Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Average Percentage of Clicks on Google (Adwords vs Local 3 Pack vs Organic)

Local Listings

1694

OhYeahSteve last edited by

Does anyone know the allocation, percentage-wise, of clicks that go to Adwords vs Local 3 Pack vs Organic on Google Search (average)?
1 Reply Last reply
Reply Quote 0
MiriamEllis Subject Expert last edited by

Hey Steve,

I think what you might be looking for would be a heatmap study like this one: https://moz.com/blog/the-new-snack-pack-where-users-clicking-how-you-can-win

You might be able to find others. Hope that helps!
1 Reply Last reply
Reply Quote 0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

Is there a way to see all of the Google My Business Accounts that Have been created for a Property?

I feel like so many of my clients have multiple Google my Business Pages for one location. Is there a way to get a list of all of the Google My Business Pages that exist for a given property and then effectively remove duplicates? Thanks, Adam
Local Listings | | aj613

1
Local Optimization for Multiple Businesses Issues/Strategy

Hello Everyone, So we have a client with a geo-focused ‘sports’ site but they also have a second site they are using to promote the seasonal camps they run. Local demographics and traffic would be a priority and main source of traffic. We know it would be ideal to have all of it consolidated but in this case a separate site was needed. The camp site would be under a different Name but they do not really have a different physical location from the primary site. Assuming we can’t find a discernable different location we could use; from a local optimization perspective we have two questions: Does that mean that we shouldn’t venture into local listings that need an address and trying to rank for map results and instead shift focus to other local strategies (i.e. geo-relevant content, link acquisition….etc.)? – We don’t want to dilute or devalue the primary site at all but if possible would like to be able to come up for both. Should we avoid listing the address on the camp site as text for similar reasons? We know the same business could be listed for multiple locations but any suggestions on the opposite approach or input would be very appreciated. Please let us know if there is anything we could provide details for that might help. Looking forward to hearing from all of you! Thank you in advance. Best,
Local Listings | | Ben-R

0
Google Snack Pack Showing Different Colored Pins on Google Maps

Has anyone else noticed this? Does anyone know why the first result has a blue pin as opposed to the normal red pin?
Local Listings | | JasonKhoo

0
How do I win the Google knowledge panel?

Hi everyone, so my company has a knowledge panel that show up for some keywords. I use to be #1 on the map (for my favorite keyword) when Google was showing several listings. Now that it show only one, it's not me anymore and I wonder why. So what are the SEO leverage I need to focus on to win this new google knowledge panel? Thank you very much.
Local Listings | | JimJ

0
Google Maps: Submitted Feedback Changed Results

I came across something interesting today. So there is a business in one of my clients areas that had submitted and was being listed on google maps for some spammy locations. I went in and submitted feedback informing google of bad listings. Within 30 minutes or so my results for the same key phrase was different. I decided to see why. I went to other browsers on my computer and searched that key phrase and the results went back to how I originally saw them before the feedback submission. I then erased my browsers cache and after this the results now showed the original results. Does anybody know what cookies and such get placed in a browser that affect listing results? Sincerely, Garret
Local Listings | | eWebify

0
Branding Accuracy for Local Search

Hello Mozzers! We have a hotel client who's brand is, say "The Moz". However, they appear online with a few different variations, e.g. "The Moz", "Moz Hotel", _"The Moz Hotel". _In the past, we have tried to include the word "hotel" in client names on local listings, for search purposes. However, does branding accuracy trump what may end up being a small gain in search? Thanks for your thoughts! Frank
Local Listings | | FrankSweeney

0
Is there any way to stop yahoo local from adding names to local listings?

I've been coming across many yahoo listings that have a "First Name, Last Name-Business Name" as the listing title including one that I came across that includes my name and my company's business. There's no reason why I should be listed on the listing. Yahoo, says that they pull data from other sources: Localeze ExpressUpdateUSA YP Yext But none of those sites have my name connected to them other than in the account information. Yahoo, doesn't seem to have a good way to fix their listings. I sent their customer support an email about it but I'm not expecting to get much out of it. Does anyone know of a good way to get around/fix this?
Local Listings | | spencerhjustice

0
Moz Local

Is there anything similar to Moz Local in London, UK? I need to run citations for 2 local businesses 'but' and want to use 'trusted' platforms. Please share you experiences and how this has helped your clients. Thank you Gary Victory
Local Listings | | GaryVictory

1