Can you ever compete with product keywords?
-
I am doing keyword research for a dental blog and wanted to get the forum's opinion about these SERP results: https://moz.com/explorer/keyword/serp-analysis?q=electric+toothbrushWondering if the Google algorithm will always favor something like Amazon since someone searching "electric toothbrush" probably doesn't want info -- they probably want to buy...right?
-
Hi,
Of course you can.
The SERPs that you shared only considered the product itself. Therefore, the result came up with products only. Although, if you consider an early query stage, you have a great opportunity. You might consider answering queries, like : "dentist recommended best electric toothbrush", "electric toothbrush battery life".
Almost all the people do two or three queries before going to the product itself. If you are at the early stage, you might capture that buyer. It is important to be there at the three stages.
Mª Verónica B.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I'm monitoring the organic keywords for a website, what do their organic keywords tell me?
Should the keywords they already rank well for make good topics for them to exploring in the future?
Keyword Research | | RonkeIR0 -
Keyword inside keyword
Hi, I'm a newb and I'm trying to wrap my head around how this keyword thing works. Let's say I find these KWs as part of my research: Acupuncture Acupuncture Clinics Acupuncture Clinics in Gainesville Acupuncture Clinics in Gainesville Florida Does optimizing for Acupuncture Clinics in Gainesville Florida optimize me for all the other terms as well? And furthermore, might I appear for searches like these too: Acupuncture Florida Acupuncture Gainesviile Acupuncture clinics Fl Thanks a bunch!
Keyword Research | | Graphbyte0 -
Keyword Ranking Issue
For one of my campaigns I have running all the keywords are appearing as having a position > 50, when in fact I know these keywords are appearing on the top 5 pages of Google after a manual search. Can anyone have a solution for this? Thanks
Keyword Research | | dancody20 -
How reliable is GWT's keyword data & what is the most accurate way of determining keywords you currently rank for?
I have been monitoring the query data (keywords, average position, CTR, etc.) in GWT, but sometimes the ranking data seems off. I filter the dates for the past week, so it is the most recent. I manually check some of the rankings and they are way off. Does anyone have feedback on this? If you have access to multiple domain data, that would be great. What is the most accurate way of determining keywords you currently rank for? I have also used keywordspy, and that is off too!
Keyword Research | | inhouseseo0 -
Scoring with one keyword in two languages
I would like to read your advice on using 1 keyword in two languages for one landing page. Perhaps it's better to use the keyword in two different language sites, or what do you advise?
Keyword Research | | U-Digital0 -
Geographically Specific Keyword Research - What do you use?
Does anyone recommend a particular keyword research tool or tools for geographically modified keywords? i.e. Web DesignerF Fargo. I often find that searches focused on services in the area we serve does not get the traffic volume Google's keyword tool needs to provide me with a number. I know the traffic is there, because I see it coming in via analytics. Thoughts? Recommendations?
Keyword Research | | BedeFahey0 -
Keyword research is tough isn’t it ?
I am only just realising that the Google Keyword Tool I use is aimed at Adwords customers and where competition is stated as low, they mean competition for adverts. When I have a ridiculously low amount of links and an equally low Domain Authority finding keywords is not easy. I presume there is some correlation between the SEOMOZ Keyword Difficulty score and the amount of Adwords traffic, but even very low Adwords Traffic Search Terms still seem to be moderately competitive. I guess its a case of plugging away with the Keyword Difficulty tool.
Keyword Research | | jp_cp1