Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Turn SEO data into actionable content briefs

      Turn SEO data into actionable content briefs

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Redirecting homepage to internal page (2nd Tier page)

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Redirecting homepage to internal page (2nd Tier page)

    Intermediate & Advanced SEO
    3
    4
    1082
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • vtmoz
      vtmoz last edited by

      We are planning to experiment redirecting our homepage to one of the 2nd tier page. I mean....example.com to example.com/page. We need this page to rank well, but it doesn't have much internal links or external back-links, so we opt for this redirect.

      Advantage with this page is, it has "keyword" we want to rank for in URL. "page" in example.com/page.

      Will this help or hurt us in SEO? I think we are missing keyword in our root domain, so interested to highlight this page.

      Thanks,

      Satish

      1 Reply Last reply Reply Quote 0
      • vtmoz
        vtmoz @PenaltyHammer last edited by

        Hi Furtak,

        Thanks for the response. Keyword you mentioned must be in anchor text or URL? We have keyword in URL but not anchor text.

        And...how about linking this 2nd tier page internally from many number of possible links; so that it'll show-up in Google naturally? One of our most internally linked page is showing up in Google which we wanna replace with this new page

        Thanks,

        Satish

        1 Reply Last reply Reply Quote 0
        • PenaltyHammer
          PenaltyHammer last edited by

          Hi Satish

          Hell no even if mainpage got nice seo metrics. Like Clever said it'll confuse users (there'll be no homepage). If you want to add more linkjuice/seo metrics/pa/da etc better to add link to mainpage with keyword you want to rank on. Something like: "more about KEYWORD here!" where KEYWORD is that keyword (or phrase) you want to rank.

          Rest is the same as always: content, links and so on for the page you're talking about.

          vtmoz 1 Reply Last reply Reply Quote 1
          • CleverPhD
            CleverPhD last edited by

            Hi Satish,

            Not worth the effort. I think it will confuse folks more than anything as your home page is normally in the root directory. If you want your home page to rank for a KW, then just do everything else you should be doing to rank your home page.  Take time to update the content on your home page and build more internal and external links, much better payoff.

            Good luck.

            1 Reply Last reply Reply Quote 1
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • Caffeine_Marketing

              Internal links to landing pages

              Hi, we are in the process of building a new website and we have 12 different locations and for theses 12 locations we have landing pages with unique copy on the following: 1. Marketing...2 SEO....3. PPC....4. Web Design Therefor there are 48 landing pages.  The marketing pages are the most important ones to us in terms of traffic and priority.  My question is: 1. Should we put a dropdown of the are pages in the main header under locations that link to the area marketing pages? 2. What is the best way to link all the sub pages such as London Web Design?  Should these links just be coming off the London marketing page? or should we have a sitemap in the footer that lists every page? Thanks

              Intermediate & Advanced SEO | | Caffeine_Marketing
              0
            • Caro-O

              Using hreflang for international pages - is this how you do it?

              My client is trying to achieve a global presence in select countries, and then track traffic from their international pages in Google Analytics. The content for the international pages is pretty much the same as for USA pages, but the form and a few other details are different due to how product licensing has to be set up. I don’t want to risk losing ranking for existing USA pages due to issues like duplicate content etc. What is the best way to approach this? This is my first foray into this and I’ve been scanning the MOZ topics but a number of the conversations are going over my head,so suggestions will need to be pretty simple 🙂 Is it a case of adding hreflang code to each page and creating different URLs for tracking. For example:
              URL for USA: https://company.com/en-US/products/product-name/
              URL for Canada: https://company.com/en-ca/products/product-name /
              URL for German Language Content: https://company.com/de/products/product-name /
              URL for rest of the world: https://company.com/en/products/product-name /

              Intermediate & Advanced SEO | | Caro-O
              1
            • THandorf

              Can noindexed pages accrue page authority?

              My company's site has a large set of pages (tens of thousands) that have very thin or no content. They typically target a single low-competition keyword (and typically rank very well), but the pages have a very high bounce rate and are definitely hurting our domain's overall rankings via Panda (quality ranking). I'm planning on recommending we noindexed these pages temporarily, and reindex each page as resources are able to fill in content. My question is whether an individual page will be able to accrue any page authority for that target term while noindexed. We DO want to rank for all those terms, just not until we have the content to back it up. However, we're in a pretty competitive space up against domains that have been around a lot longer and have higher domain authorities. Like I said, these pages rank well right now, even with thin content. The worry is if we noindex them while we slowly build out content, will our competitors get the edge on those terms (with their subpar but continually available content)? Do you think Google will give us any credit for having had the page all along, just not always indexed?

              Intermediate & Advanced SEO | | THandorf
              0
            • KJ-Rodgers

              Location Pages On Website vs Landing pages

              We have been having a terrible time in the local search results for 20 + locations. I have Places set up and all, but we decided to create location pages on our sites for each location - brief description and content optimized for our main service. The path would be something like .com/location/example. One option that has came up in question is to create landing pages / "mini websites" that would probably be location-example.url.com. I believe that the latter option, mini sites for each location, would be a bad idea as those kinds of tactics were once spammy in the past. What are are your thoughts and and resources so I can convince my team on the best practice.

              Intermediate & Advanced SEO | | KJ-Rodgers
              0
            • PeteC12

              Ecommerce Site homepage , Is it okay to have Links as H2 Tags as that is relevant to the page ?

              Hi All, I have a Rental site and I am bit confused with how best do my H Tags on my homepage I know the H1 is the most important, Then H2 Tags and so on.. and that these tags should really be titles for content. However, I have a few categories (links) on my homepage so I am wondering if I could put these as H2 Tags given that it is relevant to the page . H3 Tags will my News and Guides etc , H4 Tags will the whats on the footer. I am attached a made up screenshot of what I propose for my homepage  if someone could please  give it a quick look ,  it would be very much appreciated. I have looked at what some competitors do a lot of them don't seem to have h2's etc but I know it's an important factor for rankings etc. Many thanks Pete dJSFQwI

              Intermediate & Advanced SEO | | PeteC12
              0
            • Philip-DiPatrizio

              Putting "noindex" on a page that's in an iframe... what will that mean for the parent page?

              If I've got a page that is being called in an iframe, on my homepage, and I don't want that called page to be indexed.... so I put a noindex tag on the called page (but not on the homepage) what might that mean for the homepage?  Nothing?  Will Google, Bing, Yahoo, or anyone else, potentially see that as a noindex tag on my homepage?

              Intermediate & Advanced SEO | | Philip-DiPatrizio
              0
            • Townpages

              .htaccess 301 Redirect Help! Specific Redirects and Blanket Rule

              Hi there, I have the following domains: OLD DOMAIN: domain1.co.uk NEW DOMAIN: domain2.co.uk I need to create a .htaccess file that 301 redirects specific, individual pages on domain1.co.uk to domain2.co.uk I've searched for hours to try and find a solution, but I can't find anything that will do what I need. The pages on domain1.co.uk are all kinds of filenames and extensions, but they will be redirected to a Wordpress website that has a clean folder structure. Some example URL's to be redirected from the old website: http://www.domain1.co.uk/charitypage.php?charity=357 http://www.domain1.co.uk/adopt.php http://www.domain1.co.uk/register/?type=2 These will need to be redirected to the following URL types on the new domain: http://www.domain2.co.uk/charities/ http://www.domain2.co.uk/adopt/ http://www.domain2.co.uk/register/ I would also like a blanket/catch-all redirect from anything else on www.domain1.co.uk to the homepage of www.domain2.co.uk if there isn't a specific individual redirect in place. I'm literally tearing my hair out with this, so any help would be greatly appreciated! Thanks

              Intermediate & Advanced SEO | | Townpages
              0
            • android_lyon

              303 redirect

              Hi, 303 redirect is a good thing or not ? I have a homepage in 2 languages FR and EN > mywebsite.com/fr/ and mywebsite.com/en/. A 303 redirect is on mywebsite.com to mywebsite.com/fr/. Thanks D.

              Intermediate & Advanced SEO | | android_lyon
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.