Seo style="display: none;" ?
-
i want to have a funktion which shortens text in categorie view in my shop.
apple is doing this in their product configurator
see the "learn more" button at the right side:
http://store.apple.com/us/configure/MC915LL/A
apple is doing this by adding dynamic content but i want it more seo type by leaving the content indexable by google.
i know from a search that this was used in the past years by black had seos to cover keywordstuffing.
i also read an article at google.
i beleive that this is years ago and keywordstuffing is completly no option anymore.
so i beleive that google just would recognise it like the way its meant to be.
but if i would not be sure i would not ask here
what do you think?
-
exactly, so in this case you are completely safe.
-
thanx alot!
-
If you are doing it as a way of formatting the page and still offering an option or button that allows the user to see the rest of the text, then it is not the same thing that you are thinking of in regards to Google. Google states that you should not hide text on the page to purposely try and trick the search engine.
In E-Commerce situations it is very common to hide part of the text, for instance when you have 4 tabs for "description, features, specification, colors, etc." it is a good idea to use a 'display: none' so that all 3 of the tabs are not shown all the time. This is not considered Black Hat, it is considered good design.
Matt Cutts has said quite a few times, if it is good for the user it is good for Google.
It is when you intentionally hide a block of text on the page with no way for the user to view it that you are using Black Hat technique.
-
yes, we have a button with real text layed on it which says more information or so.
the funny thing is google once sayed clearly dont do this and the text is still available. i remeber that this came out something like 5 years ago.
-
I think it really depends on the purpose. I make websites everyday, and i use style="display:none;" on almost ever page of them. I think if it is used for a design purpose it is completely ok, and no i don't think it is keyword stuffing. Is there a function on the site where a user action unhides this content? or are you trying to hide it always?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do home page carry more seo benefit than other pages?
hi, i would like to include my kws in the URL and they are under 50 characters. is there anything in the algo that tells engines to give more importance to homepage?
White Hat / Black Hat SEO | | alan-shultis0 -
Question about "sneaky" vs. non-sneaky redirects?
One of my client's biggest keyword competitors is using, what I believe to be, sneaky redirects. The company is a large, international corporation that has a local office. They use a totally unrelated domain name for local press and advertising, but there is no website. The anchor text in the backlinks automatically redirects to the corporate website. Is this sneaky or not?
White Hat / Black Hat SEO | | JCon7110 -
Content placement in HTML and display
Does Google penalize for content being placed at the top of the page and display for users at bottom of the page? This technique is done by CSS. Thank you in advance for your feedback!
White Hat / Black Hat SEO | | Aerocasillas0 -
PDF Sharing sites - scribd/dropbox/edocr/etc Cleaning Up SEO History
Howdy, Whilst in the process of cleaning up a new clients seo profile and have encountered a lot of techniques I am uncomfortable with and in my opinion should be removed. One technique I have not seen before is using a load of pdf sharing and video sites. The domains have high DA ratings, but to me the intention is highly questionable. The sites include: https://www.dropbox.com/s/tuxb8w1qowcm27i/Looking for boiler spares-geniune parts and consumables.pdf?dl=0 http://www.scribd.com/doc/241542076/Looking-for-Boiler-Spares-geniune-Parts-and-Consumables http://www.divshare.com/download/26207602-569 And so the list goes on for about 50 domains. Am I correct to be concerned here and what was the seo plan here? Thanks in advance. Andy Southall. (Marz Ventures)
White Hat / Black Hat SEO | | MarzVentures0 -
My website is coming up under a proxy server "HideMyAss.com." How do I stop this from happening?
We've noticed that when we search our web copy in Google the first result is under a proxy server "HideMyAss.com," and our actual website is no where in sight. We've called Google and they really didn't have an answer for us (well the 2-3 people) we spoke with. Any suggestions or ideas would be greatly appreciated.
White Hat / Black Hat SEO | | AAC_Adam0 -
Are the Majority of SEO Companies 'Spammers, Evildoers, & Opportunists'?
This may not be the most productive Q&A discussion, but I've had some really interesting experiences this last month that have made me even more distrusting of "SEO" companies. I can't help but think of this post (not much has changed since '09). Even though it takes a pretty extreme stance, I agree with the core of it - _"The problem with SEO is that the good advice is obvious, the rest doesn’t work, and it’s poisoning the web." _ I didn't start doing this type of work wanting to have such a negative opinion of SEO companies, but I just keep having the same experience: I'll get referred to someone who isnt' happy with their SEO company. They send me their web address, I check out the site, and seriously can't believe what I find. MISSING PAGE TITLES, EVERY CANONICAL URL ISSUE IMAGINABLE, AND 10'S OF THOUSANDS OF BOT SPAM EMAT LINKS FROM PAGES LIKE THIS...AND THIS and just recently a company a called one of my clients and conned him into paying for this piece of spam garbage, obviously scraped from the site that I made for him. and what's worse, sometimes for whatever reason these companies will have all the client's FTP and CMS logins and it can be hell trying to get them to hand them over. There's no webmaster tools set up, no analytics, nothing.... These businesses are paying a good chunk of change every month, I just can't believe stuff like this is so common...well acutally, it's what i've come to expect this point. But I used to think most SEO companies actually had their clients best interest at heart. Does every honest consultant out there run into this same type of stuff constantly? How common is this type of stuff really? Now, on to the positive. This community rocks, and I feel like it represents real, ethical, solution-oriented, boundary-less SEO. So thank you Mozzers for all you do. and I love using the tools here to help businesses understand why they need an honest person helping them. If anyone has thoughts on the topic, I'd love to hear 'em...
White Hat / Black Hat SEO | | SVmedia3 -
Any recent discoveries or observations on the "Official Line" of incoming link penalization?
I know this is always a contentious issue and that the official, or shall we say semi-official line is that you can't be penalized for incoming links, as you can't control who links to you (aside of course from link buying, and other stuff that Google feels it can work out). I was wondering if anyone had any recent discoveries or observations on this? Obviously there's the problem that is usually brought up where you could damage a competitor buy link building to them with spammy links, etc... hence the half denial of it being an issue... but has anyone seen or hear anything on it recently, or experienced something relevant?
White Hat / Black Hat SEO | | SteveOllington1