Tools for Documenting and Monitoring Link Structure
-
The sites I work with all have increasingly published more and more content. In order to maximize the potential and "link juice" of every post and the site, we are linking the post to other relevant internal posts.
What I want to ask though is if the community here has any tips or recommendations as a way to monitor and track this. The reason being that I don't want to just go in guns blazing and link all over the place. I want to keep and maintain link structure, even on a content level.
For now, I've been using pencil and paper and assigning numbers to keep structure. However, with so many posts and so many links within each post, I'm starting to notice that maybe this is a little impractical. Are there any recommendations?
-
Oh man, thank you so much! I'll go ahead and take a read/look at it all. Thanks again man!
-
Screaming frog is pretty easy to export to excel or google sheets, as well can connect to google analytics too.
I was going to link a url about connecting but it was 2 years old - if you still want here you go - https://authoritylabs.com/blog/use-screaming-frog-excel/
Watch a few video tutorials and you'll be up and ready in no time, there is a free version but it has a 500 url limit for crawling among other limitations.
-
Thanks Jordan! I've heard about Screaming Frog but I'm glad to hear from others recommendations.
-
Deacyde,
Thanks for the response. Would you use this in tandem with SEO for Excel? Or is Screaming Frog pretty stand a lone and easily imported to Excel?
Jason Khoo
-
I must second Jordan's reply that Screaming Frog is the best you could spend 100 bucks on a year! You can fully crawl any site, and then clicking the internal tab, then dropbox to html, can set these to be displayed in tree view which will as you imagined, display in a hierarchy which makes research 100 times easier.
Plus it's ability to create reports, check for basic but major SEO issues make it one of the most important swiss army knives you can have in your SEO toolbox.
Do yourself a favor and buy the year license, you won't regret it.
-
I would recommend using Screaming Frog to crawl your site and pull a report for all your internal links in excel and keep tabs on them. It is fairly easy to use and you get information on the Anchor text, destination page etc.
Hope this helps some.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
A website with a spam score of 5 is back linking to me. How important is to get that link removed?
There is a website that OSE has identified with a spam score of 5, it back links to me with a very specific key word. How important is it to have them remove those links?
Link Building | | absoauto0 -
Link removal
We were hit by penguin and have been going through the process of removing bad links. Things were looking up but then wasa 20% jump in our bad links. They all seem to be related. There are over 100 different domains that all seem to go back to mbiz. examples include http://www.5stone.com.cn/Literature-holders-.html http://www.building-stone.com/Display-furniture.html http://www.china-tombstone.com/Display-exhibition-products-.html It looks like they have automatically gathered data from google to create these pages. I would hope that the guys at Google are clever enough to be aware of these sorts of links. But if not I need to get them removed. I have tried whois but I cant find out how to contact these guys. Has anyone got any bright ideas? Thanks
Link Building | | Discountdisplays0 -
Does This Link Have Value?
Hi Mozzers, A client paid to publish a white paper, thinking that the link to the web site is beneficial. The link does redirect back to the web site, but is in a format that I've never seen: http://r20.rs6.net/tn.jsp?e=001YdyyLrzOQJxM87SJZkJYVbQKSdCmFpwqg1fuX3yqVqpGboUjdSaHv9IdW5HsQpgmvwOrg5N4T3DNHYV8e1UVe_YCua_XQCFykoSJvu1HzDyb-3x-aFcPU-ER-vwWxq4- Does this link have any value?
Link Building | | waynekolenchuk0 -
Wierd link
We have recently receive linek from one website. The site is quite very powerful for the word we try to rank, however the link is kind of wired. This is how it looks like: http://villasdiani.com/?db The webmaster of the site said that he ads (?db) on the end so as we would see on our analytics the traffic from his site.. Also the link is from footer...is this good or it does not have value
Link Building | | VillasDiani0 -
Removed Link
After I have removed a link, how long does it take for it to be reflected in Google WMT?
Link Building | | raph39880 -
Link building
Folks would you recommend i build a link on this site for $30... http://www.web-directory-australia.info please let me know detailed reasons as to your recommendation as I'm a new SEO and learning as much as I can 🙂
Link Building | | PHDAustralia680 -
.edu links
Hi mozzers, I've had some great success reaching out to many .edu webmasters. Often they are professors and such. My question is, i'm guessing during the summer holiday period, reaching out to these webmasters won't be so fruitful. I'm not in the US and was wondering when the US Summer holidays are for universities over there? Also, does anyone have experience outreaching to these webmasters over the holidays? Peter
Link Building | | PeterM221