Launching a new site
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What is the best method for Google Analytics implementation?
Should I use the same UA id for the new site, or create an new one for the new site?
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Exactly right. When you say launching a new site, it's vague so John's answer is 100% correct.
- New domain - new UA
- Old domain with new design - old UA
So it just depends which part is new.
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If this is a brand new website, at a new URL, for a new business, (or a business that has never had a website before), then I would use a new UA. If this is a redesign, and the old website is going away, I would use the same UA - then you'll be able to track what the new design did for you.
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