Google webmaster reports non-existent links between syndicated sites
-
We have run into an issue with linking that we are completely puzzled by. We syndicate our content to various clients, taking care to ensure that we have followed all the best practices that Google recommends for syndicating content. But recently, we noticed Google Webmaster report links from ClientA to ClientB, and we cannot figure out why it thinks that way. We have never created, and we have never found the links that Google Webmaster claims are there.
It is important for us to keep our clients isolated. Has anyone seen such behavior? Any ideas/pointers/hunches would be very much appreciated. Happy to provide more information.
We even asked on the Google Webmaster Forum (https://productforums.google.com/forum/#!topic/webmasters/QkGF7-HZHTY;context-place=forum/webmasters), but thought this might be a better place to get expert advice.
Thanks!
-
It looks like the pages that you're referencing in the Webmaster Forums post do have some indexed duplicate content on them. It may be that Google is trying to figure out which version of the page is the canonical version, and then reporting all the duplicates as links back to the page that they deem the "original" page. I don't know why they would report this as a "link" when it clearly isn't a link in the traditional sense, but link reports in Search Console often contain some weird stuff that isn't really links.
What's clear is that Google understands that these pages are related, which makes sense since it's the same content, on pages with very similar design - the two subdomains are even using the same Google Analytics account. My assumption would be that the "links" are a byproduct of Google trying to figure out which of these pages are the duplicates and which should be treated as the original.
It may be that this is nothing to worry about - if you're happy with the pages' performance, I doubt you will see these "links" coming through anywhere besides Google Search Console. If you do want to keep the client sites more separate, I would recommend separating them out into their own Google Analytics accounts at the very least.
-
Only with Google WMT
-
Are you seeing this with any other link discovery tools, like AHREFs, Majestic, or Open Site Explorer? Or only in Google WMT?
-
It happens with a few of the client sites. Google Webmasters thinks most of the other clients are pointing to these few.
-
Is this something that is happening between just two specific client sites? Or is it more widespread for all of your clients?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
If I use links intag instead of "ahref" tag can Google read links inside div tag?
Hi All, Need a suggestion on it. For buttons, I am using links in tag instead of "ahref". Do you know that can Google read links inside "div" tag? Does it pass rank juice? It will be great if you can provide any reference if possible.
Intermediate & Advanced SEO | | pujan.bikroy0 -
I think Google Analytics is mis-reporting organic landing pages.
I have multiple clients whose Google Analytics accounts are showing me that some of the top performing organic landing pages (in terms of highest conversion rates) look like this: /cart.php /quote /checkout.php /finishorder.php /login.php In some cases, these pages are blocked by Robots.txt. In other cases they are not even indexed at all in Google. These pages are clearly part of the conversion process. A couple of them are links sent out when a cart is abandoned, etc. - is it possible they actually came in organically but then re-entered via one of these links which is what Google is calling the organic landing page? How is it possible that these pages would be the top performing landing pages for organic visitors?
Intermediate & Advanced SEO | | FPD_NYC0 -
Google Penalties not in Webmaster tools?
Hi everybody, I have a client that used to rank very well in 2014. They launched an updated URL structure early January 2015, and since they rank very low on most of the keywords (except the brand keywords). I started working with them early this year, tried to understand what happened, but they have no access to their old website and I cant really compare. I tried the started optimisation methods but nothing seems to work. I have a feeling they have been penalised by Google, probably a Panda penalty, but their Webmaster tools account does not show any penalties under manual actions. Do people impose penalties that are not added to Webmaster tools? If so, is there away I can find out what penalties and what is wrong exactly so we can start fixing it? The website is for a recruitment agency and they have around 400 jobs listed on it. I would love to share the link to the website but I don't believe the client will be happy with that. Thank you in advance.
Intermediate & Advanced SEO | | iQi0 -
Why would a domain show up in Webmaster Tools but not latest links?
I am going through links and trying to figure out what to disavow. I found a domain under "Who links the Most" I wanted to see what the exact link was and I can't find it when I download all links. Why would that be?
Intermediate & Advanced SEO | | EcommerceSite0 -
How can I export SEOmoz ranking reports to google spreadsheet
How can I export SEOmoz website rankings to Google Spreadsheet? I have applied other SEOmoz API's and Google Spreadsheet combos effectively but cannot find anything online for this. I would like to display current ranking and ranking history for specific keywords in Google Spreadsheet and have them update automatically using the SEOmoz API.
Intermediate & Advanced SEO | | Michael_Rock0 -
Indexing non-indexed content and Google crawlers
On a news website we have a system where articles are given a publish date which is often in the future. The articles were showing up in Google before the publish date despite us not being able to find them linked from anywhere on the website. I've added a 'noindex' meta tag to articles that shouldn't be live until a future date. When the date comes for them to appear on the website, the noindex disappears. Is anyone aware of any issues doing this - say Google crawls a page that is noindex, then 2 hours later it finds out it should now be indexed? Should it still appear in Google search, News etc. as normal, as a new page? Thanks. 🙂
Intermediate & Advanced SEO | | Alex-Harford0 -
New Domain name vs Low Ranked Existing Site
I am going to build a new site. I could hang it off an existing site with similar content or buy a new keyword rich domain and start over. The existing site does not have much trust or authority beyond the domain being registered for 5 plus years. I would prefer to start over and build linksfrom scratch but I realize we are starting at the bottom. The keywords we will be competing against are not super competetive so I think we can get ranking within 6 months or so. These post Panda days I am rethinking everything so any input is appreciated. I did a similar niche site a few years ago and found the site ranked well fairly quickly for its little nice. Today though it may be different. I have no experience in buying domains and would have no idea where to start there. New or existing? Thanks for any input.
Intermediate & Advanced SEO | | Reportcard0 -
Does Google punish sites for Backlinks?
Here is Matt Cutts video, for those of you who have not seen it already. http://www.youtube.com/watch?v=f4dAWb5jUws (Very Short) In this Video Matt explains that Google does not look at backlinks. Many link spamming sites have detected, there have been many website receiving warning messages in their Google web tools to deindex these links, etc.. My theory is that Google will not punish sites for backlinks. However, they manually check for "link farming sites" and warn anyone affiliated with them, just in case these links were built from a competitor. This way they can eliminate all the "Bad Link Farm" sites and not hurt anyone who does not deserve to be hurt. Google is not going to give us all their information to rank, they dont want us to rank. They want us to PPC. However, they do want to have the best SERPs available. I call it Google juggling! Thoughts?
Intermediate & Advanced SEO | | SEODinosaur0