Tools for Documenting and Monitoring Link Structure
-
The sites I work with all have increasingly published more and more content. In order to maximize the potential and "link juice" of every post and the site, we are linking the post to other relevant internal posts.
What I want to ask though is if the community here has any tips or recommendations as a way to monitor and track this. The reason being that I don't want to just go in guns blazing and link all over the place. I want to keep and maintain link structure, even on a content level.
For now, I've been using pencil and paper and assigning numbers to keep structure. However, with so many posts and so many links within each post, I'm starting to notice that maybe this is a little impractical. Are there any recommendations?
-
Oh man, thank you so much! I'll go ahead and take a read/look at it all. Thanks again man!
-
Screaming frog is pretty easy to export to excel or google sheets, as well can connect to google analytics too.
I was going to link a url about connecting but it was 2 years old - if you still want here you go - https://authoritylabs.com/blog/use-screaming-frog-excel/
Watch a few video tutorials and you'll be up and ready in no time, there is a free version but it has a 500 url limit for crawling among other limitations.
-
Thanks Jordan! I've heard about Screaming Frog but I'm glad to hear from others recommendations.
-
Deacyde,
Thanks for the response. Would you use this in tandem with SEO for Excel? Or is Screaming Frog pretty stand a lone and easily imported to Excel?
Jason Khoo
-
I must second Jordan's reply that Screaming Frog is the best you could spend 100 bucks on a year! You can fully crawl any site, and then clicking the internal tab, then dropbox to html, can set these to be displayed in tree view which will as you imagined, display in a hierarchy which makes research 100 times easier.
Plus it's ability to create reports, check for basic but major SEO issues make it one of the most important swiss army knives you can have in your SEO toolbox.
Do yourself a favor and buy the year license, you won't regret it.
-
I would recommend using Screaming Frog to crawl your site and pull a report for all your internal links in excel and keep tabs on them. It is fairly easy to use and you get information on the Anchor text, destination page etc.
Hope this helps some.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Building
Are there any other webmasters in the MOZ community that are interested in creating multiple high quality link exchanges? Our company has a decent size client list we are interested in building links for.
Link Building | | WebMarkets0 -
Link text
Can anyone give me any advise regarding anchor text in back links on external sites. I have about 8 bloggers reviewing our products on their sites. When they link to our site, they either use the words of our company name or something like “click here” as the words in the link. There are a few key words that we are wanting to improve for so should those words be made as the live link on their site?
Link Building | | Hardley1110 -
External links - link to third party sites
Greetings! Actually, got an doubt on linking to external site. The thing, i have working for roof marketers site. They have covered roof products. Each of the products have a page along with major keyword. Actually, i do link from other pages[internally]. Meaning,if i see any main keywords in different page then will link that to corresponding page/product[internally].This is what i am doing to get page rank. Now, my doubt. Some of the pages are having link with main keywords which directs to the third party site those who are really producing the products. But, i remove the third party-link which has with main keywords. Since already the site/my client site having pages for that main keywords. But client really want that link. meaning the links which they have given to direct to third party[product producer] site. So what should i do at this case. Can i just past RAW link like [http://www.thirdpartysite.com] or what do i do. But my client wants that link to be in content area. Hope you would understand my long explanation and case Please help us. Thank you
Link Building | | Webworld_Norway0 -
Link building
Hello everyone, I am building links for an e-commerce site and I need to increase the value of the links we get by placing them on specific pages in order to pass more juice to inner pages. Which part of the website should I point the links to? Because there is no content section on the site what I can do is either link to the homepage (not an option) or link to inner pages such as category/subcategory/product pages. My doubt is that it wouldn't look natural to link to products pages from a piece of content or from a site where people go with the intention not to buy but to get information. Any opinions on this?
Link Building | | PremioOscar0 -
Removed Link
After I have removed a link, how long does it take for it to be reflected in Google WMT?
Link Building | | raph39880 -
Is a no-follow link/sponsored link a good editorial link?
Ok maybe this is a dumb question. I really need some better, more quality backlinks pointing to my site. There is a site that has domain authority of 72, page rank 5 that is offering me a sponsored blog post. Do sponsored posts count as a good editorial link? Also what if they are no-follow (and how would I find out ahead of time), does that still give me link juice?
Link Building | | tutugirl0 -
Blog traffic / link ratio? (Esimated of how much traffic will result in a link)
Hi, Was wondering if people could please tell me some estimates of how much traffic is likely to gain links to a blog post? For example 1,000 hits = 1 link, Hence 10,000 hits = 10 links to a blog post? I understand there is no magic ratio I just want to know what people have achieved. I’m after averages not just a one off really successful blog post too. Please specify the topic you achieve this in e.g. SEO, photography, business, heath... etc.
Link Building | | charles10 -
Do sites on the same c-block and same server count as seperate linking root domains when linking to each other?
Lets say there are 50 businesses who have their website on the same server and are on the same c-block but the owners of the individual sites are different (i.e. they are all completely different sites not relevant to each other). Each of those sites are linking to each other due to a feature on the sites. This obviously increases the number of total links to each site but does it also increase the number of linking root domains? Or does this just show up as one linking root domain due to all of them being on the same server and the sharing the same c-block?
Link Building | | cinternicola0