Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can you force Google to use meta description?
-
Is it possible to force Google to use only the Meta description put in place for a page and not gather additional text from the page?
-
Hey Robert,
Thank you for responding, the article was very helpful, however I still don't understand the following scenario:
If you search for Embrace care in Google, the first result is the Embrace 'About us' page with the following snippet: Embrace is a leading independent provider of health and social care in the UK. We provide residential, educational and supported living services which enable ...
Can you let me know your thoughts on why google would use this snippet instead of the meta description below, which includes both 'Embrace' and 'care'?
Embrace provides residential, educational and supported services in health and social care environments, supporting the elderly, adults and children.
-
Completely agree with Robert steck.
-
Hey A_Q,
This is a bit of a two fold answer.. No there isn't a way to force Google to use your META description, but there are ways to better ensure Google uses the best snippets from your site in conjunction with your META descriptions. Here is a great write up by the people of MOZ. It should help you out some....: https://moz.com/blog/why-wont-google-use-my-meta-description
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicated titles and meta descriptions
Hi, Dealing with both my duplicated titles and meta descriptions i'm wondering if there's a "quick" win I could potentially implement asap. A bit of background:
Technical SEO | | GhillC
Say I've 4 pages structured that way: domain.com/us/productA.html for the US domain.com/gb/productA.html the UK domain.com/fr/productA.html for France domain.com/de/productA.html For Germany At the moment, both my page titles and meta-descriptions are duplicated all over the place for product A.
Title is reading "Product A - company name"
MD is a bit better, being translated in all 3 languages (En, Fr, DE). Therefore being the same for the US and for the UK. Ideally, I would get unique page titles and MD all over the place. However, due to time and resource constraints, I can't make it happen overnight. So my questions are pretty simple:
1. Can I create a rule for page titles to be "Product A - country - company name" or similar? Would that be enough to make the page titles unique? Is there any value doing so?
2. Can I "localize" duplicate MD by simply naming the country? I assume it is not enough in this case as all the rest would be copy/pasted. Ideally speaking, both my page titles and MD would be completely unique but I can't afford doing so in the short term. Thanks!0 -
How to track my actual traffic source using Google Analytics which are now showing as referral traffic?
Hi Mozzers, I went through many Q&As in the community this morning. I found a solution where I could just remove the referral site in analytics>admin>property>tracking info>referral exclusion list. So I removed paypal.com which was the main referral traffic. I thought the problem is solved. Later today I got another order, now the referral traffic is from eway.com, now what? Yes I know I will add this to the exclusion list but there will be many more referral sites. My main concern is I am not able to track the actual traffic source. How do I do that? 1. Do I need to use google url tracking for all my pages?
Technical SEO | | DebashishB
2. Do I need to add tracking code in each page of the site?
3. Is there a way to track the actual source of this traffic, now that the transaction is already made but reflects as referral traffic in Google Analytics? jZjTN0 -
Using the Google Remove URL Tool to remove https pages
I have found a way to get a list of 'some' of my 180,000+ garbage URLs now, and I'm going through the tedious task of using the URL removal tool to put them in one at a time. Between that and my robots.txt file and the URL Parameters, I'm hoping to see some change each week. I have noticed when I put URL's starting with https:// in to the removal tool, it adds the http:// main URL at the front. For example, I add to the removal tool:- https://www.mydomain.com/blah.html?search_garbage_url_addition On the confirmation page, the URL actually shows as:- http://www.mydomain.com/https://www.mydomain.com/blah.html?search_garbage_url_addition I don't want to accidentally remove my main URL or cause problems. Is this the right way this should look? AND PART 2 OF MY QUESTION If you see the search description in Google for a page you want removed that says the following in the SERP results, should I still go to the trouble of putting in the removal request? www.domain.com/url.html?xsearch_... A description for this result is not available because of this site's robots.txt – learn more.
Technical SEO | | sparrowdog1 -
Blocked URL parameters can still be crawled and indexed by google?
Hy guys, I have two questions and one might be a dumb question but there it goes. I just want to be sure that I understand: IF I tell webmaster tools to ignore an URL Parameter, will google still index and rank my url? IS it ok if I don't append in the url structure the brand filter?, will I still rank for that brand? Thanks, PS: ok 3 questions :)...
Technical SEO | | catalinmoraru0 -
Phone Number In Meta Description
People are more likely to call us, than email us. However, if they're using a mobile device, there's a click to call button on that site. My question is this: google does not include our phone number in our meta description. I could try to get the description changed, but it doesn't seem like it would make that big of a deal for just the desktop site. Am I missing something about the importance of the phone number on a desktop site? Any experience with this situation? Thanks, Ruben
Technical SEO | | KempRugeLawGroup3 -
Why are Google search results different if you are log'd into Google or not?
I get different results when I'm log'd into my Google account associated with my website than if I'm not. The same country is occurring. So how can I rely on the google results I'm seeing? For instance my site is page 1 with the improvements I made based on SEOMOZ if I'm log'd in. Yet I'm not on the first 25 pages if I'm not logged in.
Technical SEO | | Romana0 -
Google is indexing my directories
I'm sure this has been asked before, but I was looking at all of Google's results for my site and I found dozens of results for directories such as: Index of /scouting/blog/wp-includes/js/swfupload/plugins Obviously I don't want those indexed. How do I prevent Google from indexing those? Also, it only seems to be doing it with Wordpress, not any of the directories on my main site. (We have a wordpress blog, which is only a portion of the site)
Technical SEO | | UnderRugSwept0 -
Why has Google removed meta descriptions from SERPS?
One of my clients' sites has just been redesigned with lots of new URLs added. So the 301 redirections have been put in place and most of the new URLs have now been indexed. BUT Google is still showing all the old URLs in the SERPS and even worse it only displays the title tag. The meta description is not shown, no rich snippet, no text, nothing below the title. This is proving disastrous as visitors are not clicking on a result with no description. I have to assume its got something to do with the redirection, but why is it not showing the descriptions? I've checked the old URLs and he meta description is definitely still in the code, but Google is choosing not to show it. I've never seen this before so I'm struggling for an answer. I'd like to know why or how this is happening, and if it can be resolved. I realise that this may be resolved when Google stops showing all the old URLs but there's no telling how long that will take (can it be speeded up?)
Technical SEO | | Websensejim0