have that outbound link?
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I would not link to it. I would develop superior same-topic content on my own site.
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