Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can an "Event" in Structured Data For Google Be A Webinar?
-
I have a client who is has structured data for live business webinars.
Google's documentation seems to talk more about music and tickets than this kind of thing.
At the same time, we get an error in search console for "Name" and location, which they list as "webinar."
Should I removed this failed structured data attempt or is there a way to fix it?
Thanks!
-
It's possible!
From mid of March 2020 Google announced new properties for structured data events:
- Virtual
- Postponed
- Schedled
- Rescheduled
- Move Online
- Canceled
You can find complete guide with code examples in my blog post.
You think that's all?
-
Do you any update on the same? I am also facing same problem. I am not sure will it show the result in google.
-
I've had a look at this in a fair amount of depth but I still can't get it working. I think there are a few things at play here:
- Google documentation and Schema.org documentation disagree. Google says that location must be a place, Schema.org say it can be place, address or text. So your HTML could technically be correct according to schema.org docs and still show an error in the Google tool.
- I think on some level event probably isn't the right property. The documentation says: "An event happening at a certain time and location...". I know that doesn't help you, just thinking out loud.
- This might be worth thinking about: http://webmasters.stackexchange.com/questions/53885/which-schema-org-type-should-be-used-for-webinars - but I don't think it will help with rich snippets if that's what you're after.
- This page gets rich snippets despite not having location, maybe just try the same approach and ignore the testing tool if it works in the SERPS
Sorry I couldn't be more help. I'll add this reply to the Moz page too for the benefits of others.
-
It's more likely that you've made a typo than the name is wrong. The property name doesn't matter, you can name an event anything you want. My guess, without seeing it, is that the formatting is wrong in some way. I'd recommend starting off with one of the examples in the schema.org documentation and doing a find-and-replace for your equivalent details. Happy to take a look at the code if you're comfortable sharing it.
Craig
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Optimization for "Search by Photos" feature
Howdy, fellow mozzers, Does anyone know what affects a given company photos show up in the "Search by Photos" section? I can't find any decent info.. Here is the link to SEL, describing the feature (not even google themselves seem to have an announcement about it). https://searchengineland.com/google-showing-mobile-search-by-photos-option-in-selected-local-verticals-323237 Thanks in advance!
Intermediate & Advanced SEO | | DmitriiK2 -
Are HTML Sitemaps Still Effective With "Noindex, Follow"?
A site we're working on has hundreds of thousands of inventory pages that are generally "orphaned" pages. To reach them, you need to do a lot of faceting on the search results page. They appear in our XML sitemaps as well, but I'd still consider these orphan pages. To assist with crawling and indexation, we'd like to create HTML sitemaps to link to these pages. Due to the nature (and categorization) of these products, this would mean we'll be creating thousands of individual HTML sitemap pages, which we're hesitant to put into the index. Would the sitemaps still be effective if we add a noindex, follow meta tag? Does this indicate lower quality content in some way, or will it make no difference in how search engines will handle the links therein?
Intermediate & Advanced SEO | | mothner0 -
Using hreflang="en" instead of hreflang="en-gb"
Hello, I have a question in regard to international SEO and the hreflang meta tag. We are currently a B2B business in the UK. Our major market is England with some exceptions of sales internationally. We are wanting to increase our ranking into other english speaking countries and regions such as Ireland and the Channel Islands. My research has found regional google search engines for Ireland (google.ie), Jersey (google.je) and Guernsey (google.gg). Now, all the regions have English as one their main language and here is my questions. Because I use hreflang=“en-gb” as my site language, am I regional excluding these countries and islands? If I used hreflang=“en” would it include these english speaking regions and possible increase the ranking on these the regional search engines? Thank you,
Intermediate & Advanced SEO | | SilverStar11 -
"noindex, follow" or "robots.txt" for thin content pages
Does anyone have any testing evidence what is better to use for pages with thin content, yet important pages to keep on a website? I am referring to content shared across multiple websites (such as e-commerce, real estate etc). Imagine a website with 300 high quality pages indexed and 5,000 thin product type pages, which are pages that would not generate relevant search traffic. Question goes: Does the interlinking value achieved by "noindex, follow" outweigh the negative of Google having to crawl all those "noindex" pages? With robots.txt one has Google's crawling focus on just the important pages that are indexed and that may give ranking a boost. Any experiments with insight to this would be great. I do get the story about "make the pages unique", "get customer reviews and comments" etc....but the above question is the important question here.
Intermediate & Advanced SEO | | khi50 -
Is it a bad idea to have a "press" page and link to press mentions of our company?
We've recently been getting quite a bit of press. Would it be wise to create a "press" page and link to mentions of us or would this devalue the links on the press pages as Google may think they reciprocal?
Intermediate & Advanced SEO | | JenniferDacosta0 -
"Jump to" Links in Google, how do you get them?
I have just seen yoast.com results in Google and noticed that nearly all the indexed pages show a "Jump to" link So instead of showing the full URL under the title tag, it shows these type of links yoast.com › SEO
Intermediate & Advanced SEO | | JohnPeters
yoast.com › Social Media
yoast.com › Analytics With the SEO, Social Media and Analytics all being clickable. How has he achieved this? And is it something to try and incorporate in my sites?0 -
Can a competitor close your business on Google Places?
One of my listings says it has been closed and the business is not closed. On Google + / Google places there is a field that allows users to check that claims the business is closed. Can they actually close it? Your Google Places listing has been updated Dear Google Places user, Google has updated your listing data on our consumer properties such as Google and Google Maps to more accurately reflect the latest information we have about your business. We use many sources to determine the accuracy of our listing data and to provide the best possible experience for business owners and consumers who use Google and Google Maps to find local information. Based on our sources, the following listing has been marked as closed: Company info... If you disagree with the changes we have made, please visit your Place Page to edit your listing. Note that if you are an AdWords or Boost customer, your ads will be unaffected by this change and will continue to display the listing information you have provided in Google Places. To manage your online advertisements, please sign into Google Places or Google AdWords. For more information about updates to claimed listings, please visit:http://www.google.com/support/places/bin/answer.py?hl=en&answer=1318197 Sincerely,
Intermediate & Advanced SEO | | SEODinosaur
The Google Places Team |0
