How Many Natural Links Do You Earn?
-
Hello Mozzers,
This is a bit of an open ended question and I don't think any one person is going to be the same. I have recently seen the light in my link building practices and I am trying to get a feel for what to expect in terms of natural link acquisition in an effective content marketing strategy. My question is how many natural links do you generally find yourself earning after the first 12 months of content creation/placement with a new website/industry?
I know this is going to be a question with a multitude of different answers. I look forward to your valuable insight as always!
-
Hi there,
I hate to say this, because it's not a great answer, but it really does depend on a bunch of things.
Generating links naturally i.e. links as a result of someone linking to you without you asking, is generally quite difficult unless you have a very, very good piece of content. But when this does happen, I've seen content pieces get anything from 10 - 10,000 links with the majority of them being natural. On the other hand, I've worked on content pieces where I've had to work really hard to get 10 links using outreach.
Sometimes, you work really hard and get nothing!
If you're just starting out on this path, you're unlikely to get links naturally from day 1 and will need to work hard to get links via outreach. But you should find that over time, it becomes easier and eventually you get to a point where you're not having to scrap for every single link. It isn't easy, but certainly possible.
I hope that helps a bit!
Paddy
-
Hi Kevin and thanks for your reply,
I suppose a was a little vague in my question. In a fairly low-competition area, with outreach and manual acquisition being performed, how many links do you think are normally generated by users and interaction in around 12 months?
Thanks again for your insight!
-
It depends by what you mean by "natural links". If by "natural links" you mean that you don't do anything else except create content and sit back and wait for the links given users that like your content on a brand new website, then you might be hard pressed to get any at all. Now, if you created absolutely stellar content, and again, you just sit back and wait for links, you might get some over time. It depends on how competitive the niche is and how easy it is to rank for the keywords you are targeting.
Now, if you do some link earning by performing outreach to your stellar content, then the sky is the limit in terms of link acquisition over the course of a year.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is Link equity / Link Juice lost to a blocked URL in the same way that it is lost to nofollow link
Hi If there is a link on a page that goes to a URL that is blocked in robots txt - is the link juice lost in the same way as when you add nofollow to a link on a page. Any help would be most appreciated.
Intermediate & Advanced SEO | | Andrew-SEO0 -
Link Building Strategy?
If I use unique content written from writers & post it to good sites (free blogs, bookmarking, directory, articles sites, etc.) having nice good cache, good PR, different IP's do i still have a chance of get hit by Spam actions of google? Planning to do like just 30-50 a month all with unique content or say 1 unique content then re-written & used not more than 3 times. If not this then What else would you suggest? One more thing to add up, like i have 1000+ pages out of which i have like 80-90 pages that matters to me (important pages) then how do I spin the anchor text between all the pages. Should i spin them between 1000+ pages or use only 80-90 IMP pages. If the content is 300 words let say then how many anchor tags should i have?
Intermediate & Advanced SEO | | welcomecure0 -
Link building… how to get high rewarding links?
Hi Guys, I have a few people whom I have built relationships up in my industry with that would like to link to my site. Is there any particular things I need to be mindful of before having them link to me? I'm just mindful of the unknown. Also, which links to use etc? Thanks in advance
Intermediate & Advanced SEO | | edward-may0 -
Link Juice + multiple links pointing to the same page
Scenario
Intermediate & Advanced SEO | | Mark_Ch
The website has a menu consisting of 4 links Home | Shoes | About Us | Contact Us Additionally within the body content we write about various shoe types. We create a link with the anchor text "Shoes" pointing to www.mydomain.co.uk/shoes In this simple example, we have 2 instances of the same link pointing to the same url location.
We have 4 unique links.
In total we have 5 on page links. Question
How many links would Google count as part of the link juice model?
How would the link juice be weighted in terms of percentages?
If changing the anchor text in the body content to say "fashion shoes" have a different impact? Any other advise or best practice would be appreciated. Thanks Mark0 -
Any Effect From Little to no External Links?
The site I am working on has barely any links linking outwardly, being a fairly niche site it is hard to imagine many relevant places to link to. By not linking out, can this lead to problems in Google's eyes, I guess it would be good from the point of view of inward links & their dilution but is there anything related to looking strange on Google's link graph in this way?
Intermediate & Advanced SEO | | motiv80 -
To recover from Penguin update, shall i remove the links or disavow links?
Hi, One of our websites hit by Penguin update and I now know where the links are coming from. I have chance to remove the links from those incoming links but I am a little confused whether i should just remove the links from incoming links or disavow the links? Thanks
Intermediate & Advanced SEO | | Rubix0 -
Cross linking between categories
Is it useful for SEO to cross link between TOP level categories, let's say I have a Home page and then 2 sub categories, one about green widgets one about red widgets
Intermediate & Advanced SEO | | seoanalytics
Should i create a link from the green widget to the red widget or should I leave those are separate silos ? I know that within a silo i need to cross link ( from green widget 1 to green widget 2 etc... ) but how about about from the main category to the other main category ?0 -
Looking for a link builder
Hey guys I'm looking for a freelance link builder to work with my agency. Any suggestions would be great. Thanks Jaime
Intermediate & Advanced SEO | | flemingsteele0